Current Program Highlights
WISHH Training Expands Soy Flour Uses with Strategic Partner in World Food Day Video
WISHH’s latest training in West Africa opens opportunities for a strategic partner in Ghana to use soy flour to add protein-rich nutrition to a popular cassava-based food. In Africa, an estimated 70 million people are dependent on carbohydrate-heavy cassava as
Mini-Documentary: Inspiring Food & Feed Entrepreneur Shares Insights
To inspire and inform entrepreneurs in developing countries, ASA/WISHH commemorates World Food Day by sharing insights from a WISHH strategic partner who is a leader in real-world resilience during COVID-19. WISHH’s new mini documentary features Samuel Kwame Ntim-Adu, the CEO
WISHH Will Put Soy on Center Stage in Aquafeeds in Africa Webinar
ASA/WISHH is delivering expert information on the role of soy in feeds through an October 22 webinar organized by the Aquaculture Africa Magazine. The publication recognizes aquafeeds are a major constraint to aquaculture development on the African continent and reports
Ghana’s Cracking Good News for World Egg Day
WISHH’s new egg consumption survey finds record numbers of Ghanaians are benefiting from eggs. What’s more, 73% of people who had heard our Ghana National Egg Campaign messages report the information positively changed their perceptions about eggs and their nutritional
ASA/WISHH-Supported Cambodian Aquaculturalist Association Convenes First Annual Meeting & Training Event
The Cambodian Aquaculturalist Association (CAA), with support from ASA/WISHH’s Commercialization of Aquaculture for Sustainability Trade (CAST) – Cambodia project, succeeded in assembling 130 members of the aquaculture industry for the association’s first annual meeting on Sept. 22 in Phnom Penh.
WISHH Market Assessment Finds Opportunities in Central America and Dominican Republic
WISHH’s new USDA-funded market assessment for Central America and the Dominican Republic offers insight into opportunities for U.S. soy in food and feed trade. Furthermore, WISHH is building on these stage-one findings with its USB-funded Mobilizing Entrepreneurs to Expand U.S.
WISHH Finds Potential for Soy Protein Demand in Sri Lanka & Cambodia
Cambodia and Sri Lanka offer potential for U.S. soy trade finds WISHH’s USDA-funded market assessments. Such assessments offer important stage-one insights for WISHH’s USB-funded Mobilizing Entrepreneurs to Expand U.S. Soy Utilization in Developing and Emerging Markets initiative. Based on 20
#WISHHworks Campaign Wrap: Ag Radio & TV Put Spotlight on WISHH’s Trade Development Work
At least 25 ag radio and television broadcasters, reaching thousands of people in more than 19 states, carried reports of how ASA and the World Initiative for Soy in Human Health (WISHH) Program are capitalizing on big trends for global
WISHH Webinars Set Stage for Improved Feed and Food in 15 Countries
ASA/WISHH’s three-part webinar series attracted 150 entrepreneurs non-governmental and government representatives from 15 countries, ranging from Sri Lanka to Nigeria to Guatemala. Hosted virtually on August 18-20, the webinars offered an important foundation of knowledge as well as feedback for
ASA: 5 Big Reasons Why WISHH’s Work Matters Right Now
St. Louis. Aug. 12, 2020. The COVID-19 pandemic makes 2020 a year of unprecedented challenges in global food supply chains. Even so, big trends in five new reports demonstrate the untapped potential that the American Soybean Association’s (ASA) World Initiative for
ASA Confirms U.S. Soybean Growers to Lead WISHH in 2020-21
St. Louis. August 11, 2020. American Soybean Association (ASA) President Bill Gordon has confirmed the election of ASA’s World Initiative for Soy in Human Health (WISHH) officers and committee members for 2020-2021. Officers are Chairman Gerry Hayden (KY), Vice Chair Roberta
WISHH Field Day Showcases Cambodia’s First In-Pond Aquaculture Raceway
Cambodian fish farmers, government officials and university staff are all gaining new insights into soy-based feeds and more at WISHH’s field day paired with expert technical assistance at Cambodia’s first in-pond aquaculture raceway. More than 100 key Cambodian aquaculture leaders,
ASA Ebean: WISHH’s USB Initiative Builds on USDA-Funded Market Assessments in Africa
WISHH is leveraging insights from new USDA-supported market assessments to guide its USB-funded Mobilizing Entrepreneurs to Expand U.S. Soy Utilization in Developing and Emerging Markets initiative in Africa. USDA-Foreign Agricultural Service funds supported WISHH conducting market assessments in three African
WISHH Webinars Offer Expert Insights to Boost Business Resilience
WISHH announces a three-part webinar series that will offer insights and ideas to entrepreneurs for feeds as well as soyfoods in emerging market and developing countries. The webinars feature three internationally recognized experts who will advise WISHH strategic partners on
Cambodian Aquaculturalist Association Holds First Official Board Meeting
The ASA/WISHH-supported Cambodian Aquaculturalist Association (CAA) board of directors held its first meeting on July 2 after receiving its official registration from the Royal Government of Cambodia Ministry of Interior. The launch and development of the association is key to
Global Aquaculture Academy launches in-pond raceway system (IPRS) course
The Global Aquaculture Academy has officially launched a new online course outlining the implementation process of in-pond raceway systems (IPRS) for pond aquaculture cultivation, as well as the technology’s benefits, equipment needed, production figures, and more. The course is comprised of a series of
CAST & Cambodia’s Ag Ministry Partner to Promote Farm-Raised Fish & Economic Recovery
The Royal Government of Cambodia’s Ministry of Agriculture, Forestry and Fisheries (MAFF) partnered with ASA/WISHH to elevate the importance of aquaculture for COVID-19 economic recovery, as well as promote farm-raised fish as a protein-rich food for the health of Cambodia’s
WISHH’s USB Initiative Speeds Protein Progress in Emerging Markets
There’s no simple one-size-fits-all solution to overcome the obstacles to connecting supply chains that will support lasting trade relationships between the U.S. soy industry and developing and emerging markets. That’s why WISHH used its 20 years of experience to design
AMPLIFIES Ghana Launching 3rd Egg Consumption Survey
WISHH’s AMPLIFIES project is launching the third iteration of a survey to measure the household consumption of eggs in Ghana. AMPLIFIES is a U.S. Department of Agriculture Food for Progress-funded project. Increased protein consumption is a vital part of WISHH’s
CAST-Cambodia Restarts Technical Assistance with COVID Precautionary Measures
ASA’s Commercialization of Aquaculture for Sustainable Trade (CAST)-Cambodia is following the Royal Government of Cambodia’s guidelines and council to execute activities while managing the COVID-19 pandemic. Recent reports show no current cases of COVID in Cambodia, but the government and