WISHH Perspectives

For Global Soy Consumers, Protein Completeness Matters

Description: Discover three trends that show soyfoods fit with the growing consumer interest in plant protein and also fulfill the nutritional requirements as a complete plant protein.

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Lifestyle Shifts Likely to Boost Consumer Preferences for Soyfoods

The U.S. Soybean Export Council (USSEC) provides its stakeholders with updates on food and health trends that may have a positive impact on the demand for U.S.-grown food  soybeans. Currently, soyfoods complement a variety of lifestyle trends that in turn