Startup Mindset

WISHH works with driven leaders and supply chain partners within countries to build networks and fill gaps in the value chain needed to launch a new product or service.


WISHH develops networks in each market to understand public and private influencers, as well as governmental policies, regulations and macroeconomic behaviors, to better assist local entrepreneurs.

Business Planning

WISHH mentors local entrepreneurs and business owners on topics including risk management, procurement, and feed and food technology, to set them up for long-term success.

Logo of World Initiative for Soy in Human Health