Generated by All in One SEO v4.9.10, this is an llms.txt file, used by LLMs to index the site. # WISHH WORLD INITIATIVE FOR SOY IN HUMAN HEALTH ## Sitemaps - [XML Sitemap](https://www.wishh.org/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [WISHH Connects Central American Food Industry with U.S. Soy Innovation at IFT FIRST](https://www.wishh.org/wishh-connects-central-american-food-industry-with-u-s-soy-innovation-at-ift-first/) - WISHH hosted food industry leaders from Guatemala, Costa Rica, and El Salvador at the IFT FIRST Conference in Chicago July 12-15. IFT First is one of the world's leading food science and innovation events. The annual conference brings together food scientists, manufacturers, ingredient suppliers, and researchers to explore the latest advancements in food technology and - [WISHH Showcases U.S. Soy’s Philippine Aquaculture Success to African Partners](https://www.wishh.org/wishh-showcases-u-s-soys-philippine-aquaculture-success-to-african-partners/) - The ASA’s World Initiative for Soy in Human Health program partnered with the U.S. Soybean Export Council on a five-day aquaculture knowledge exchange in the Philippines beginning July 6th. The trip brought six participants representing the leading aquaculture farm and feed manufacturers from Ghana, Nigeria and Kenya. These industry leaders are positioned to help drive - [WISHH Ghanaian Partners Visit Nigeria Through Cross-Regional Exchange at IITA](https://www.wishh.org/wishh-ghanaian-partners-visit-nigeria-through-cross-regional-exchange-at-iita/) - The ASA’s World Initiative for Soy in Human Health program welcomed poultry business leaders from Ghana to the International Institute of Tropical Agriculture in Ibadan, Nigeria, last week for a cross-regional exchange designed to strengthen businesses and expand future demand for U.S. Soy. Through USSEC’s Soy Excellence Center training at IITA, participants learned practical approaches - [WISHH Talks Next Generation of Leaders and Trading Partners at Nigeria: Now](https://www.wishh.org/wishh-talks-next-generation-of-leaders-and-trading-partners-at-nigeria-now/) - The ASA’s World Initiative for Soy in Human Health program showcased its work to boost the value of U.S. soy through Nigeria’s aquaculture industry at the U.S. Soybean Export Council’s annual Nigeria: Now conference in Lagos June 23rd. WISHH Chair Morey Hill joined USB ex-officio Brent Renner at a panel titled Growing Together: Advancing Nigeria’s - [WISHH Hosts Trade Team from Three Continents at Introduction to Soybean Course](https://www.wishh.org/wishh-hosts-trade-team-from-three-continents-at-introduction-to-soybean-course/) - The ASA’s World Initiative for Soy in Human Health program hosted a trade team with business leaders from Latin America, Asia, and sub-Saharan Africa at the Northern Crops Institute’s INTSOY: Introduction to Soybean Short Course June 8-12 in Fargo, North Dakota. WISHH collaborated with the Minnesota Soybean Research & Promotion Council, North Dakota Soybean Council - [WISHH Welcomes African Buyers to USGBC Buyers and Sellers Conference in Morocco](https://www.wishh.org/wishh-welcomes-african-buyers-to-usgbc-buyers-and-sellers-conference-in-morocco/) - ASA’s World Initiative for Soy in Human Health program moderated a panel at the African Buyers and Sellers Conference in Casablanca, Morocco, which was held June 1st and 2nd. Hosted by the U.S Grains & BioProducts Council, the conference brings together African purchasers and U.S. suppliers of feed inputs, including U.S. soy. The conference allows buyers - [WISHH Executive Director Highlights Trade-Building Partnerships at American Farm Bureau Federation’s IYOWF ACE Summit](https://www.wishh.org/wishh-executive-director-highlights-trade-building-partnerships-at-american-farm-bureau-federations-iyowf-ace-summit/) - The ASA’s World Initiative for Soy in Human Health Program Executive Director Gena Perry joined agricultural leaders from across the country at the 2026 ACE Summit, where she participated in a panel discussion on building trade through strategic partnerships. The sold-out event, which also included U.S. Dairy Export Council Chairwoman Becky Nyman, was organized by - [IGP Trade Team Connects Global Feed Manufacturers with U.S. Soy Expertise and USDA](https://www.wishh.org/igp-trade-team-connects-global-feed-manufacturers-with-u-s-soy-expertise-and-usda/) - The American Soybean Association’s World Initiative for Soy in Human Health program welcomed feed industry leaders from Africa and Asia to the International Grains Program Institute at Kansas State University this week for a course focused on feed manufacturing best practices and the value of high-quality ingredients like U.S. soy. Participants from Senegal, Ghana, Nigeria, - [WISHH Previews Summer of Trade Teams in Recognition of World Trade Month](https://www.wishh.org/wishh-previews-summer-of-trade-teams-in-recognition-of-world-trade-month/) - As World Trade Month highlights the importance of international partnerships, the ASA’s World Initiative for Soy in Human Health program is recognizing a busy summer focused on strengthening global connections that create new opportunities for U.S. soy. In the months ahead, WISHH will welcome dozens of international trade team partners from three continents to the - [During World Trade Month ASA/WISHH is Highlighting How it Builds Trade through Partnerships](https://www.wishh.org/during-world-trade-month-asa-wishh-is-highlighting-how-it-builds-trade-through-partnerships/) - May is World Trade Month, a time to highlight how important international markets are to U.S. soybean farmers. Nearly 60% of U.S. soy products are exported, meaning global relationships directly influence long-term profitability for farmers. The American Soybean Association’s World Initiative for Soy in Human Health program helps build those relationships and expand demand for - [WISHH Brings Latin America Business Partners to U.S. to Learn about Emerging Trends in Soy Foods](https://www.wishh.org/wishh-brings-latin-america-business-partners-to-u-s-to-learn-about-emerging-trends-in-soy-foods/) - The ASA’s World Initiative for Soy in Human Health program partnered with the U.S. Soybean Export Council to bring five food industry representatives from Latin America to Purdue University’s Soy Protein Short Course. The course strengthens connections between international buyers and U.S. soy. The group included partners from the Dominican Republic, Honduras, Guatemala, and Nicaragua. - [WISHH Recognizes the Global Movement of Soy-packed Foods During Soy Foods Month](https://www.wishh.org/wishh-recognizes-the-global-movement-of-soy-packed-foods-during-soy-foods-month/) - During Soy Foods Month, the World Initiative for Soy in Human Health is highlighting the impact of U.S. soybeans grown on American farms that reach more than 60 countries worldwide through high-impact nutrition in Ready-to-Use Therapeutic and Supplementary Foods (RUTF and RUSF) made by Edesia Nutrition. Their nutritious products – designed to meet the needs - [FAO Features WISHH for Private-Sector & Aquaculture Partnerships](https://www.wishh.org/fao-features-wishh-for-private-sector-aquaculture-partnerships/) - ASA/WISHH Executive Director Gena Perry served as a mainstage expert speaker on private-sector partnerships during a global aquaculture conference co-organized by the Food and Agriculture Organization of the United Nations (FAO) on March 18-20. The FAO’s Fisheries Division invited WISHH to take the stage its first global aquaculture conference, marking a milestone in WISHH’s work - [WISHH Meets with Uzbekistan Government in D.C. Amid Increasing Investments in Poultry Sector](https://www.wishh.org/wishh-meets-with-uzbekistan-government-in-d-c-amid-increasing-investments-in-poultry-sector/) - The ASA’s World Initiative for Soy in Human Health Program’s Executive Director Gena Perry met with representatives from the Government of Uzbekistan in Washington, DC last week. The meeting reinforced the foundations of a recently signed memorandum of understanding aimed at strengthening collaboration on development and trade for U.S. soy. The discussion highlighted U.S. soy’s - [WISHH Leads at U.S. IP Summit in Vietnam](https://www.wishh.org/wishh-leads-at-u-s-ip-summit-in-vietnam/) - The ASA’s World Initiative for Soy in Human Health program’s Asia division led a trade team of tofu, soy milk, and soy food companies from Cambodia, Myanmar, and Sri Lanka to the U.S. Identity Preserved Alliance’s Identity Preserved International Summit 2026 in Ho Chi Minh City, Vietnam last week. The summit convened international buyers, processors, - [WISHH In-Country Reps from Africa get Updates on U.S. Soy Messaging and Production](https://www.wishh.org/wishh-in-country-reps-from-africa-get-updates-on-u-s-soy-messaging-and-production/) - WISHH Committee member Denny Mertz led a farm tour for WISHH’s Africa in-country representatives, helping reinforce of soybean production practices. WISHH welcomed its in-country representatives from across Africa to the United States for a training focused on sharing successes, strengthening collaboration, and aligning on best practices to grow demand for U.S. so this week. During - [WISHH & U.S. Department of Agriculture Food for Progress Forged Trade Ties for U.S. Soybean Farmers](https://www.wishh.org/wishh-u-s-department-of-agriculture-food-for-progress-forged-trade-ties-for-u-s-soybean-farmers/) - [WISHH, Central America Partners attend Training in Mexico on Soy-based Foods](https://www.wishh.org/wishh-central-america-partners-attend-training-in-mexico-on-soy-based-foods/) - Earlier this month, the ASA’s World Initiative for Soy in Human Health program brought14 key partners from Central America to a four-day technical workshop at the Monterrey Institute of Technology in Mexico. The training equipped participants from Costa Rica, El Salvador, and Guatemala with practical experience of soy applications in extrusion, bakery, dairy analogs, and - [WISHH, Latin American Partners Participate in U.S. Soybean Baking Workshop in Colombia](https://www.wishh.org/wishh-latin-american-partners-participate-in-u-s-soybean-baking-workshop-in-colombia/) - The ASA’s World Initiative for Soy in Human Health program joined two partners from Costa Rica at a U.S. Soybean Baking Workshop in Bogotá, Colombia March 10th-11th. The workshop highlights how U.S. soy ingredients can enhance food products through improved nutrition, functionality, and taste. The two participants represent Grupo Trisan, where one serves as a - [WISHH, Export Partners Highlight Partnerships at Commodity Classic Panel](https://www.wishh.org/wishh-export-partners-highlight-partnerships-at-commodity-classic-panel/) - ASA’s World Initiative for Soy in Human Health program and the United Soybean Board hosted export partners at Commodity Classic 2026 for a panel on collaborative export initiatives drive value back to U.S. soybean farmers. WISHH executive director Gena Perry opened the session and welcomed attendees to the session, titled Export Initiatives that Drive Value - [ASA/WISHH Executive Director Gena Perry Honored with Sigma Alpha Sorority’s Spirit of Ruth Award](https://www.wishh.org/asa-wishh-executive-director-gena-perry-honored-with-sigma-alpha-sororitys-spirit-of-ruth-award/) - The ASA’s World Initiative for Soy in Human Health program Executive Director, Gena Perry, was recently honored with Sigma Alpha Sorority’s Spirit of Ruth Award during the organization’s Ignite Leadership Conference in Denver. The Spirit of Ruth Award recognizes Sigma Alpha alumni who demonstrate active involvement, leadership, and long-standing commitment to agriculture. Sigma Alphas selected - [WISHH Receives MAP and FMD Funding to Advance U.S. Soy in New and Emerging Markets](https://www.wishh.org/wishh-receives-map-and-fmd-funding-to-advance-u-s-soy-in-new-and-emerging-markets/) - The ASA’s World Initiative for Soy in Human Program has once again been allocated Market Access Program (MAP) and Foreign Market Development (FMD) funding for the 2026 program year. ASA serves as the cooperator of record for U.S. soy’s participation in both programs, supporting coordinated efforts to expand global demand and strengthen international trade relationships - [WISHH Strategic Partners’ Soyfoods Star at World’s Largest Food Show](https://www.wishh.org/wishh-strategic-partners-soyfoods-star-at-worlds-largest-food-show/) - ASA’s World Initiative for Soy in Human Health Program’s strategic partner, Sesaco Limited, brought the benefits of soy flour and other high-value soy ingredients to world’s largest food and beverage show, Gulfood, held January 26-30 in Dubai. Over the years, Sesaco has sent multiple staffs and key Ugandan customers to WISHH trainings in Uganda as - [WISHH Brings Global Trade Team to IPPE to Strengthen Connections for U.S. Soy](https://www.wishh.org/wishh-brings-global-trade-team-to-ippe-to-strengthen-connections-for-u-s-soy/) - This January, the ASA’s World Initiative for Soy in Human Health program is accompanying trade team members from Asia and Africa to the International Production & Processing Expo following their participation in the University of Georgia’s International Poultry Short Course in Athens, Georgia. 13 trade team partners from Senegal, Ghana, Kenya, Kazakhstan joined IPPE where - [WISHH Partners with LixCap to Strengthen Investment-Ready Aquaculture Markets for U.S. Soy in Cambodia](https://www.wishh.org/wishh-partners-with-lixcap-to-strengthen-investment-ready-aquaculture-markets-for-u-s-soy-in-cambodia/) - Representatives from the ASA’s World Initiative for Soy in Human Health program visited its partners in Cambodia last week. While the visits included updates on several projects, they also focused on trainings aimed at increasing access to finance, which could lead to stronger aquaculture value chains that rely on U.S. soy. WISHH works in new - [ASA Announces New Additions to WISHH Committee](https://www.wishh.org/asa-announces-new-additions-to-wishh-committee/) - American Soybean Association President Scott Metzger has confirmed the appointments of new members to ASA’s World Initiative for Soy in Human Health Program Committee for the upcoming year. Adele Flynn of Wellington, Ohio joins the Committee as a new at-large member while Brent Renner of Klemme, Iowa joins as a United Soybean Board ex-officio representative. Additionally, - [CASE STUDY: Cambodia's First Modern Dairy Farm Counts on Soybean Meal in Feed](https://www.wishh.org/case-study-cambodias-first-modern-dairy-farm-counts-on-soybean-meal-in-feed/) - [ASA/WISHH Annual Report FY25](https://www.wishh.org/asa-wishh-annual-report-fy25/) - [FOR IMMEDIATE RELEASE ASA/WISHH and Uzbekistan Sign Memorandum of Understanding to Expand Trade](https://www.wishh.org/for-immediate-release-asa-wishh-and-uzbekistan-sign-memorandum-of-understanding-to-expand-trade/) - NEW YORK CITY — The American Soybean Association’s World Initiative for Soy in Human Health program and the Ministry of Investments, Industry and Trade of the Republic of Uzbekistan have signed a Memorandum of Understanding to expand collaboration on developing U.S. soy value chains to advance trade between the United States and Uzbekistan. Signed amid - [WISHH and Partners Make Key Connections at FAO Cambodia Investment Forum](https://www.wishh.org/wishh-and-partners-make-key-connections-at-fao-cambodia-investment-forum/) - The American Soybean Association's World Initiative for Soy in Human Health program and partners had multiple constructive discussions thanks to participation in the Food and Agriculture Organization of the United Nations' Cambodia Agriculture Forum and Exhibition 2025 (CAFE25) on Nov. 23-16 in Phnom Penh. FAO designed the event as a platform to accelerate investment, innovation, - [WISHH Highlights Soy's Role in Aquaculture at Aquaculture Ghana](https://www.wishh.org/wishh-highlights-soys-role-in-aquaculture-at-aquaculture-ghana/) - The American