Human Food & Beverage

In Nigeria WISHH’s 16-Year Partnership Lifts U.S. Soy Trade

Alltech Nutrients Limited, a Nigerian food company, continues to prefer U.S. Soy for quality and innovation thanks to its 16-year partnership with ASA’s World Initiative for Soy in Human Health program. Through WISHH’s long-term trade and development partnership, the company

ASA/WISHH Trade Teams Strengthen Ties to US Soy

The American Soybean Association’s World Initiative for Soy in Human Health program led two trade teams across four states this June. Across two trade teams, WISHH partnered with the Kansas Soybean Commission, Minnesota Soybean Research and Promotion Council, and the

ASA’S WISHH Airs Food Security Ads on DC NPR Station

Washington D.C.’s NPR station, WAMU, is airing ASA/WISHH advertisements that inform listeners on how U.S. soybean farmers support WISHH and U.S. soy’s important role in global food security. The six radio ads feature soy as a protein powerhouse. USB is

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Karen Coble Edwards

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Logo of World Initiative for Soy in Human Health