WISHH Trade Team to Cambodia and Myanmar Yields Sales Leads

WISHH Launches New Website Section Dedicated to U.S. Soy’s Global Food Security Actions

June 17, 2022

USB Chairman Ralph Lott III’s Op-Ed helped kickoff the official launch of ASA/WISHH’s new website section. The site is highlights actions U.S. soybean growers are taking for global good security through the WISHH program. ASA/WISHH launched a new section of

Soybeans Poised to Help Address the Caloric and Protein Needs of a Growing Global Population

May 24, 2022

By: Mark Messina, PhD, Soy Nutrition Institute (SNI) Global • May 17, 2022 As the global population continues to increase, world leaders and scientific researchers alongside U.S. farmers strive to identify ways to feed our growing populace. In a new

Soyfoods are Integral to Top Food Trends

September 28, 2021

Linda Funk, Flavorful Insight • Sep 21, 2021 Twists and turns in global food and shopping trends have revealed shifts that may benefit the demand for U.S.-grown soy. Soyfoods retain their multifaceted appeal in today’s environment of quickly changing dietary

ASA-WISHH Strategic Partner Prosoya Kenya Stars in USB-funded Training

September 17, 2021

ASA-WISHH’s newest video explores how strategic partner, Prosoya Kenya, has benefitted from WISHH’s USB-funded Mobilizing Entrepreneurs to Expand U.S. Soy Utilization in Developing and Emerging Markets Initiative. The company has a high-bar mission of bringing its nutritious and affordable foods—including livestock feeds and

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