Soybean Association’s World Initiative for Soy in Human Health program showcased its aquaculture development work at Aquaculture Ghana in Accra last month. The two-day conference connects industry leaders, farmers, and consumers across the continent. WISHH’s role in aquaculture development and strengthening the fisheries industry across the continent is leading to an increase in - [ASA/WISHH Hosts Uzbek Soy Buying Mission in Advance of Presidential Summit](https://www.wishh.org/asa-wishh-hosts-uzbek-soy-buying-mission-in-advance-of-presidential-summit/) - ASA’s World Initiative for Soy in Human Health hosted a delegation of government leaders from the Republic of Uzbekistan along with key Uzbek private-sector representatives today at the ASA/WISHH offices in St. Louis. The trade team led by Uzbekistan’s Ministry of Investment, Industry and Trade is seeking to buy U.S. soy and strengthen relationships with - [WISHH Spotlights Trade and Innovation to Asian Partners at Taiwan Summit](https://www.wishh.org/wishh-spotlights-trade-and-innovation-to-asian-partners-at-taiwan-summit/) - The ASA’s World Initiative for Soy in Human Health program hosted its Trade Opportunity Preview Summit in Taipei, Taiwan, in collaboration with the U.S. Soybean Export Council last week. The TOPS event brought together the top Asian food company leaders from WISHH markets in Sri Lanka, Myanmar and Cambodia to explore market innovations, technical insights, - [WISHH Chair Takes Stage at World Food Prize to Highlight 25 Years of Impact for U.S. Soy](https://www.wishh.org/wishh-chair-takes-stage-at-world-food-prize-to-highlight-25-years-of-impact-for-u-s-soy/) - World Initiative for Soy in Human Health Committee Chair Morey Hill participated in a panel at this year's World Food Prize in his home state of Iowa this week. Hill joined the discussion to share WISHH’s role in developing trade relations for U.S. soybean farmers the last quarter-century. Hill emphasized that as WISHH celebrates its - [WISHH Leads Egg Innovation](https://www.wishh.org/wishh-leads-egg-innovation/) - In recognition of World Egg Day, the World Initiative for Soy in Human Health program is highlighting how U.S. soybean growers lead trade and development for U.S. soy in Ghana through extension agent Harriet Agyekum. Growth of the poultry industry in Ghana builds demand for U.S. soy for feed. Through this initiative, WISHH fills gaps - [WISHH Takes Stage at African Food Systems Forum in Senegal](https://www.wishh.org/wishh-takes-stage-at-african-food-systems-forum-in-senegal/) - The ASA’s World Initiative for Soy in Human Health program took the stage at the 2025 African Food Systems Forum in Senegal this week. WISHH joined a high-level panel, Poultry and Livestock Value Chain Opportunities for Africa, organized by the National Association of State Departments of Agriculture. The session convened U.S. state leaders, the U.S. - [WISHH Graduates 7th Class of Aquaculture Interns in Ghana](https://www.wishh.org/wishh-graduates-7th-class-of-aquaculture-interns-in-ghana/) - The American Soybean Association’s World Initiative for Soy in Human Health program marked the successful completion of the seventh cohort of WISHH’s Training Program for Young Professional at Flosell Farms in Ghana. The program is building the next generation of aquaculture leaders in Africa while driving future demand for U.S. soy for fish feed. Over - [WISHH Discusses Value of U.S. Soy with Cambodia Livestock Raisers Association](https://www.wishh.org/wishh-discusses-value-of-u-s-soy-with-cambodia-livestock-raisers-association/) - The American Soybean Association’s World Initiative for Soy in Human Health program sponsored the Cambodian Livestock Raisers Association’s annual conference this week. CLRA’s event brings together livestock and aquaculture stakeholders, including business leaders and government representatives, from across Cambodia to explore opportunities for growth, new technology, and improved feed practices. WISHH in-country representative Sambath Sak - [WISHH to Host Trade Opportunity Summit in Taiwan](https://www.wishh.org/wishh-to-host-trade-opportunity-summit-in-taiwan/) - [WISHH Shares Global Soy Insights at Asia Grains and Oilseed Conference](https://www.wishh.org/wishh-shares-global-soy-insights-at-asia-grains-and-oilseed-conference/) - The American Soybean Association’s World Initiative for Soy in Human Health program highlighted the global impact of U.S. soy, particularly in Asia, at the Asia Grains and Oilseed Conference in Tashkent, Uzbekistan, this week. The conference included more than 200 attendees from over 20 countries, including Uzbekistan, Kazakhstan, Tajikistan, and Kyrgyzstan, representing the animal feed, - [WISHH Creates Trade Connections for Partners at Africa Food Systems Forum](https://www.wishh.org/wishh-creates-trade-connections-for-partners-at-africa-food-systems-forum/) - The American Soybean Association’s World Initiative for Soy in Human Health program partnered with LixCap to host pitching sessions for a group of its African partners last week at the Africa Food Systems Forum in Senegal. Trained by LixCap’s Finance & Investment teams, these businesses demonstrated their readiness to connect with investors through grants, equity, - [WISHH Hosts Largest Trade Team of the Year at INTSOY](https://www.wishh.org/wishh-hosts-largest-trade-team-of-the-year-at-intsoy/) - The ASA’s World Initiative for Soy in Human Health program partnered with the Minnesota Soybean Research and Promotion Council, North Dakota Soybean Council, and the South Dakota Soybean checkoff programs to host its INTSOY: Introduction to Soybean short course this week. The program, organized by the Northern Crops Institute, brought together 21 international trade partners - [ASA/WISHH & Nigerian Partner, Sejfarms, Sign MOU to Advance Aquaculture](https://www.wishh.org/asa-wishh-nigerian-partner-sejfarms-sign-mou-to-advance-aquaculture/) - The American Soybean Association’s World Initiative for Soy in Human Health and Sejfarms Consult Limited are building on their three-year-old relationship by signing a Memorandum of Understanding for even greater collaboration to advance Nigeria’s fish production. The MOU recognizes the significant role that high-quality soy-based feeds play in achieving regional aquaculture sector growth and success. - [WISHH, U.S. Ambassador Highlight U.S. Soy in Sri Lanka](https://www.wishh.org/wishh-u-s-ambassador-highlight-u-s-soy-in-sri-lanka/) - The ASA’s World Initiative for Soy in Human Health program held a seminar to connect U.S. soybean farmer leaders with Sri Lankan food industry executives and government officials in Colombo, Sri Lanka this week. The event, Powering Partnerships: Sri Lanka–U.S. Soy Trade highlighted how collaborations between U.S. soy and Sri Lanka’s food sector can drive - [WISHH Trade Mission Reviews CAST success in Cambodia](https://www.wishh.org/wishh-trade-mission-reviews-cast-success-in-cambodia/) - The ASA’s World Initiative for Soy in Human Health led a 13-person U.S. Grower Leader trade delegation to Cambodia this week to review the successes of its CAST-Cambodia project, meet with partners in the country, and share its learnings of the aquaculture and food sectors. The WISHH team began the trade mission with a market - [ASA/WISHH Elects New Executive Committee](https://www.wishh.org/asa-wishh-elects-new-executive-committee/) - The ASA’s World Initiative for Soy in Human Health program elected its officers and committee members for the upcoming year at least week’s board meeting. Officers are Iowa soybean grower Morey Hill (IA) as Chair, Scott Gaffner (IL) as Vice Chair, Bob Haselwood (KS) as Treasurer, and new to the WISHH executive committee is Jeff - [WISHH Begins Outreach to Dairy Farmers in Kazakhstan](https://www.wishh.org/wishh-begins-outreach-to-dairy-farmers-in-kazakhstan/) - The ASA’s World Initiative for Soy in Human Health program began its first outreach to dairy farmers in Kazakhstan as it expands U.S. soy’s trade potential in the country. WISHH technical advisers spoke with farmers to discuss the potential benefits of U.S. soybean meal into their livestock feed. WISHH’s market assessment already reported a strong - [Education and Innovation at Forefront of WISHH’s Trade Team in Illinois](https://www.wishh.org/education-and-innovation-at-forefront-of-wishhs-trade-team-in-illinois/) - ASA’s World Initiative for Soy in Human Health program hosted Latin American partners on a trade team this week to IFT First in Chicago, Illinois. The trip highlighted the role of U.S. soy in food innovation while also boosting the knowledge of educators in Central American universities. IFT First is the world’s largest food science - [WISHH, USB Showcase U.S. Soy in East Africa](https://www.wishh.org/wishh-usb-showcase-u-s-soy-in-east-africa/) - WISHH Committee member Chad Warner, a soybean farmer from Ohio, and USB Director Shannon Tignor Ellis, a soybean farmer from Virginia, led a delegation of trade team members in Uganda, highlighting the value of U.S. soy in aquaculture in Africa. With support from the United Soybean Board, ASA/WISHH participated in the World Aquaculture Society’s 2025 - [WISHH Training Program in Kenya Helps Build Value Chains for U.S. Soy](https://www.wishh.org/wishh-training-program-in-kenya-helps-build-value-chains-for-u-s-soy/) - The ASA’s World Initiative for Soy in Human Health led a firsthand aquaculture training in Kirinyaga County, Kenya last week. The program included 28 participants from Kenya, Ghana, Nigeria, Tanzania, and Uganda. Hosted at Mwea Aquafish Farm, WISHH’s training focused on improving fishpond construction and feed management, which are important to develop a strong value - [WISHH Trade Team Trains in Kansas on Quality U.S. Soy for Feed](https://www.wishh.org/wishh-trade-team-trains-in-kansas-on-quality-u-s-soy-for-feed/) - ASA’s World Initiative for Soy in Human Health’s latest trade-building activity brought potential customers for U.S. soy from Ghana, Kenya and Senegal to Kansas for training on U.S. soy in animal feeds. WISHH leveraged funds from the Kansas Soybean Commission with USDA Regional Agricultural Promotion Program (RAPP) to a Kansas soybean farm and the IGP - [WISHH Presents on Leading Trade & Partnerships at Washington, D.C. Conference](https://www.wishh.org/wishh-presents-on-leading-trade-partnerships-at-washington-d-c-conference/) - ASA’s World Initiative for Soy in Human Health Executive Director Gena Perry joined a panel of industry leaders for a presentation on how the U.S. private agriculture sector fosters partnerships for food security that drive global trade and market development. Perry and US Agricultural Export Development Council Executive Director Steve Sothmann tag teamed in describing - [WISHH Engages Food Industry Professionals in Sri Lanka](https://www.wishh.org/wishh-engages-food-industry-professionals-in-sri-lanka/) - The ASA’s World Initiative for Soy in Human Health program participated in the SAARC Foods Sri Lanka Food Safety Workshop in Colombo in early May. WISHH participated in the workshop to highlight the many benefits of U.S. soy in food applications. The workshop also allowed WISHH to foster valuable connections with industry leaders and decision-makers. - [WISHH, African Partners Participate in Buyers Conference in Abidjan](https://www.wishh.org/wishh-african-partners-participate-in-buyers-conference-in-abidjan/) - ASA’s World Initiative for Soy in Human Health program moderated a panel at the African Buyers and Sellers Conference in Abidjan, Ivory Coast this week. Hosted by the U.S Grains Council, the conference brings together African purchasers and U.S. suppliers of feed inputs, include U.S. soy. It offers in-person opportunities for buyers to speak directly - [ASA/WISHH, North Dakota Soybean Welcome Asian Trade Team Members to United States](https://www.wishh.org/asa-wishh-north-dakota-soybean-welcome-asian-trade-team-members-to-united-states/) - The ASA’s World Initiative for Soy in Human Health program welcomed animal feed company leaders from Cambodia and Kazakhstan to North Dakota in early May for an international trade team in cooperation with the Northern Crops Institute and the North Dakota Soybean Council. The delegation is in the United States to explore the advantages of - [CAST Improves Feed Practices in Cambodia](https://www.wishh.org/cast-improves-feed-practices-in-cambodia/) - The ASA’s World Initiative for Soy in Human Health program continues to position aquaculture in Cambodia for long-term trade for U.S. soy, particularly through large-scale fish farming operations. Through its Commercialization of Aquaculture for Sustainable Trade-Cambodia project, WISHH has helped fish farmers transition from traditional, homemade fish feed to more efficient and sustainable pellet-based feed. - [U.S. Soybean Growers Take Action for Global Food Security in Guatemala](https://www.wishh.org/u-s-soybean-growers-take-action-for-global-food-security-in-guatemala/) - In partnership with the United Soybean Board, WISHH’s 2025 Global Food Dialogue brought together leaders to share the many ways U.S. soy already benefits Guatemalans as well as insights on the potential for greater collaboration. - [ASA/WISHH Global Food Security Dialogue Report 2025](https://www.wishh.org/asa-wishh-global-food-security-dialogue-report-2025/) - [ASA/WISHH Global Food Security Dialogue Report 2023](https://www.wishh.org/asa-wishh-global-food-security-dialogue-report-2023/) - [Soy Buyers Guide](https://www.wishh.org/soy-buyers-guide/) - This Buyer’s Guide is intended to help soy importers and buyers better communicate with U.S. soy exporters, avoid common mistakes and increase the likelihood of successfully importing U.S. soy products. Available in English, French, Khmer and Burmese. Download the Soy Buyers Guide in English HERE. Download the Soy Buyers Guide in Spanish HERE. Download the Soy Buyers Guide in French HERE. Download the Soy Buyers Guide in Khmer HERE. Download the Soy - [Soy Buyer’s Guide](https://www.wishh.org/soy-buyers-guide-2/) - Below is the ASA’s World Initiative for Soy in Human Health program’s new Soy Buyer’s Guide, a comprehensive guide that discusses the nutritional value of U.S. soy and lessons on procuring U.S. soy and soy products. The manual is intended to equip potential importers of U.S. soy protein products with an education on terms, guidance - [Nigeria Success and Opportunities](https://www.wishh.org/nigeria-success-and-opportunities/) - [Scott and CW Gaffner Reflect on 25 Years of WISHH’s Impact](https://www.wishh.org/scott-and-cw-gaffner-reflect-on-25-years-of-wishhs-impact/) - When CW Gaffner first joined the World Initiative for Soy in Human Health in its early years, he recalled the goals being the same today as they were more than a decade ago. “We were supporting a program that would help provide a good source of protein for regions around the world,” CW recalled. “And - [Ghana Poultry Success and Opportunities](https://www.wishh.org/ghana-poultry-success-and-opportunities/) - [](https://www.wishh.org/the-future-of-food-production/) - As protein demand grows with the rising population so does research surrounding how the agriculture industry could be reshaped over the next decade. A recent analysis by the Association of Equipment Manufacturers takes an in-depth look at 13 trends that could inform the way food is produced. AEM’s look at the Future of Food Production - [WISHH Kicks Off Trade Team Season Showcasing Value of U.S. Soy](https://www.wishh.org/wishh-kicks-off-trade-team-season-showcasing-value-of-u-s-soy/) - ASA’s World Initiative for Soy in Human Health program is launching its trade team season in May, beginning with a high-level Essential Amino Acid Short Course at the Northern Crops Institute for business leaders from Cambodia and Kazakhstan. Taking place May 5th–9th, the course will spotlight the unique value of U.S. soy’s amino acid profile, - [ASA/WISHH’s Training