WISHH News
During World Trade Month ASA/WISHH is Highlighting How it Builds Trade through Partnerships
May is World Trade Month, a time to highlight how important international markets are to U.S. soybean farmers. Nearly 60% of U.S. soy products are exported, meaning global relationships directly influence long-term profitability for farmers. The American Soybean Association’s World
WISHH Recognizes the Global Movement of Soy-packed Foods During Soy Foods Month
During Soy Foods Month, the World Initiative for Soy in Human Health is highlighting the impact of U.S. soybeans grown on American farms that reach more than 60 countries worldwide through high-impact nutrition in Ready-to-Use Therapeutic and Supplementary Foods (RUTF
WISHH Brings Latin America Business Partners to U.S. to Learn about Emerging Trends in Soy Foods
The ASA’s World Initiative for Soy in Human Health program partnered with the U.S. Soybean Export Council to bring five food industry representatives from Latin America to Purdue University’s Soy Protein Short Course. The course strengthens connections between international buyers
WISHH Meets with Uzbekistan Government in D.C. Amid Increasing Investments in Poultry Sector
The ASA’s World Initiative for Soy in Human Health Program’s Executive Director Gena Perry met with representatives from the Government of Uzbekistan in Washington, DC last week. The meeting reinforced the foundations of a recently signed memorandum of understanding aimed
WISHH Leads at U.S. IP Summit in Vietnam
The ASA’s World Initiative for Soy in Human Health program’s Asia division led a trade team of tofu, soy milk, and soy food companies from Cambodia, Myanmar, and Sri Lanka to the U.S. Identity Preserved Alliance’s Identity Preserved International Summit