Program for Young Professionals Begins in Nigeria](https://www.wishh.org/asa-wishhs-training-program-for-young-professionals-begins-in-nigeria/) - The WISHH program’s United Soybean Board-supported Training Program for Young Professionals began last week in Nigeria. The on-farm program, in its second year in Nigeria, has been implemented through a partnership with a local business that provides in-kind support to leverage U.S. soy industry investment. TPYP, which expanded to Nigeria after a pilot phase in - [WISHH Food Security Dialogue 2025](https://www.wishh.org/wishh-food-security-dialogue-2025/) - Agenda Speaker Biographies - [WISHH Leads Commodity Classic Panel](https://www.wishh.org/wishh-leads-panel-commodity-classic-panel/) - The ASA’s WISHH program led a panel focused on building opportunities for trade in new markets through innovations at this year’s Commodity Classic in Denver. During the panel, attendees had the chance to learn how U.S. farmers support innovative programs to develop and expand markets around the world. United Soybean Board past chair Meagan Kaiser - [WISHH Supports Research on Expanding Soy-Fortified Food in Africa](https://www.wishh.org/wishh-supports-research-on-expanding-soy-fortified-food-in-africa/) - The American Soybean Association’s World Initiative for Soy in Human Health program and strategic partner, Leticia Amoakoah Twum, recently published a paper in the International Journal of Advanced Biological and Biomedical Research that further support the viability of a soy-gari blend for consumers. Their peer-reviewed study, A Food-Based Intervention to Meet SDG 2: Consumer Education - [WISHH, USB on Stage at MSU Food and Ag as National Security Conference](https://www.wishh.org/wishh-usb-on-stage-at-msu-food-and-ag-as-national-security-conference/) - ASA’s World Initiative for Soy in Human Health program and the United Soybean Board chairman participated in the Mississippi State University’s Food and Agriculture as National Security conference on March 21 in Starkville, MS. The event convened leading experts from the military, agriculture, and food sectors to examine their interconnected roles in U.S. national security. - [WISHH Panel Highlights Success of Partnerships at SSGA IP International Summit](https://www.wishh.org/wishh-panel-highlights-success-of-partnerships-at-ssga-ip-international-summit/) - The ASA’s World Initiative for Soy in Human Health program hosted a panel at the Specialty Soya and Grains Alliance Identity Preserved International Summit in February. The panel, moderated by Asia Division Director Alan F. Poock, focused on highlighting the value of U.S. identity preserved soybeans and specialty grains with new users. Poock hosted several - [Join ASA/WISHH at Commodity Classic: Innovations to Meet New International Market Demand](https://www.wishh.org/join-asa-wishh-at-commodity-classic-innovations-to-meet-new-international-market-demand/) - Date/Time: Monday, March 3rd, 8:30-10:00 a.m. Breakfast: 8:30-9:00 a.m.; Panel Session: 9:00-10:00 a.m. Location: Hyatt Regency Denver, Capitol Ballroom 5-7 Building opportunities for trade in new markets is key to all of our success. Here's your chance to get the scoop on how U.S. agriculture and U.S. farmers are leading innovative programs to build new - [WISHH, USB Directors See Progress for U.S. Soy in Ghana](https://www.wishh.org/wishh-usb-directors-see-progress-for-u-s-soy-in-ghana/) - Last week, the ASA’s World Initiative for Soy in Human Health program welcomed WISHH committee members and United Soybean Board directors to Ghana to observe the impact of U.S. soy investments in the country’s poultry, aquaculture, and food industries. The delegation’s visit highlighted the progress made to bridge the development of these industries with demand - [Trade and Partnerships Lead WISHH Discussions in Guatemala](https://www.wishh.org/trade-and-partnerships-lead-wishh-discussions-in-guatemala/) - The ASA’s World Initiative for Soy in Human Health program kicks off its 2025 Global Food Security dialogue in Guatemala this week. This year’s dialogue, Take Action for Guatemala Food Security, continues to be led by U.S. soybean growers. The dialogue convenes public and private organizations to discuss the connection between global food security and - [WISHH Partners from Senegal and Ghana Highlight Poultry Trade Teams](https://www.wishh.org/wishh-partners-from-senegal-and-ghana-highlight-poultry-trade-teams/) - The ASA’s World Initiative for Soy in Human Health program welcomed strategic partners from Senegal and Ghana this week to Georgia for the University of Georgia’s poultry short course and the International Production and Processing Expo this January. The two major trade team events offer WISHH to showcase the inclusion and importance of soy in - [WISHH Meets with Cambodia Aquaculturist Association, Discusses its Continued Growth](https://www.wishh.org/wishh-meets-with-cambodia-aquaculturist-association-discusses-its-continued-growth/) - Last week, the ASA’s World Initiative for Soy in Human Health program met with the Cambodia Aquaculturist Association to discuss the association's progress and next steps for the organization. Launched with WISHH's support under the USDA-funded Commercialization of Aquaculture for Sustainable Trade - Cambodia Food for Progress Project, CAA now counts more than 1,100 members - [FAO Cambodia and WISHH Plan Cooperation on Cambodian Aquaculture Investments](https://www.wishh.org/fao-cambodia-and-wishh-plan-cooperation-on-cambodian-aquaculture-investments/) - ASA’s World Initiative for Soy in Human Health and the Food and Agriculture Organization of the United Nations in Cambodia have identified opportunities to collaborate. During January 14 meetings in Phnom Penh, FAO Cambodia, the Cambodian Aquaculturist Association and WISHH representatives began design of a timely partnership. The effort will focus on supporting the aquaculture - [WISHH Discusses 2025 Plans at Soy Leadership Academy](https://www.wishh.org/wishh-discusses-2025-plans-at-soy-leadership-academy/) - The ASA World Initiative for Soy in Human Health program participated in a panel discussion at this year’s Soy Leadership Academy. The panel, the Soy Leader Panel, discussed ways to position U.S. soy to consumers and strengthen the industry throughout the year. Executive committee member Scott Gaffner represented WISHH on the program. Gaffner highlighted trends - [2025 Marks a Quarter-Century of Impact for WISHH](https://www.wishh.org/2025-marks-a-quarter-century-of-impact-for-wishh/) - The ASA’s World Initiative for Soy in Human Health program wraps up 2024 and opens the new year by looking to the future. 2025 will mark WISHH’s 25th year creating new markets for U.S. soy, and WISHH is highlighting how 25 years of impact enables it to build the next generation of customers for U.S. - [ASA/WISHH Shares 7 Global Trends for 2025 on AgriPulse Webinar](https://www.wishh.org/asa-wishh-shares-7-global-trends-for-2025-on-agripulse-webinar/) - The ASA’S WISHH program shared 7 global trends for 2025 and how it works to build the next generation of customers for U.S. soy protein on a December 5th AgriPulse Webinar. WISHH Chair Morey Hill joined United Soybean Board Director and WISHH committee liaison Tony Mellenthin as well as WISHH Executive Director Gena Perry to - [ASA/WISHH Grows Network at AFRAQ 2024 in Tunisia](https://www.wishh.org/asa-wishh-grows-network-at-afraq-2024-in-tunisia/) - This past November, ASA/WISHH participated in the World Aquaculture Society's AFRAQ 2024 conference in Tunisia. The event spotlights advancements and challenges in Africa's aquaculture sector. WISHH’s 20-person trade team included partners and WISHH experts from Ghana, Nigeria, Uganda and Zimbabwe. The trade team was made possible with support from the United Soybean Board. WISHH hosted - [Investing in Nigeria’s Next Gen Fishpreneurs](https://www.wishh.org/investing-in-nigerias-next-gen-fishpreneurs/) - Sejiro Oke-Tojinu Michael remembers his college graduation speaker’s message to an audience of young people who were concerned about their future employment opportunities. The speaker challenged the grads with, “Why not create a job?” Now nearly 18 years later, Sej has never written a job application. Instead, Sejfarms Consults Ltd. demonstrates how he and classmate/business - [FAO State of Agriculture 2019](https://www.wishh.org/fao-state-of-agriculture-2019/) - Reducing food loss and waste is widely seen as an important way to reduce production costs and increase the efficiency of the food system, improve food security and nutrition, and contribute towards environmental sustainability. Growing attention to food loss and waste is reflected in the Sustainable Development Goals. Find the Report Here. - [WISHH Continues to Grow U.S. Soybean Market in Southeast Asia](https://www.wishh.org/wishh-continues-to-grow-u-s-soybean-market-in-southeast-asia/) - WISHH has been active in Myanmar’s human food sector since 2014 and started its Cambodian program in 2016, focusing on both human foods and animal feed. Read more... - [WISHH Trade Team Members See Quality of U.S. Soy for African Aquaculture](https://www.wishh.org/wishh-trade-team-members-see-quality-of-u-s-soy-for-african-aquaculture/) - Aquaculture is a growing industry, and with the support of WISHH, can drive the demand for U.S. soy in the region. Read more... - [New UN Report Calls for Immediate Action to avert COVID-19 global food emergency](https://www.wishh.org/new-un-report-calls-for-immediate-action-to-avert-covid-19-global-food-emergency/) - In a June 9 Policy Brief, UN Secretary General António Guterres focused on the need to safeguard everyone’s access to food and adequate nutrition: for now, and in the future. As the Secretary-General pointed out, millions were already grappling with hunger and malnutrition before the pandemic. While there is more than enough food in the - [Global Aquaculture Academy launches in-pond raceway system (IPRS) course](https://www.wishh.org/global-aquaculture-academy-launches-in-pond-raceway-system-iprs-course/) - The Global Aquaculture Academy has officially launched a new online course outlining the implementation process of in-pond raceway systems (IPRS) for pond aquaculture cultivation, as well as the technology’s benefits, equipment needed, production figures, and more. The course is comprised of a series of short videos, interviews from IPRS experts, and a quiz at the end to check information - [ASA/WISHH-Supported Cambodian Aquaculturalist Association Convenes First Annual Meeting & Training Event](https://www.wishh.org/asa-wishh-supported-cambodian-aquaculturalist-association-convenes-first-annual-meeting-training-event/) - The Cambodian Aquaculturalist Association (CAA), with support from ASA/WISHH’s Commercialization of Aquaculture for Sustainability Trade (CAST) - Cambodia project, succeeded in assembling 130 members of the aquaculture industry for the association’s first annual meeting on Sept. 22 in Phnom Penh. His Excellency Veng Sakhon, Minister of Agriculture, Forestry and Fisheries (MAFF), presided over the meeting. - [USDA Releases 2020-2025 Dietary Guidelines for Americans](https://www.wishh.org/usda-releases-2020-2025-dietary-guidelines-for-americans-2/) - The release of the U.S. government’s 'Dietary Guidelines for Americans, 2020-2025’ reaffirms the role of U.S. soy in human diets. As a globally-respected, science-based reference, the report recognizes soy in core elements of healthy dietary patterns. The U.S. Departments of Agriculture and Health and Human Services issued the 164-page report. It stresses, “The foods and beverages that people - [Hybrid Meats Containing Soy have Broad Appeal](https://www.wishh.org/hybrid-meats-containing-soy-have-broad-appeal/) - Hybrid meats, including those that contain soy, may appeal to both flexitarians and meat eaters. A recent New York Times article highlighted the high prevalence of vegetarianism in Brazil, a country known for its meat consumption. According to a recent survey, 14% of Brazilians report being vegetarian. The observation above bodes well for the popularity of - [USDA, U.S. Agency for International Development and More Experts Join WISHH Global Food Security Dialogue](https://www.wishh.org/usda-u-s-agency-for-international-development-and-more-experts-join-wishh-global-food-security-dialogue/) - ASA/WISHH Program Committee Members, USB Chairman Ralph Lott and global food security experts are participating in WISHH’s “U.S. Soybean Growers Take Action for Global Food Security” dialogue in Rhode Island on Dec. 15-16. USDA Foreign Agricultural Service Associate Administrator Brooke Jamison and U.S. Agency for International Development Deputy Assistant Administrator Mike Michener are speaking at - [ASA/WISHH Partner Nets 30% Profit Increase with CAST Support](https://www.wishh.org/asa-wishh-partner-nets-30-profit-increase-with-cast-support/) - ASA/WISHH’s Commercialization of Aquaculture for Sustainable Trade (CAST) – Cambodia’s work with fish producer and wholesaler Chin Long has resulted in his fish sales increasing from 1 ton per day to an average of 1.2 tons per day. The business growth boosted his profits by 30%. Long already had 20 years of aquaculture experience when - [Solar and Cold Storage Technology and Training Boost Food Safety](https://www.wishh.org/solar-and-cold-storage-technology-and-training-boost-food-safety/) - In recognition of World Food Safety Day on June 7, the American Soybean Association’s World Initiative for Soy in Human Health shares three examples of its exciting work with strategic partners in Asia and sub-Saharan Africa: (1) management training for Nigerian cold storage hub operators, (2) solar domes for drying fish in Cambodia and (3) - [FAO Egg Infographic](https://www.wishh.org/fao-egg-infographic/) - Loading Viewer… - [ASA/WISHH Food Security Dialogue 2023](https://www.wishh.org/asa-wishh-food-security-dialogue-2023/) - Program Agenda Program Venue: U.S. Naval Academy Club, U.S. Naval Academy, 2 Truxton Road, Annapolis, Maryland. Entrance requirements: Please review carefully https://ndw.cnic.navy.mil/Installations/NSA-Annapolis/Operations-and-Management/Security/Frequently-Asked-Questions/ A driver's license alone for visitors from Illinois, Minnesota, Missouri and Washington State, and an ID card from American Samoa will NOT provide access to the USNA. A second personal identification card will need - [Edith Wheatland: Poultry Pioneer for Ghana](https://www.wishh.org/edith-wheatland-poultry-pioneer-for-ghana/) - Edith Akosah Wheatland earned yet another honor with the announcement that she is Ghana’s National Best Female Farmer of 2023. ASA’s World Initiative for Soy in Human Health congratulates the dynamic poultry producer and appreciates her leadership as a strategic partner for long-term trade, development and global food security. Wheatland was living in the United - [WISHH Nigerian Feed Trade Team Gains Insights at Good Farms and MS State](https://www.wishh.org/wishh-nigerian-feed-trade-team-gains-insights-at-good-farms-and-ms-state/) - Nigerian aquaculture feed manufacturers are taking new ideas and inspiration back to Africa’s most populous country as a result of participating in ASA’s World Initiative for Soy in Human Health program’s educational trade team. USB Executive Committee Member Philip Good and family hosted the team at their Mississippi farm on Aug. 30 where they witnessed - [UN Sustainable Development Goals](https://www.wishh.org/un-sustainable-development-goals/) - The Sustainable Development Goals are the blueprint to achieve a better and more sustainable future for all. Read more. - [Growing Livestock Feed Demand – Jayson Lusk, Purdue University](https://www.wishh.org/jayson-l-lusk-economist-on-growing-livestock-feed-demand/) - https://www.youtube.com/watch?v=xW9WtjXFkqI - [Opportunities for U.S. Soybeans – Vincent Amanor-Boadu, Kansas State University](https://www.wishh.org/vincent-amanor-boadu-economist-on-opportunities-for-u-s-soybeans/) - https://www.youtube.com/watch?v=7J4qHy07sFs - [Livestock Production – Josh Maples, Mississippi State University](https://www.wishh.org/josh-maples-economist-on-livestock-production/) - https://www.youtube.com/watch?v=F8fwru3LCyw - [U.S. Soy As Part of the Conversation – William Wilson, North Dakota State University](https://www.wishh.org/william-w-wilson-economist-on-north-dakota-soybeans/) - https://www.youtube.com/watch?v=WsItKeQy_wc - [Free Trade – Craig Gundersen, University of Illinois](https://www.wishh.org/craig-gundersen-economist-on-free-trade/) - https://www.youtube.com/watch?v=YsvF6Gf1uQo - [Global Nutrition Report](https://www.wishh.org/global-nutrition-report/) - The Global Nutrition Report shares insights into the current state of global nutrition, highlighting the unacceptably high burden of malnutrition in the world. It identifies areas where progress has been made in recent years but argues that it is too slow and too inconsistent. It puts forward five critical steps that are needed to speed - [Meat: The Future Series - Options for the Livestock Sector in Developing and Emerging Economies to 2030 and Beyond](https://www.wishh.org/meat-the-future-series-options-for-the-livestock-sector-in-developing-and-emerging-economies-to-2030-and-beyond/) - New research prepared by the International Livestock Research Institute for the World Economic Forum’s Meat: the Future dialogue series looks at the role of the livestock sector in developing and emerging economies to 2030 and beyond. Download the Report. - [Father-Daughter Team Win with Enterprise-Driven Nutrition](https://www.wishh.org/father-daughter-team-win-with-enterprise-driven-nutrition/) - In recognition of #InternationalWomensDay and #NationalNutritionMonth, view and share the latest from ASA/WISHH and strategic partners, the winning father-daughter team of Samuel Kwame Ntim-Adu and Soteria Aba Yedua Ntim-Adu. https://www.youtube.com/watch?v=phPZqpsc2XM - [The Three-Legged Stool of School Meals](https://www.wishh.org/the-three-legged-stool-of-school-meals/) - March 14th is International School Meals Day and the organizers of this global event have asked children to consider “Who makes my meal?” It’s an excellent question for adults as well. Many of us, across a variety of institutions and organizations, are working to ensure that schools are capable of serving nutritious, delicious, affordable and - [New Foods, Partnership, Trade & Soy Much More](https://www.wishh.org/new-foods-partnership-trade-soy-much-more/) - https://youtu.be/EP5TcJslLCw What better way to celebrate April as Soyfoods month than to salute the inspirational SESACO foods and beverages company in Uganda. SESACO brings the nutritional power of soy protein to breads, beverages, school meals and more. This month, the continuously innovating ASA/WISHH strategic partner introduced frozen soy dessert, a first for Uganda and quite - [ASA/WISHH CAST Cambodia Partner Team Meets in St. Louis](https://www.wishh.org/asa-wishh-cast-cambodia-partner-team-meets-in-st-louis/) - ASA’s WISHH program hosted Cambodia-based staff and international subcontractors in St. Louis this week to plan the roll out of the ASA/WISHH USDA-funded Commercialization of Aquaculture for Sustainable Trade (CAST) activities for 2020-23. Present at the meeting were representatives from World Vision, Kansas State University, Auburn University and key WISHH staff from Cambodia and St. - [South African Processor Builds U.S. Soy Knowledge as Demand Grows](https://www.wishh.org/south-african-processor-builds-u-s-soy-knowledge-as-demand-grows/) - A South African processor continues to build on knowledge of incorporating U.S. soy in new soy-based food products. ASA/WISHH supported Bakiel Ben Shomriel’s participation this week at the Northern Crops Institute’s Soy-based Texturized Protein and Meat Analog Course in Fargo, N.D. Shomriel’s community in South Africa currently utilizes meat alternatives made locally and has built - [ASA WISHH Updates FAS on Cambodia Aquaculture Project](https://www.wishh.org/asa-wishh-updates-fas-on-cambodia-aquaculture-project/) - A newly constructed aquafeed plant—the first in Cambodia to produce high quality fish feed, will start production in June. The plant will incorporate U.S. soy into fish feed for the ASA WISHH Commercialization of Aquaculture for Sustainable Trade (CAST) Cambodia project. CAST, a USDA Food for Progress funded project, will accelerate production of high-demand fish - [ASA/WISHH Celebrates AMPLIFIES Project Successes in Ghana Poultry Industry](https://www.wishh.org/asa-wishh-celebrates-amplifies-project-successes-in-ghana-poultry-industry/) - ASA/WISHH’s AMPLIFIES Ghana project has successfully trained poultry and other farmers as well as feed millers to strengthen the poultry value chain in the West African country and promote the use of soybeans in improved poultry nutrition. Through the USDA-funded project, many farmers learned the value that soy adds to poultry feed and are now - [AMPLIFIES Ghana Partner Isaac Sesi Wins MIT Innovator Under 35](https://www.wishh.org/amplifies-ghana-partner-isaac-sesi-wins-mit-innovator-under-35/) - AMPLIFIES Ghana Partner Isaac Sesi Wins MIT Innovator Under 35 - [Nutrition and Food Security – Soy Flour Sales Grow in Central America, Africa](https://www.wishh.org/nutrition-and-food-security-soy-flour-sales-grow-in-central-america-africa/) - The nutritional benefits of soy are ringing through to business and government leaders in Central American and Africa who are demanding more soy flour from ZFS Creston. WISHH continues to work with these companies to realize the full potential of soy in their diets. Read More. - [ZFS Creston Soy Flour Sales Grow through ASA/WISHH Work in Central America and Africa](https://www.wishh.org/zfs-creston-soy-flour-sales-grow-through-asa-wishh-work-in-central-america-and-africa/) - ZFS Creston Soy Flour Sales Grow through ASA/WISHH Work in Central America and Africa - [International Food Security Assessment, 2019-29](https://www.wishh.org/international-food-security-assessment-2019-29/) - In 14 out of 76 countries, more than 50 percent of their populations were estimated to be food insecure in 2019. Eight of those countries are in Central and East Africa, one in West and Southern Africa each, and three in Asia. Haiti is the most food-insecure country in the Western Hemisphere, with 47 percent - [Localized Approach – Cambodian Ag Value Chain Expert Joins CAST Project](https://www.wishh.org/localized-approach-cambodian-ag-value-chain-expert-joins-cast-project/) - Phirum Chet brings his 20 years of business planning, livestock development and association building experience to WISHH as the association development lead for CAST. Read more... - [Startup Mindset: WISHH Trains Driven Leaders From Asia, Africa and South America](https://www.wishh.org/wishh-trade-teams-from-three-continents-will-build-demand-for-u-s-soy/) - Twelve strategic partners from across the globe attended WISHH training programs in the U.S. to learn more about soybean nutrition and technology. Read More... - [Business Planning: WISHH Connects Local Feed Millers to Risk Management Tools](https://www.wishh.org/business-planning-wishh-connects-local-feed-millers-to-risk-management-tools/) - Essential to grain trade, WISHH connected feed millers from both Cambodia and Ghana with educational resources in risk management. Read more... - [Relationship Building: WISHH Visits Local Importers, Associations in Myanmar, Cambodia](https://www.wishh.org/relationship-building-wishh-visits-local-importers-associations-in-myanmar-cambodia/) - WISHH recently reconnected with past trade team participants in southeast Asia to continue building trade relationships. Read more... - [Long-Term Development: WISHH Strengthens Cambodian Aquaculture Through CAST](https://www.wishh.org/long-term-development-wishh-strengthens-cambodian-aquaculture-through-cast/) - WISHH currently works with existing and new investors to accelerate the growth of Cambodia’s aquaculture sector. Read more... - [Market System Experts: WISHH Connects Ghanaian to Poultry Production and Soy Utilization Resources](https://www.wishh.org/market-system-experts-wishh-connects-ghanaian-to-poultry-production-and-soy-utilization-resources/) - A group of Ghanaian government officials, academics, poultry producers and feed millers attended the Arkansas Nutrition Conference where they networked with global industry experts. Read more. - [Ghanaians Gain Knowledge on Poultry Production, U.S. Soy Protein Utilization](https://www.wishh.org/ghanaians-gain-knowledge-on-poultry-production-u-s-soy-protein-utilization/) - ASA/WISHH has implemented various soy utilization promotion activities in Ghana, including the five-year USDA funded AMPLIFIES poultry value chain project. Read more... - [WISHH Transitions Developing Customers into Lasting Trade Partners](https://www.wishh.org/wishh-transitions-developing-customers-into-lasting-trading-partners/) - The mission of the World Initiative for Soy in Human Health – WISHH, as it’s commonly known – is to improve agriculture trade in emerging markets. WISHH is creating long-term demand for U.S.-grown soybeans, according to Liz Hare, executive director. “We’re trying to ensure that everything is in place so that these [countries] trade with - [Building Progress Together on World Egg Day](https://www.wishh.org/building-progress-together-on-world-egg-day/) - ASA/WISHH honors the hard work of Ghana’s egg and poultry value chain strategic partners every day, and especially on World Egg Day, October 11. WISHH’s AMPLIFIES (Assist in the Management of Poultry and Layer Industries with Feed Improvement and Efficiency Strategies) Ghana Project launched the National Egg Campaign in 2017 and is excited that stakeholders - [Market Systems Experts: WISHH Tracks Data for AMPLIFIES Program](https://www.wishh.org/market-systems-experts-wishh-tracks-data-for-amplifies-program/) - WISHH's Cephas Agbesi Tsikudo presented with USDA at the American Evaluation Association's conference in Minneapolis recently on gathering data in Ghana. Read More. - [Agriculture Trade Promotion Activities Build Demand for U.S. Soy in Africa](https://www.wishh.org/agriculture-trade-promotion-activities-build-demand-for-u-s-soy-in-africa/) - Agriculture Trade Promotion (ATP) activities are well under way at ASA’s WISHH program. This year WISHH has conducted market research in East and West Africa and implemented a series of technical servicing activities for aquaculture in West Africa, thanks to ATP support. Building a prosperous aquaculture industry is key to the strategy to increase U.S. - [ASA/WISHH’s CAST-Cambodia Project Begins Process of Training Farmers, Businesses](https://www.wishh.org/asa-wishhs-cast-cambodia-project-begins-process-of-training-farmers-businesses/) - WISHH Director of Monitoring and Evaluation James Bernhardt visited Cambodia in September, assessing the completion of the baseline study WISHH will use to measure progress. Read more... - [WISHH Builds Progress for Eggs and Poultry in Ghana](https://www.wishh.org/wishh-builds-progress-for-eggs-and-poultry-in-ghana/) - ASA/WISHH is recognizing progress in Ghana’s egg and poultry value chain during World Egg Day on Oct. 11. Read more... - [Cambodian Feed Millers Learn to Manage Purchases as U.S. Soy Exports Increase](https://www.wishh.org/cambodian-feed-millers-learn-to-manage-purchases-as-u-s-soy-exports-increase/) - As Cambodian feed millers increase purchases of U.S. soybean meal, they're looking for smarter ways to buy. Read More... - [WISHH Finds U.S. Soy Market Opportunities During USDA Trade Mission in West Africa](https://www.wishh.org/wishh-finds-u-s-soy-market-opportunities-during-usda-trade-mission-in-west-africa/) - Since 2000, U.S. soybean farmers have committed to long-term market development in Africa through support of WISHH programming. Read more... - [WISHH Begins Renovations on Aquaculture Training Facility in Cambodia](https://www.wishh.org/wishh-begins-renovations-on-aquaculture-training-facility-in-cambodia/) - WISHH and project partners have broken ground on a new training facility for the CAST aquaculture project in Cambodia. Read more... - [WISHH Hosts Training for Supply Chain Partners in Uganda](https://www.wishh.org/wishh-hosts-training-for-supply-chain-partners-in-uganda/) - ASA/WISHH organized a Lean Management training for its African supply chain partners in Kampala, Uganda in early November. Read more... - [ASA-WISHH Uses Aps, Interactive Tech to Track Impact of AMPLIFIES Ghana Project](https://www.wishh.org/asa-wishh-uses-aps-interactive-tech-to-track-impact-of-amplifies-ghana-project/) - ASA-WISHH presented to industry leaders and USDA staff, highlighting how the AMPLIFIES Ghana project is leveraging technology to collect data and manage the program. Read more... - [‘What’s Next with WISHH’ Video Features USDA Under Secretary, Senate Ag Chair, More](https://www.wishh.org/whats-next-with-wishh-video-features-usda-under-secretary-senate-ag-chair-more/) - The video is available for state soybean organization and other presentations to share how WISHH connects trade and development across global market systems. Read more... - [WISHH Promotes Protein Consumption at the Global Child Nutrition Forum](https://www.wishh.org/wishh-promotes-protein-consumption-at-the-global-child-nutrition-forum/) - WISHH, along with 350 school nutrition professionals, government officials and implementing NGOs gathered in Siem Reap, Cambodia to discuss nutrition, school meal design, public-private partnerships and program sustainability. Read more... - [Visiting Fellows from Africa, Southeast Asia Visit ASA-WISHH in Collaboration with Mizzou](https://www.wishh.org/visiting-fellows-from-africa-southeast-asia-visit-asa-wishh-in-collaboration-with-mizzou/) - ASA/WISHH recently hosted a group of visiting professionals from Africa and Southeast Asia currently residing at the University of Missouri (UM). Read more... - [WISHH Dialogues with USDA About Cambodian Aquaculture Opportunities](https://www.wishh.org/wishh-dialogues-with-usda-about-cambodian-aquaculture-opportunities/) - Read more... - [ASA’s WISHH Emerging Markets Trade Team Delivers U.S. Soy Protein Four-Point Message](https://www.wishh.org/asas-wishh-emerging-markets-trade-team-delivers-u-s-soy-protein-four-point-message/) - U.S. soybean growers delivered four key soy protein messages to current and potential customers in Cambodia and Myanmar where protein demand is rapidly growing for aquaculture and livestock feeds as well as human foods. Read more... - [WISHH Trade Team Connects U.S. Soy Protein for Foods & Feeds](https://www.wishh.org/wishh-trade-team-connects-u-s-soy-protein-for-foods-feeds/) - In Myanmar, WISHH is growing demand for U.S. soy in the human food market. Read more... - [African Poultry, Egg Farmers Gain Knowledge on U.S. Soy Advantage](https://www.wishh.org/african-poultry-egg-farmers-gain-knowledge-on-u-s-soy-advantage/) - WISHH supports growth of the local poultry and feed industries by connecting attendees with the necessary technical, financial and buying resources to grow their businesses. Read more... - [WISHH-Led Aquaculture Feed Development Builds Demand for U.S. Soy Protein](https://www.wishh.org/wishh-led-aquaculture-feed-development-builds-demand-for-u-s-soy-protein/) - When visionary U.S. soybean growers founded WISHH 20 years ago, they anticipated the global trend of protein playing an essential role in human nutrition. Read more... - [WISHH Trade Team to Cambodia and Myanmar Yields Sales Leads](https://www.wishh.org/wishh-trade-team-to-cambodia-and-myanmar-yields-sales-leads/) - WISHH continues to collaborate with U.S. soy exporters as well as the current and potential customers in Myanmar and Cambodia. Read more... - [WISHH’s New Logo Focuses on the Future of Global Opportunity for U.S. Soy Protein](https://www.wishh.org/wishhs-new-logo-focuses-on-the-future-of-global-opportunity-for-u-s-soy-protein/) - WISHH’s new logo, released in conjunction with its 20th anniversary, shines attention on how WISHH builds on its far-sighted foundation to reach up to new U.S. soy protein opportunities that have no ceiling. Read more... - [WISHH Salutes Strategic Partner for Aquaculture on International Women’s Day](https://www.wishh.org/wishh-salutes-strategic-partner-for-aquaculture-on-international-womens-day/) - In honor of International Women’s Day on March 8 and March as National Nutrition Month, WISHH and the Commercialization of Aquaculture for Sustainable Trade (CAST) – Cambodia Project released a video to salute CAST strategic partner Keo Yada, who is an inspiration for women in aquaculture. Read more... - [Cates, Suver, Born & Hill Video Shares How WISHH Goes After Trade in a Strategic Manner](https://www.wishh.org/cates-suver-born-hill-video-shares-how-wishh-goes-after-trade-in-a-strategic-manner/) - In a new video, U.S. soybean growers highlight how WISHH works in a strategic manner to grow trade for U.S. soy protein in developing and emerging markets. Read more... - [WISHH Market Assessment Identifies Opportunity for Trade with Togo](https://www.wishh.org/wishh-market-assessment-identifies-opportunity-for-trade-with-togo/) - WISHH’s ongoing efforts to identify new export markets have found solid potential for Togo to serve as a hub for regional soy export markets in West Africa. Using USDA Agricultural Trade Promotion Program funding, WISHH completed a market study that provided an in-depth assessment of opportunities for U.S. soy trade with Togo. The study evaluated - [WISHH Assists Strategic Partners in Adapting to COVID-19](https://www.wishh.org/wishh-assists-strategic-partners-in-adapting-to-covid-19/) - WISHH is working to help soy supply chain and other strategic partners adapt to obstacles presented by COVID-19 to ensure food and feed operations remain resilient. Many of WISHH’s strategic partners are recognized as essential operations by their governments in developing and emerging economies in Africa, Asia and Central America where COVID-19 is creating unprecedented - [2020 is Gerry Hayden’s 46th season of farming; even so, COVID-19 makes this year like no other for him and all of us.](https://www.wishh.org/2020-is-gerry-haydens-46th-season-of-farming-even-so-covid-19-makes-this-year-like-no-other-for-him-and-all-of-us/) - [Senators, WISHH & Supply Chain Partners Support Global School Meals in Own Ways](https://www.wishh.org/senators-wishh-supply-chain-partners-support-global-school-meals-in-own-ways/) - U.S. Sens. Jerry Moran (R-KS), Bob Casey (D-PA) John Boozman (R-AR) and Tammy Baldwin (D-WI) issued a letter this week to support international school meal programs and U.S. food assistance. In their April 17 letter to Secretary of State Mike Pompeo and Secretary of Agriculture Sonny Perdue, the senators emphasized the linkages these programs have - [WISHH AMPLIFIES Ghana Partner Donates 39,000 Eggs for COVID-19 Food Security Response](https://www.wishh.org/wishh-amplifies-ghana-partner-donates-39000-eggs-for-covid-19-food-security-response/) - President of GAPFA, Michael Nyarko Ampem, joined UTV Ghana live to discuss the donation which helps provide the local community with access to quality protein With COVID-19 creating uncertainty in agricultural markets and supply chains around the world, a group of Ghanaian poultry farmers saw an opportunity to reduce food waste and ensure their local - [WISHH Develops African Aquaculture Feed Sectors](https://www.wishh.org/wishh-develops-african-aquaculture-feed-sectors/) - WISHH continues to drive demand for soy by supporting the growth of the aquaculture industries in Ghana, Senegal and Kenya. Early this year, WISHH sent technical experts to these African countries to advise on farm management, fish health, and feed production. The consultants continue to provide advice remotely as WISHH and its team of aquaculture - [WISHH’s AMPLIFIES Ghana Partner Progresses During COVID-19](https://www.wishh.org/wishhs-amplifies-ghana-partner-progresses-during-covid-19/) - Sesi Technologies Ltd, a strategic partner in WISHH’s USDA Food for Progress project in Ghana, exemplifies the resilience of WISHH partners to continue progress at the same time they take action to prevent COVID-19 exposures. CEO Isaac Sesi has updated WISHH on how the West African company benefited from collaborating with WISHH through the USDA-funded - [Cambodian Government Asks ASA’s CAST to Help Identify Aquaculture Loan Prospects](https://www.wishh.org/cambodian-government-asks-asas-cast-to-help-identify-aquaculture-loan-prospects/) - The Royal Government of Cambodia’s Fisheries Administration invited ASA’s Commercialization of Aquaculture for Sustainable Trade (CAST)-Cambodia to assist in identifying candidates for a new loan program for aquaculture, livestock and horticulture farm and post-production businesses. The Rural Development Bank of Cambodia (RDB) is launching a $50 million COVID-19 response fund targeting these agricultural sectors. ASA’s - [CAST-Cambodia Restarts Technical Assistance with COVID Precautionary Measures](https://www.wishh.org/cast-cambodia-restarts-technical-assistance-with-covid-precautionary-measures/) - ASA’s Commercialization of Aquaculture for Sustainable Trade (CAST)-Cambodia is following the Royal Government of Cambodia’s guidelines and council to execute activities while managing the COVID-19 pandemic. Recent reports show no current cases of COVID in Cambodia, but the government and CAST remain vigilant. While maintaining strict hygiene practices and social distancing, CAST is conducting direct - [AMPLIFIES Ghana Launching 3rd Egg Consumption Survey](https://www.wishh.org/amplifies-ghana-launching-3rd-egg-consumption-survey/) - WISHH’s AMPLIFIES project is launching the third iteration of a survey to measure the household consumption of eggs in Ghana. AMPLIFIES is a U.S. Department of Agriculture Food for Progress-funded project. Increased protein consumption is a vital part of WISHH’s work and was an important component of the AMPLIFES project. AMPLIFIES’ National Egg Campaign, a - [WISHH’s USB Initiative Speeds Protein Progress in Emerging Markets](https://www.wishh.org/wishhs-usb-initiative-speeds-protein-progress-in-emerging-markets/) - There’s no simple one-size-fits-all solution to overcome the obstacles to connecting supply chains that will support lasting trade relationships between the U.S. soy industry and developing and emerging markets. That’s why WISHH used its 20 years of experience to design its USB-funded initiative to take on these challenges in Africa, Asia, and Latin and Central - [Research Investigates Potential for Soy Protein Concentrate in Juvenile Pearl Gentian Grouper Diets](https://www.wishh.org/research-investigates-potential-for-soy-protein-concentrate-in-juvenile-pearl-gentian-grouper-diets/) - Ongoing research uncovers opportunities for soybean protein concentrate to serve as a sustainable replacement for fishmeal for many aquaculture species. Research projects like this one for pearl gentian grouper, a hybrid species with high protein requirements, help determine where soy fits well. Initial results for this species show inclusion levels should be kept below 30%, but that - [New Report Underscores Growth Trends Behind WISHH’s Aquaculture Work](https://www.wishh.org/new-report-underscores-growth-trends-behind-wishhs-aquaculture-work/) - Citing a 527% rise in global aquaculture production from 1990 to 2018, a new report affirms the trends driving WISHH’s work in aquaculture, including aqua feeds, in emerging and developing markets. The Food and Agriculture Organization’s State of the World’s Fisheries and Aquaculture (SOFIA) 2020 report states, “The priority should be to further develop aquaculture - [CAST & Cambodia’s Ag Ministry Partner to Promote Farm-Raised Fish & Economic Recovery](https://www.wishh.org/cast-cambodias-ag-ministry-partner-to-promote-farm-raised-fish-economic-recovery/) - The Royal Government of Cambodia’s Ministry of Agriculture, Forestry and Fisheries (MAFF) partnered with ASA/WISHH to elevate the importance of aquaculture for COVID-19 economic recovery, as well as promote farm-raised fish as a protein-rich food for the health of Cambodia’s growing population. MAFF Secretary of State Has Sareth visited WISHH’s USDA-funded Commercialization of Aquaculture for - [Cambodian Aquaculturalist Association Holds First Official Board Meeting](https://www.wishh.org/cambodian-aquaculturalist-association-holds-first-official-board-meeting/) - The ASA/WISHH-supported Cambodian Aquaculturalist Association (CAA) board of directors held its first meeting on July 2 after receiving its official registration from the Royal Government of Cambodia Ministry of Interior. The launch and development of the association is key to WISHH’s strategy under the USDA-funded Commercialization of Aquaculture for Sustainable Trade (CAST) Cambodia project. CAA’s - [WISHH Webinars Offer Expert Insights to Boost Business Resilience](https://www.wishh.org/wishh-webinars-offer-expert-insights-to-boost-business-resilience/) - WISHH announces a three-part webinar series that will offer insights and ideas to entrepreneurs for feeds as well as soyfoods in emerging market and developing countries. The webinars feature three internationally recognized experts who will advise WISHH strategic partners on how to adopt resilience strategies. On August 18, Haley Oliver, Ph.D. and a Purdue University faculty - [WISHH’s USB Initiative Builds on USDA-Funded Market Assessments in Africa](https://www.wishh.org/wishhs-usb-initiative-builds-on-usda-funded-market-assessments-in-africa/) - WISHH is leveraging insights from new USDA-supported market assessments to guide its USB-funded Mobilizing Entrepreneurs to Expand U.S. Soy Utilization in Developing and Emerging Markets initiative in Africa. USDA-Foreign Agricultural Service funds supported WISHH conducting market assessments in three African countries: Burkina Faso, Kenya and Togo. Key findings include: Burkina Faso 100 % of the - [WISHH Launches New ‘Explainer’ Video in Five Languages](https://www.wishh.org/wishh-launches-new-explainer-video-in-five-languages/) - Watch WISHH’s new ‘explainer’ video to see how strategic partnerships with WISHH capture the potential for economic progress with soy protein in nutritious foods as well as feeds for poultry, fish and more. WISHH is making the video available in five languages (Burmese, English, French, Khmer, and Spanish), a new record for WISHH translations of - [WISHH Field Day Showcases Cambodia’s First In-Pond Aquaculture Raceway](https://www.wishh.org/wishh-field-day-showcases-cambodias-first-in-pond-aquaculture-raceway/) - Cambodian fish farmers, government officials and university staff are all gaining new insights into soy-based feeds and more at WISHH’s field day paired with expert technical assistance at Cambodia’s first in-pond aquaculture raceway. More than 100 key Cambodian aquaculture leaders, ranging from hatchery owners to top officials in the Royal Government of Cambodia’s Ministry of - [ASA Confirms U.S. Soybean Growers to Lead WISHH in 2020-21](https://www.wishh.org/asa-confirms-u-s-soybean-growers-to-lead-wishh-in-2020-21/) - [ASA: 5 Big Reasons Why WISHH’s Work Matters Right Now](https://www.wishh.org/asa-5-big-reasons-why-wishhs-work-matters-right-now/) - St. Louis. Aug. 12, 2020. The COVID-19 pandemic makes 2020 a year of unprecedented challenges in global food supply chains. Even so, big trends in five new reports demonstrate the untapped potential that the American Soybean Association’s (ASA) World Initiative for Soy in Human Health (WISHH) program is helping capture for U.S. soybean growers to fill - [WISHH Webinars Set Stage for Improved Feed and Food in 15 Countries](https://www.wishh.org/wishh-webinars-set-stage-for-improved-feed-and-food-in-15-countries/) - ASA/WISHH’s three-part webinar series attracted 150 entrepreneurs non-governmental and government representatives from 15 countries, ranging from Sri Lanka to Nigeria to Guatemala. Hosted virtually on August 18-20, the webinars offered an important foundation of knowledge as well as feedback for WISHH’s next steps with attendees who are strategic partners for feeds as well as soyfoods - [ASA/WISHH Delivers Food Engineering Expertise Via Zoom to Central American Key Accounts](https://www.wishh.org/asa-wishh-delivers-food-engineering-expertise-via-zoom-to-central-american-key-accounts/) - This year, Covid-19 international travel restrictions gave ASA’s World Initiative for Soy in Human Health (WISHH) Program the opportunity to re-envision how to deliver food engineering consulting services to food and beverage companies in El Salvador, Panama, Costa Rica, Guatemala, and Honduras. These experts bring valuable insights to WISHH’s strategic partners, helping them move to - [Lifestyle Shifts Likely to Boost Consumer Preferences for Soyfoods](https://www.wishh.org/lifestyle-shifts-likely-to-boost-consumer-preferences-for-soyfoods/) - The U.S. Soybean Export Council (USSEC) provides its stakeholders with updates on food and health trends that may have a positive impact on the demand for U.S.-grown food soybeans. Currently, soyfoods complement a variety of lifestyle trends that in turn may feed the global demand for high-quality U.S.-grown soy . Many factors influence consumer decisions - [ASA/WISHH and Texas A&M Partner for ‘Huge Understanding’ of Aqua Feeds](https://www.wishh.org/asa-wishh-and-texas-am-partner-for-huge-understanding-of-aqua-feeds/) - ASA’s World Initiative for Soy in Human Health (WISHH) Program made progress on its strategy for improving local fish feed production and processing by having WISHH strategic partners from four African countries trained on improved feed production. WISHH used funds from USDA’s Foreign Market Development and Agricultural Trade Promotion Programs to pay registration costs for - [ASA/WISHH Explainer Video](https://www.wishh.org/asa-wishh-explainer-video/) - Description: Learn how strategic partnerships with WISHH capture the potential for economic progress with soy protein in nutritious foods and feeds. View our explainer video that shares how U.S. soybean farmers support our work with businesses, governments, and non-governmental organizations from Guatemala to Cambodia to Uganda. See how we educate, mentor and network in developing - [WISHH Introduction Brochure](https://www.wishh.org/wishh-introduction-brochure/) - Description: Our brochure highlights how WISHH addresses the untapped protein potential in developing and emerging markets. Learn how WISHH educates, mentors and networks with supply chain partners and entrepreneurs around the globe to meet a growing demand for soy. Access brochure HERE. This brochure is also available in Burmese, French, Khmer, and Spanish. A condensed - [Food Safety Webinar](https://www.wishh.org/food-safety-webinar/) - Description: Haley Oliver, Ph.D., discusses the latest COVID-19 food safety best practices. Gain food industry insights for social distancing, worker training, cleaning, and sanitation, as well as what to do when an employee tests positive with COVID-19. This video is also available with subtitles in Burmese, French, and Spanish. (Coming soon) - [Crisis Management Webinar](https://www.wishh.org/crisis-management-webinar/) - Description: Paola Cane, Ph.D., an international expert on food and feed safety, helps leaders navigate significant disruptions like those from COVID-19. Her WISHH webinar will help business leaders know how to proactively prepare and create a plan to deal with such disruptions. This video is also available with subtitles in Burmese, French, and Spanish. (Coming - [Lean Management Webinar](https://www.wishh.org/lean-management-webinar/) - Description: Terri Lawrence, an international efficiency expert and business transformation advisor with more than 20 years of experience in agriculture, manufacturing and more, shares her quick and effective four-step system during a WISHH webinar. Hear how businesses achieve safe and efficient production during COVID-19 as well as overcome other production challenges. This video is also - [Association Toolkit](https://www.wishh.org/association-toolkit/) - Description: Well-organized and managed industry associations can build capacity and represent their members in ways other organizations cannot. Our toolkit is a guide to develop a strong association that not only serves its own members, but other value chain partners as well. Learn from our toolkit that covers topics such as: Association Start-Up, Strategic Planning, - [Course: Particle Size Reduction, Batching and Mixing](https://www.wishh.org/course-particle-size-reduction-batching-and-mixing/) - Description: Learn the purpose of the grinding process, and the role of hammermills and roller mills. Factors affecting grinding efficiency and measuring and expressing particle size are also covered. This session also covers the types of equipment used to batch ingredients, how to calculate the batch cycle time and how to determine the correct order - [Course: Pelleting Process](https://www.wishh.org/course-pelleting-process/) - Description: Examine the benefits of pelleting, purpose of conditioning, principles of conditioning as well as pellet mills and pellet die specifications. The session covers the general function of pellet coolers, as well as the types of pellet coolers plus the factors involved in the efficiency of pellet coolers. The Post Pellet Liquid Application (PPLA) segment explains - [Course: Finished Product Packaging and Bulk Loadout](https://www.wishh.org/course-finished-product-packaging-and-bulk-loadout/) - Description: Understand the procedures of finished product packaging, warehousing, product labeling, truck fleet management and feed recall. Access course HERE. - [Course: Basics of Quality Assurance](https://www.wishh.org/course-basics-of-quality-assurance/) - Description: Gain the foundational knowledge for good quality assurance programs, including: Fundamentals of a good quality assurance program, and the importance of a quality control program; Factors to consider when establishing a program; Fundamentals of the Feed Safety Plan hazard analysis and preventive controls. Access course HERE. - [Course: Preventative Maintenance, Sanitation and Energy Conservation](https://www.wishh.org/course-preventative-maintenance-sanitation-and-energy-conservation/) - Description: Discover the benefits of preventative maintenance, and how to develop a program. Topics cover costs and inventory management. Access course HERE. - [Course: Feed Manufacturing](https://www.wishh.org/course-feed-manufacturing/) - Description: Learn grain storage and pest control, particle size reduction, batching and mixing, extrusion, drying and cooling, the effect of feed processing on animal nutrition, pelleting, cooling and crumbling, feed and ingredient handling, feed plant design, energy conservation in the feed mill, steam generation systems, as well as molds and mycotoxins. Access course HERE. - [Course: Feed Manufacturing and Grain Quality Management](https://www.wishh.org/course-feed-manufacturing-and-grain-quality-management/) - Description: Explore the major elements of modern feed manufacturing and examine advances in new technology. The extrusion processing course trains participants in the latest developments in extrusion technology and allows them to interact with leading experts from the industry and academia. The grain elevator manager course is intensive training in the basics of U.S. grain elevator - [Course: Grain Marketing and Risk Management](https://www.wishh.org/course-grain-marketing-and-risk-management/) - Description: Focus on the mechanics of purchasing raw materials and gain marketing insights through detailed descriptions of cash futures markets, ocean transportation, contract rules, and arbitration. The risk management course covers futures trading, hedging, and general risk management. Grain buyers and merchandisers learn about managing price risk in a volatile environment. Access course HERE. - [Course: Flour Milling and Grain Processing](https://www.wishh.org/course-flour-milling-and-grain-processing/) - Description: Learn critical skills for the flour milling process, including technical milling, management practices, maintenance, quality control and food safety, and Hazard Analysis Critical Control Point (HACCP). The Buhler – KSU courses cover variety of topics including soft wheat milling, expert milling, and executive milling. Some of these courses are offered in Spanish. Access course - [Course: UGA International Poultry Short Course](https://www.wishh.org/course-uga-international-poultry-short-course/) - Description: Both newcomers and experienced poultry professionals will benefit from this comprehensive overview of modern poultry production. The course covers the evolution of the industry, nutrition, broiler breeders, commercial layers, bird health, egg quality/safety, and other broiler processing. Access course HERE. - [Manufacturing Quality Feeds with U.S. Crude Degummed Soybean Oil: Advantages, Benefits and Applications](https://www.wishh.org/manufacturing-quality-feeds-with-u-s-crude-degummed-soybean-oil-advantages-benefits-and-applications/) - Description: Learn why U.S. degummed soybean oil is a high-value energy source for use in swine and poultry diets to improve caloric efficiency of pork, chicken, and egg production. This guide provides an in-depth look at feeding applications of degummed soybean oil in broiler, layer, swine, and poultry diets. It is also available in Spanish. - [The Enabling Environment for Animal Source Food Market Systems: Assessing Factors that Support Competitive, Inclusive, Resilient, Nutrition-Sensitive Systems](https://www.wishh.org/the-enabling-environment-for-animal-source-food-market-systems-assessing-factors-that-support-competitive-inclusive-resilient-nutrition-sensitive-systems/) - Description: Animal source foods (ASF) market systems present significant potential for inclusive economic growth, resilient livelihoods, and improved household nutrition. This document identifies a set of factors in the enabling environment that support competitiveness, inclusiveness, resilience, and nutrition-sensitive impacts from ASF systems. Through case studies on the successes and failures in developing countries, the guide - [Technical Bulletin: Feed Conversion Ratio](https://www.wishh.org/technical-bulletin-feed-conversion-ratio/) - Description: Learn why the feed conversion ratio (FCR) is a powerful tool to help livestock farmers estimate the feed that will be required in a growing cycle and determine the profitability of an enterprise. This bulletin, focused on fish feed conversion ratio, explains how to determine the FCR and how to incorporate this number into - [Feed Mill Maintenance and Sanitation Guide](https://www.wishh.org/feed-mill-maintenance-and-sanitation-guide/) - Description: Learn how to properly maintain and clean a feed mill. WISHH’s manual explains hammer mills, scales, the mixer, and proper warehouse management. Templates for daily cleaning and maintenance are included. Access HERE. - [Improving Health Through Soy: A Basic Training Manual](https://www.wishh.org/improving-health-through-soy-a-basic-training-manual/) - Description: Learn the health benefits of soy consumption and ways to prepare value-added soy products. This manual is designed to improve knowledge of soy and increase skill in preparing healthy soy meals. Recipes using whole soybeans, soy flour, textured soy protein, and soy protein concentrates, and isolates are also included. Access manual HERE. - [INTSOY](https://www.wishh.org/intsoy/) - Description: Gain new insights from experts about the potential uses for soy in food products, including baking, snack foods, meat alternatives, and beverages. This hands-on course will explore new ideas for soy-based foods, soy as a supplement to fortify foods, soy as animal nutrition, and an overview of soy production in the United States. Access - [Soy and Child Nutrition Guide](https://www.wishh.org/soy-and-child-nutrition-guide/) - Description: Learn from health professionals how soy can be incorporated into school meals, facts about soy nutrition and ways to make soy fun to eat for the whole family. Read the guide HERE. - [For Global Soy Consumers, Protein Completeness Matters](https://www.wishh.org/for-global-soy-consumers-protein-completeness-matters/) - Description: Discover three trends that show soyfoods fit with the growing consumer interest in plant protein and also fulfill the nutritional requirements as a complete plant protein. Access article HERE. - [Egg Dish Recipes](https://www.wishh.org/egg-dish-recipes/) - Description: Access three recipes that include eggs from soy-fed chickens. Recipes include Ghanaian Egg Fried Rice, Egg Kontonmire Stew, and Ghanaian Egg Jollof Rice. Access recipes HERE. - [Rice with Soy-Enriched Eggplant Sauce](https://www.wishh.org/rice-with-soy-enriched-eggplant-sauce/) - Description: Learn how to make a delicious meal of rice with eggplant sauce that includes soy flour for a protein boost. Access recipe HERE. - [La Soya en Productos de Panificación](https://www.wishh.org/la-soya-en-productos-de-panificacion/) - Description: Aprende de los diferentes productos de panificación, y el uso y funcionalidad de soya en estos productos. Este manual incluye los procesos para la panificación y las formulaciones recomendadas para estos productos. Access HERE. - [A Manual for Tilapia](https://www.wishh.org/a-manual-for-tilapia/) - Description: Through this manual, learn about the basics of rearing tilapia fish. Topics covered include pond construction and maintenance, feed guidelines, stocking, record keeping, marketing and the value of a soy-based fish feed. Access manual HERE. - [#WISHHworks Campaign Wrap: Ag Radio & TV Put Spotlight on WISHH’s Trade Development Work](https://www.wishh.org/wishhworks-campaign-wrap-ag-radio-tv-put-spotlight-on-wishhs-trade-development-work/) - At least 25 ag radio and television broadcasters, reaching thousands of people in more than 19 states, carried reports of how ASA and the World Initiative for Soy in Human Health (WISHH) Program are capitalizing on big trends for global trade and food security. ASA and WISHH followed up with the broadcasters after ASA issued - [WISHH Finds Potential for Soy Protein Demand in Sri Lanka & Cambodia](https://www.wishh.org/wishh-finds-potential-for-soy-protein-demand-in-sri-lanka-cambodia/) - Cambodia and Sri Lanka offer potential for U.S. soy trade finds WISHH’s USDA-funded market assessments. Such assessments offer important stage-one insights for WISHH’s USB-funded Mobilizing Entrepreneurs to Expand U.S. Soy Utilization in Developing and Emerging Markets initiative. Based on 20 years of experience, WISHH designed its USB-funded initiative to tackle challenges in Africa, Asia, and - [Global Food Trends Indicate Post COVID-19 Opportunities for U.S.-Grown Soy, Part 1 of 2](https://www.wishh.org/global-food-trends-indicate-post-covid-19-opportunities-for-u-s-grown-soy-part-1-of-2/) - Author - Linda Funk PRESIDENT, FLAVORFUL INSIGHT Linda Funk has more than 30 years’ experience with large food and beverage manufacturers and commodity associations, assisting clients in telling their stories. This consumer trends update comes from Dr. A. Elizabeth Sloan, President of Sloan Trends who has identified recent research-based trends that indicate global growth opportunities - [WISHH Market Assessment Finds Opportunities in Central America and Dominican Republic](https://www.wishh.org/wishh-market-assessment-finds-opportunities-in-central-america-and-dominican-republic/) - WISHH’s new USDA-funded market assessment for Central America and the Dominican Republic offers insight into opportunities for U.S. soy in food and feed trade. Furthermore, WISHH is building on these stage-one findings with its USB-funded Mobilizing Entrepreneurs to Expand U.S. Soy Utilization in Developing and Emerging Markets initiative. USDA-Foreign Agricultural Service funds supported WISHH conducting - [Global Food Trends Indicate Post COVID-19 Opportunities for U.S.-Grown Soy, Part 2](https://www.wishh.org/global-food-trends-indicate-post-covid-19-opportunities-for-u-s-grown-soy-part-2/) - By: Linda Funk, Flavorful Insight Dr. A. Elizabeth Sloan, President of Sloan Trends, has identified recent research-based trends that indicate global growth opportunities for soyfoods. Trends covered in Part One include cooking at home, more informed consumers who consider environmental sustainability when making food choices, and the connection between soyfoods and health benefits. “People all - [Ghana's Cracking Good News for World Egg Day](https://www.wishh.org/ghanas-cracking-good-news-for-world-egg-day/) - WISHH’s new egg consumption survey finds record numbers of Ghanaians are benefiting from eggs. What’s more, 73% of people who had heard our Ghana National Egg Campaign messages report the information positively changed their perceptions about eggs and their nutritional benefits. Both the consumption survey and the campaign are key components of our U.S. - [Research Shows Pigs Benefit from Soy-Protein Diet](https://www.wishh.org/research-shows-pigs-benefit-from-soy-protein-diet/) - U.S. Soy has a large market in animal feed because of its rich nutritional value and its contribution to animal performance. Although alternatives exist, such as corn protein, and a growing supply of synthetic amino acids, research consistently shows that when compared to these alternatives, soy outperforms. Read more HERE. - [WISHH Will Put Soy on Center Stage in Aquafeeds in Africa Webinar](https://www.wishh.org/wishh-will-put-soy-on-center-stage-in-aquafeeds-in-africa-webinar/) - ASA/WISHH is delivering expert information on the role of soy in feeds through an October 22 webinar organized by the Aquaculture Africa Magazine. The publication recognizes aquafeeds are a major constraint to aquaculture development on the African continent and reports that Africa already uses more than 100 million tons of aquafeeds annually, making feed a - [Mini-Documentary: Inspiring Food & Feed Entrepreneur Shares Insights](https://www.wishh.org/mini-documentary-inspiring-food-feed-entrepreneur-shares-insights/) - To inspire and inform entrepreneurs in developing countries, ASA/WISHH commemorates World Food Day by sharing insights from a WISHH strategic partner who is a leader in real-world resilience during COVID-19. WISHH’s new mini documentary features Samuel Kwame Ntim-Adu, the CEO of Yedent Agro Group of Companies, Ltd. in Ghana. Ntim-Adu signed a memorandum of understanding - [WISHH Training Expands Soy Flour Uses with Strategic Partner in World Food Day Video](https://www.wishh.org/wishh-training-expands-soy-flour-uses-with-strategic-partner-in-world-food-day-video/) - WISHH’s latest training in West Africa opens opportunities for a strategic partner in Ghana to use soy flour to add protein-rich nutrition to a popular cassava-based food. In Africa, an estimated 70 million people are dependent on carbohydrate-heavy cassava as a primary source of food, according to the United Nations Food and Agriculture Organization. Americans are - [Cambodian Aquaculturist Association Offers Flood Relief Support](https://www.wishh.org/cambodian-aquaculturist-association-offers-flood-relief-support/) - The ASA/WISHH-supported Cambodian Aquaculturist Association (CAA) is working with hatcheries and other members with operations flooded by recent daily rain downpours; at least 10 CAA members are affected, and one member’s hatchery was completely flooded. Widespread flooding has impacted as many as 70% of the ponds in the region served by ASA/WISHH’s Commercialization of Aquaculture - [WISHH Trainings Help Strategic Partner Adapt in a COVID-19 World](https://www.wishh.org/wishh-trainings-help-strategic-partner-adapt-in-a-covid-19-world/) - WISHH and SESACO Foods’ strategic partnership began in 2011, but of course, 2020 is a year like no other for WISHH, and soyfood and beverage companies like SESACO. Yet, the Ugandan customer of U.S. soy flour and other high-protein soy products is applying prior year’s trainings as well as WISHH’s 2020 virtual support to adapt - [New Cambodian Aquaculturist Association Catches National Media Coverage](https://www.wishh.org/new-cambodian-aquaculturist-association-catches-national-media-coverage/) - The ASA/WISHH-supported Cambodian Aquaculturist Association (CAA) is growing in stature, including capturing widespread attention from major Cambodian media outlets as well as social media. Launched on September 22, the young association has already enrolled 163 members of the aquaculture sector. Cambodia’s Minister of Agriculture, Forestry and Fisheries (MAFF) His Excellency Veng Sakhon presided over CAA’s - [World Fisheries Day Video: Building an Association](https://www.wishh.org/world-fisheries-day-video-building-an-association/) - WISHH salutes the leaders of the new Cambodian Aquaculturist Association (CAA) as we recognize World Fisheries Day on Nov. 21. Launched Sept. 22, 2020, the young association has already achieved progress that aligns with the Cambodian government’s goals for economic growth and nutrition, as well as COVID-19 response strategies. The establishment and development of an - [WISHH Experts & Explorers Live Looks at 2 New Central Asian Markets](https://www.wishh.org/wishh-experts-explorers-live-looks-at-2-new-central-asian-markets/) - WISHH hosted its inaugural WISHH Experts & Explorers Live on Dec. 2 to allow soybean leaders to engage in discussions as WISHH conducts its first market assessment in Kazakhstan and Uzbekistan -- countries that are home to approximately 29 million people. Attendees joined WISHH as trailblazers for trade: participating in a live discussion with experts - [WISHH’s Insights from Two Decades in Africa Featured in Food Processing Conference](https://www.wishh.org/wishhs-insights-from-two-decades-in-africa-featured-in-food-processing-conference/) - WISHH Executive Director Liz Hare presented “Lessons Learned by Processors: Resilience & Pivoting for Protein in Child Nutrition” at a Dec. 1 virtual conference that attracted attendees from sub-Saharan Africa who are engaged in the manufacturing, marketing or research of foods. The program offered soy protein innovations and insights that are applicable to sub-Saharan Africa - [WISHH Releases Resilience Report on 2020 Results](https://www.wishh.org/wishh-releases-resilience-report-on-2020-results/) - WISHH and its strategic partners faced unprecedented challenges to connect trade and development across global market systems in 2020. Despite COVID-19, travel bans, and Cambodia’s floods, WISHH worked to build market systems that can meet the rising demand for protein required for nutritious and affordable human foods and animal feeds around the world. WISHH shares examples - [CAST Launches First Financial Services Partnership Designed for Cambodian Aquaculture](https://www.wishh.org/cast-launches-first-financial-services-partnership-designed-for-cambodian-aquaculture/) - ASA/WISHH’s Commercialization of Aquaculture for Sustainable Trade-Cambodia (CAST) project announced a groundbreaking financial services partnership with Chamroeun Microfinance. CAST partner World Vision leads the initiative that will establish the first financial services program specifically designed for Cambodian aquaculture, creating new opportunities for fish farmers, processors, wholesalers, retailers, and other aquaculture enterprises. It will serve as - [Cambodia’s Ag Minister Congratulates U.S. Soy Customer Feed Mill](https://www.wishh.org/cambodias-ag-minister-congratulates-u-s-soy-customer-feed-mill/) - His Excellency Veng Sakhon, Cambodia’s Minister of Agriculture, Forestry and Fisheries, witnessed manufacturing of U.S. soy-based feeds on January 5 during a tour of an ASA/WISHH strategic partner’s feed mill in Cambodia. The Minister applauded AgriMaster’s accomplishments as Cambodia’s first factory for aquaculture feeds. He also offered his support for the company’s continued progress that - [WISHH’s Ugandan Supply Chain Partner Expands Market Reach into Kenya](https://www.wishh.org/wishhs-ugandan-supply-chain-partner-expands-market-reach-into-kenya/) - SESACO Ltd., WISHH’s Uganda-based supply chain partner and longtime importer of U.S. defatted soy flour, is making major moves to expand its market reach to include cities in neighboring Kenya. The U.S. soy customer recently sent a team of five SESACO leaders to Kenya to convince new customers that soy flour can save them money - [Soyfoods Help Worldwide Consumers Pursue Their Fitness Goals](https://www.wishh.org/soyfoods-help-worldwide-consumers-pursue-their-fitness-goals/) - By: Linda Funk, Flavorful Insight As global consumers embrace the exercise and fitness trend, look for them to increase their protein intake and purchase sports nutrition products, including those incorporating U.S.-grown soy. According to the Global Wellness Institute, the global physical activity economy will exceed $1.1 trillion by 2023, with the Asia Pacific region poised to surpass North America - [USDA Releases 2020-2025 Dietary Guidelines for Americans](https://www.wishh.org/usda-releases-2020-2025-dietary-guidelines-for-americans/) - The foods and beverages that people consume have a profound impact on their health. Soy’s contributions to a healthy diet were recognized in the newly released 2020-2025 USDA Dietary Guidelines. This edition marks the first time the guidelines provide recommendations by life stage, from birth through older adulthood. Soy foods as a dairy alternative and as a protein - [ASA/WISHH’s Virtual Technical Assistance Reaches Asian Soyfoods Entrepreneurs](https://www.wishh.org/asa-wishhs-virtual-technical-assistance-reaches-asian-soyfoods-entrepreneurs/) - ASA/WISHH kicked off 2021 with four days of virtual technical assistance consultations for Asian soyfoods entrepreneurs who reported the training helped them gain valuable information on extrusion and more to expand their businesses. WISHH executed the virtual trainings as part of its United Soybean Board-funded “Mobilizing Entrepreneurs to Expand U.S. Soy Utilization in Developing and - [Global Feed Survey Reflects Value of WISHH’s Work in Long-term Markets](https://www.wishh.org/global-feed-survey-reflects-value-of-wishhs-work-in-long-term-markets/) - The new Alltech Global Feed Survey finds feed production grew 1% globally in 2020 despite COVID-19 impacts. Aquaculture feed realized the strongest of any primary protein species with a 3% increase over 2019, according to the Alltech data. Yet, the survey also reflects the challenges that WISHH must overcome in leading long-term market development strategies for U.S. soy that - [ASA/WISHH and Kansas State University Partner on Cambodian Fish Feed & Finance Field Day](https://www.wishh.org/asa-wishh-and-kansas-state-university-partner-on-cambodian-fish-feed-finance-field-day/) - ASA/WISHH, Kansas State University (KSU) and other partners convened a unique field day that resulted in Cambodian fish farmers and other aquaculture industry representatives going home with new ideas for fish feed and feeding practices as well as financing options. KSU and Cambodia’s Center of Excellence on Sustainable Agricultural Intensification and Nutrition (CE SAIN) hosted - [CAST-Cambodia and CAA Create Long-Term Success for Fisheries in Cambodia](https://www.wishh.org/cast-cambodia-and-caa-create-long-term-success-for-fisheries-in-cambodia/) - The effects of WISHH’s CAST-Cambodia project continue to strengthen the aquaculture sector for long-term success and trade in Cambodia. The Cambodian Aquaculturist Association, initiated by CAST as a part of WISHH’s long-term strategy of sustainability in the region is launching the third round of its vocational training programming in the country. The program, Cambodian Certification - [WISHH Leads Nigerian Aquaculture Trials](https://www.wishh.org/wishh-leads-nigerian-aquaculture-trials/) - WISHH’s water exchange trials in Ibadan, Nigeria are laying the foundation for future feed demand in West African aquaculture enterprises. Local industry supported the trials with donated feed, suitable land to serve as the trial site, and advanced juvenile catfish. The trials are producing data that WISHH can use to determine the optimal water exchange - [ASA/WISHH and Northern Crops Institute Go Virtual to Capitalize on Soy Protein Trends](https://www.wishh.org/asa-wishh-and-northern-crops-institute-go-virtual-to-capitalize-on-soy-protein-trends/) - St. Louis, MO. Feb. 10, 2021. With the support of state soybean organizations, the American Soybean Association’s World Initiative for Soy in Human Health (WISHH) Program and the Northern Crops Institute (NCI) have risen to the challenges of COVID-19 travel restrictions. To date, they have delivered soy protein food, feed, and trade virtual training to - [ASA/WISHH CAST-Cambodia Partners Sign MOU for Aquaculture Financing](https://www.wishh.org/asa-wishh-cast-cambodia-partners-sign-mou-for-aquaculture-financing/) - ASA/WISHH’s Commercialization of Aquaculture for Sustainable Trade-(CAST) Cambodia project subcontractor, World Vision, is supporting more financing for Cambodian aquaculture through a new memorandum of understanding (MOU) with AMK Microfinance. ASA/WISHH representatives joined World Vision Operation Director Vireak Leng and AMK CEO Borann Kea as they signed the MOU during a February 8 news conference at - [2020 Global Food Security Index Highlights Significance of WISHH Strategies](https://www.wishh.org/2020-global-food-security-index-highlights-significance-of-wishh-strategies/) - A new Corteva-sponsored global food security report reinforces the importance of WISHH’s work to connect trade and development. On February 23, the Economist Intelligence Unit released its ninth annual Global Food Security Index, which measures the underlying drivers of food security in 113 countries, based on the factors of affordability, availability, quality and safety, and natural resources and resilience. - [WISHH Partnership Offers 38 Ways for African Aquaculture Industry to Learn About Soy Feeds](https://www.wishh.org/wishh-partnership-offers-38-ways-for-african-aquaculture-industry-to-learn-about-soy-feeds/) - WISHH is partnering with Aquaculture Africa Magazine (AAM) to deliver a series of free webinars and trainings for Africa’s aquaculture industry in March and April. The partnership includes 17 webinars, 17 feature sessions highlighting news and trends in Africa’s academic research institutions, and four dedicated training sessions that will include input from the WISHH team. - [USDA Report Recognizes ASA/WISHH Results in ‘East Africa’s Economic Powerhouse’](https://www.wishh.org/usda-report-recognizes-asa-wishh-results-in-east-africas-economic-powerhouse/) - USDA’s new Global Agricultural Information Network Report recognizes ASA/WISHH’s results in Kenya, which it describes as East Africa’s economic powerhouse. The USDA analysis finds Kenya home to a fast-growing population and middle class, as well as an expanding food service and modern food retail sector. “The market development activities by U.S. cooperators in Kenya and - [International Women’s Day: Catching an Aquaculture Market](https://www.wishh.org/international-womens-day-catching-an-aquaculture-market/) - In recognition of International Women’s Day and National Nutrition Month in March, WISHH honors entrepreneurs, like aquaculture businesswoman Lim Bunny in Kampong Cham, Cambodia, who lead innovative food and feed enterprises. We thank Bunny for sharing her vision, advice, and how ASA/WISHH’s Commercialization of Aquaculture for Sustainable Trade-(CAST) Cambodia project is helping her grow her - [WISHH Releases New 5-Year Strategic Plan](https://www.wishh.org/wishh-releases-new-5-year-strategic-plan/) - The ASA/WISHH Program Committee has completed development of its new 5-year strategic plan. WISHH and ASA will launch implementation of their complementary strategic plans on October 1, 2021. WISHH Committee members and state soybean organizations joined WISHH’s March 24 virtual meeting where WISHH briefed them on its strategies to measure and evaluate its progress for - [ASA/WISHH Partners with Purdue University to Train Entrepreneurs on Business Planning](https://www.wishh.org/asa-wishh-partners-with-purdue-university-to-train-entrepreneurs-on-business-planning/) - ASA/WISHH is partnering with Purdue University to deliver virtual training on business planning and strategies to mentor food and feed entrepreneurs in Africa, Asia and Latin America. Through WISHH’s United Soybean Board-funded Mobilizing Entrepreneurs Initiative, Purdue Agricultural Economics Department faculty are offering 32 weeks of continuing education to nine participating companies that WISHH identified as - [Cambodian Aquaculturist Association Leads Again!](https://www.wishh.org/cambodian-aquaculturist-association-leads-again/) - The ASA/WISHH-supported Cambodian Aquaculturist Association’s (CAA) membership continues to grow in numbers as well as leadership for the industry. CAA’s ranks now include 318 fish farmers, sellers, wholesalers, feed millers and distributors, as well as other industry representatives in Cambodia’s growing aquaculture sector. Founded in September 2020, the young association also continues to demonstrate its - [New USDA Reports Affirm WISHH’s Strategies in Central America](https://www.wishh.org/new-usda-reports-affirm-wishhs-strategies-in-central-america/) - WISHH’s work is on the right track for U.S. soy in Central America. Two new USDA reports feature Guatemala and El Salvador as important countries for U.S. agriculture even as the countries face the challenges of COVID-19. WISHH’s ongoing strategies in the countries capitalize on the opportunities to grow U.S. soy’s presence in human foods. - [Synergy and Sustainability for USDA and USAID Programs](https://www.wishh.org/synergy-and-sustainability-for-usda-and-usaid-programs/) - ASA/WISHH, Kansas State University (KSU) and Cambodian partners have collaborated to produce new fish feeding and growth charts. These vital new tools will assist Cambodian fish farmers in their transition from homemade feeds based on rice bran and wild fish to pelleted soy-based feeds manufactured in Cambodian feed mills. “WISHH multiplies the value of U.S. - [3 Reasons from Africa to Celebrate Soyfoods Month](https://www.wishh.org/3-reasons-from-africa-to-celebrate-soyfoods-month/) - WISHH is observing April Soyfoods Month by celebrating a West African strategic partner’s latest successes. Yedent Agro Group’s accomplishments are notable in any year. Achieving such resilient results in the midst of a pandemic is exceptional. From health-conscious consumers to children who are returning to school, Yedent is bringing the power of soy protein to - [Redefine, Revisit, Readjust, Reboot: How Pandemic Pivots May Benefit the Soy Foods Market Part 1](https://www.wishh.org/redefine-revisit-readjust-reboot-how-pandemic-pivots-may-benefit-the-soy-foods-market/) - The United States Soybean Export Council (USSEC) compiles and shares information about emerging trends with a potential for increasing the demand for U.S.-grown soybeans. April is National Soy foods Month in the U.S., an initiative that reminds consumers of the nutrition and culinary benefits of U.S.-grown soy, as well as the role soy foods play - [WISHH Feed Mill Work is Key for West African Poultry and Aquaculture Growth](https://www.wishh.org/wishh-feed-mill-work-is-key-for-west-african-poultry-and-aquaculture-growth/) - Poultry and aquaculture feeds are a top priority for WISHH’s 2021 focus in West Africa. In aquaculture, WISHH is leading a feasibility study of a new fish feed mill to supply several of the French-speaking countries in West Africa. Using USDA Agricultural Trade Promotion funding, WISHH commissioned an African aquaculture expert to evaluate the regional - ['THE LIFE OF A SOYBEAN' VIDEO ATTRIBUTION](https://www.wishh.org/the-life-of-a-soybean-video-attribution/) - U.S. soybean farmers work hard to help ensure families are fed around the world. Soy Connection, in collaboration with United Soybean Board, released “The Life of A Soybean.” Educate consumers about soybeans, one of the most versatile and resilient plants in the nation. - [New U.S. Dietary Guidelines Recommend Inclusion of Soyfoods](https://www.wishh.org/new-u-s-dietary-guidelines-recommend-inclusion-of-soyfoods/) - The recently released 2020-2025 Dietary Guidelines for Americans set forth recommendations to “make every bite count.” Consumption of soyfoods is recommended throughout the new guidelines. The 2020-2025 Dietary Guidelines encourage healthy eating, which focuses on meeting nutritional needs throughout all stages of life, with a dietary pattern that includes nutrient-dense foods and beverages. The 2020 Dietary Guidelines outline three healthy dietary patterns: U.S.-style, - [Adding soy to the diet can help build muscle mass and strength](https://www.wishh.org/adding-soy-to-the-diet-can-help-build-muscle-mass-and-strength/) - The loss of muscle mass as we age has significant consequences for health and well-being. While resistance exercise training is the key to building muscle and strength, diet plays a role as well. Newly published studies further our understanding of the benefits of soy for building muscle. Read more HERE. - [Redefine, Revisit, Readjust and Reboot: How Pandemic Pivots May Benefit the Soyfoods Market Part 2](https://www.wishh.org/redefine-revisit-readjust-and-reboot-how-pandemic-pivots-may-benefit-the-soyfoods-market-part-2/) - Linda Funk, Flavorful Insight • May 3, 2021 The U.S. Soybean Export Council (USSEC) compiles and shares information about emerging trends with a potential for increasing the demand for U.S.-grown soybeans. April is National Soyfoods Month in the U.S., an initiative that reminds consumers of the nutrition and culinary benefits of U.S.-grown soy, as well - [WISHH and USSEC Speak to State Dept-supported Leadership Participants](https://www.wishh.org/wishh-and-ussec-speak-to-state-dept-supported-leadership-participants/) - WISHH Executive Director Liz Hare and USSEC representatives, Paul Burke, Roz Leeck and Ryan Olson, spoke to a virtual gathering of the U.S. Agricultural Trade and Food Safety International Visitor Leadership Program on May 7. With U.S. State Department support, the World Affairs Council of St. Louis organized the dialogue as part of the program - [World Food Prize Winner & Nutrition Discussions Align with WISHH’s Aquaculture Leadership](https://www.wishh.org/world-food-prize-winner-nutrition-discussions-align-with-wishhs-aquaculture-leadership/) - ASA/WISHH congratulates Shakuntala Haraksingh Thilsted, Ph.D., as the World Food Prize 2021 recipient. The Iowa-based World Food Prize held a virtual announcement on May 11 where they celebrated Thilsted’s pioneering global leadership in aquaculture development for human nutrition. Thilsted is the Global Lead for Nutrition and Public Health at World Fish, an international aquaculture innovation - [USDA Borlaug Fellow Publishes Promising Study on Soy-Gari Blend’s Nutritional Value](https://www.wishh.org/usda-borlaug-fellow-publishes-promising-study-on-soy-gari-blends-nutritional-value/) - Scientific African Journal has published peer-reviewed research led by a 2014 U.S. Department of Agriculture (USDA) Borlaug Fellow and her colleagues who investigated the commercial possibility of using soy flour in a West African staple food, gari. It is a breakthrough that the researchers state, “has huge potential to reduce iron deficiency anemia and protein-energy - [WISHH to Feature Kansas State Expert in Virtual Feed Safety Training](https://www.wishh.org/wishh-to-feature-kansas-state-expert-in-virtual-feed-safety-training/) - ASA/WISHH will offer virtual trainings for Asian and African feed mill manufacturers as well as their staffs and customers to gain expertise for improved feed safety and manufacturing on June 15. WISHH’s 60-minute “Animal Feed Safety in Developing and Emerging Markets” webinars will feature Carlos Campabadal, Ph.D. from Kansas State University’s IGP. WISHH appreciates the - [Why Do Soyfoods Make Great Snacks?](https://www.wishh.org/why-do-soyfoods-make-great-snacks/) - By: Linda Funk, Flavorful Insight •May 18, 2021 How do changes in the global picture for snacking behaviors and related consumer preferences have the potential to increase the demand for U.S. soybeans? For today’s global consumers, flavor reigns but nutrition content, sensory qualities and convenience all come into play when making snack choices. Soyfoods, thanks to - [ASA/WISHH & Iowa Trade Expert Mark Fischer Mentor Asian Entrepreneur](https://www.wishh.org/asa-wishh-iowa-trade-expert-mark-fisher-mentor-asian-entrepreneur/) - ASA/WISHH has tapped more than 21 years of international market development expertise by having Mark Fischer contribute to WISHH’s work with Asian soyfood entrepreneurs through WISHH’s USB-funded initiative. Fisher retired from the Iowa Economic Development Authority after leading more than 70 different international trade missions to 30 different countries where he helped identify markets and - [Join ASA/WISHH Experts & Explorers Live: Latin American Food Processing](https://www.wishh.org/join-asa-wishh-experts-explorers-live-latin-american-food-processing/) - U.S. soybean growers are invited to explore Latin America with WISHH on June 22 during lunch breaks at 12:30 p.m. Central. Join WISHH’s 30-minute WISHH Experts & Explorers Live for insights from the exciting and growing food and beverage industry in the region. Speak with trailblazers for U.S. soy trade during WISHH’s live discussion with - [ASA/WISHH Paves Way for U.S. Soy to Fill Senegal Aquaculture Needs](https://www.wishh.org/asa-wishh-paves-way-for-u-s-soy-to-fill-senegal-aquaculture-needs/) - As the aquaculture sector grows across Africa, so does the need for aquafeed and U.S. soy is ready to fill the growth in demand for raw materials. The American Soybean Association’s WISHH program brought three leaders from one of Senegal’s top feed producers to Ghana at the end of May to learn more about aquaculture. - [ASA/WISHH CAST-Cambodia Project Partners with Syngenta Foundation](https://www.wishh.org/asa-wishh-cast-cambodia-project-partners-with-syngenta-foundation/) - ASA/WISHH’s Commercialization of Aquaculture for Sustainable Trade (CAST)-Cambodia project partners have signed a memorandum of understanding to launch an aquaculture insurance feasibility study and pilot project. The Syngenta Foundation for Sustainable Agriculture, World Vision Cambodia, and Forte Insurance Company held a virtual signing ceremony to announce that their initial findings have led to their agreement - [ASA/WISHH Leads Financial Training to Boost Ghanaian Poultry Business Profitability](https://www.wishh.org/asa-wishh-leads-financial-training-to-boost-ghanaian-poultry-business-profitability/) - With a growing demand for poultry meat and eggs in sub-Saharan Africa, ASA/WISHH supports entrepreneurs in West Africa who are working to expand their domestic poultry production. Together with key Ghanaian partners, WISHH organized three, three-day workshops attended by more than 60 women who sought to improve their accounting, financial planning and other business skills - [Minnesota Soybean Hosts ASA/WISHH Strategic Partner & Chair of Cambodian Aquaculturist Association](https://www.wishh.org/minnesota-soybean-hosts-asa-wishh-strategic-partner-chair-of-cambodian-aquaculturist-association/) - The Minnesota Soybean Research & Promotion Council and Minnesota Soybean Growers Association welcomed Cambodian Aquaculturist Association Chairman Sok Raden, a strategic partner to ASA/WISHH. Raden visited Minnesota Soybean’s Mankato headquarters and participated in discussions about Minnesota soybean farming, soy in aquaculture feeds and association management. Minnesota Department of Agriculture Assistant Commissioner Patrice Bailey also joined. Establishing - [African Aquaculture Entrepreneurs Net Another Award](https://www.wishh.org/african-aquaculture-entrepreneurs-net-another-award/) - Evans Danso, recently awarded Best Fish Farmer in Ghana by the Ghanaian Ministry of Food and Agriculture, proudly displays fresh tilapia on his farm in Ghana. Congratulations to WISHH strategic partner Flosell Farms, founded by Evans and Florence Danso. The expanding aquaculture enterprise won its second major award in only eight months. In June, Flosell - [ASA/WISHH Virtual Coffee Further Connects USDA FAS to WISHH Committee](https://www.wishh.org/asa-wishh-virtual-coffee-further-connects-usda-fas-to-wishh-committee/) - ASA/WISHH hosted USDA Foreign Agricultural Service staff to a virtual coffee that reinforced the already strong working relationship between WISHH and FAS. WISHH Program Committee members joined the July 16 discussions along with 14 FAS employees, including newly appointed Administrator Daniel B. Whitley who served as the keynote speaker. WISHH Chairman and ASA Director Gerry - [ASA/WISHH’s Aquaculture Leadership Featured in Farm Journal’s AgWeb](https://www.wishh.org/asa-wishhs-aquaculture-leadership-featured-in-farm-journals-agweb/) - ASA/WISHH’s long-term results in aquaculture are recognized in a Farm Journal AgWeb opinion editorial published on July 23 by Stephanie Mercier, Ph.D., a senior policy advisor to the Farm Journal Foundation. Mercier’s blog states, “The 2021 World Food Prize Winner Highlights Importance of Aquaculture in Feeding the Developing World.” She notes that the World Food Prize - [WISHH Cultivates Contacts at GTE for West African Feed Supplier](https://www.wishh.org/wishh-cultivates-contacts-at-gte-for-west-african-feed-supplier/) - ASA/WISHH’s Africa team participated in the U.S. Soy Global Trade Exchange & Specialty Grains Conference (GTE) in St. Louis on August 24-26. The GTE was an excellent opportunity for WISHH’s Senegal-based partner, NMA Sanders, to meet with suppliers of U.S. feed ingredients. USSEC — in collaboration with the Specialty Soya and Grains Alliance — hosted global customers - [ASA/WISHH’s Early Partnership Pays Off for Pandemic Food Security](https://www.wishh.org/asa-wishhs-early-partnership-pays-off-for-pandemic-food-security/) - Opinion Editorial by former WISHH Chairman David Iverson, a South Dakota soybean grower and United Soybean Board Secretary and Sustainability Target Area Coordinator My 6’4” height fascinated the giggling Guatemalan children, but they quickly overcame their shyness after introductions by the Guatemalan Rotary Club leaders who supported their soy-based school nutrition program. My popularity grew - [Educational Video: How to Bake Soy Flour Bread](https://www.wishh.org/educational-video-how-to-bake-soy-flour-bread/) - Educational Video: How to Bake Soy Flour Bread - Uganda Soy Flour for the Modern Baker is a campaign promoting the use of soy flour to boost local bakeries in Uganda. In this video, baking expert Asha Batenga provides a step-by-step tutorial on how to use soy flour to create a protein-rich and delicious bread. - [World Poultry Foundation Training Videos, Worksheets, and Checklists](https://www.wishh.org/world-poultry-foundation-training-videos-worksheets-and-checklists/) - The US-based World Poultry Foundation (WPF) has developed a series of online training videos and downloadable training materials to help emerging African poultry farmers learn best practices to optimize their farming operations. The new series of training videos, designed to assist small and mid-size brooding operations and rural farmers, is grouped into four categories: Production: - [University of Arkansas Poultry Training Videos](https://www.wishh.org/university-of-arkansas-poultry-training-videos/) - Lecture: Avian Influenza and Virulent Newcastle Disease Lecture: Avian Necropsy Lecture: Avian Biosecurity Farm Tour and Biosecurity Demonstration Lecture: Poultry Health and Diseases Lecture: Avian Influenza Lecture: Virulent Newcastle - [Go for Soy Foods Africa](https://www.wishh.org/goforsoyfoodsafrica/) - WISHH and its partners have developed a series of educational and instructional tools to help African businesses learn about the benefits of cooking and baking with soy food ingredients such as defatted soy flour (DSF) and textured soy protein (TSP).Thank you for visiting the Go for Soy Foods Africa page. WISHH and its partners have - [ASA-WISHH Strategic Partner Prosoya Kenya Stars in USB-funded Training](https://www.wishh.org/asa-wishh-strategic-partner-prosoya-kenya-stars-in-usb-funded-training/) - ASA-WISHH’s newest video explores how strategic partner, Prosoya Kenya, has benefitted from WISHH’s USB-funded Mobilizing Entrepreneurs to Expand U.S. Soy Utilization in Developing and Emerging Markets Initiative. The company has a high-bar mission of bringing its nutritious and affordable foods—including livestock feeds and their new ready-to-eat porridge, UJILALA— to 70% of African countries by 2030. Prosoya Kenya Innovation Manager - [ASA/WISHH’s Strategic Partnerships Stand on a 3-Legged Stool](https://www.wishh.org/asa-wishhs-strategic-partnerships-stand-on-a-3-legged-stool/) - By Gerry Hayden, WISHH chairman, American Soybean Association director and Calhoun, Kentucky soybean grower. WISHH’s founding farmer leaders planned for WISHH to work closely with partners when they created WISHH in 2000. I’m proud to say WISHH’s new strategic plan reinforces the important work of cultivating diversified strategic partnerships. At WISHH, our three-legged stool approach - [Soyfoods are Integral to Top Food Trends](https://www.wishh.org/soyfoods-are-integral-to-top-food-trends/) - Linda Funk, Flavorful Insight • Sep 21, 2021 Twists and turns in global food and shopping trends have revealed shifts that may benefit the demand for U.S.-grown soy. Soyfoods retain their multifaceted appeal in today’s environment of quickly changing dietary attitudes and food priorities. Many of the culinary and health benefits of U.S.-grown food grade - [U.S. Ambassador to Cambodia Joins CAST & Cambodian Aquaculturist Association Meeting](https://www.wishh.org/u-s-ambassador-to-cambodia-joins-cast-cambodian-aquaculturist-association-meeting/) - U.S. Ambassador to Cambodia W. Patrick Murphy describes ASA/WISHH’s USDA-funded aquaculture project Cambodia as a good example of a public-private partnership, “I am really delighted to see the partnership that’s under way here between the USDA and our embassy in Phnom Penh and the U.S. soybean association in partnership with the Ministry of Agriculture and - [ASA/WISHH Celebrates Ghanaian Egg Secretariat Success](https://www.wishh.org/asa-wishh-celebrates-ghanaian-egg-secretariat-success/) - As we prepare for World Egg Day on October 8, ASA/WISHH commends Ghana’s egg and nutrition leaders who are sustaining the momentum for egg nutrition. Ghanaian dietitian Naana Adjei helped create Ghana’s National Egg Campaign Secretariat along with poultry industry leaders and Ghana’s Ministry of Food and Agriculture. She sees the combination of WISHH’s AMPLIFIES - [New Global Food Security Index Underscores the Importance of Protein](https://www.wishh.org/new-global-food-security-index-underscores-the-importance-of-protein/) - Economist Impact released the 10th annual Global Food Security Index (GFSI), which shows that populations with diets that lack quality protein and micronutrients, and where access to drinking water is limited, score worse in food security. Sponsored by Corteva Agriscience, the GFSI revealed a decline in global food security for the second consecutive year during the pandemic. - [WISHH-Led Training Strengthens Aquaculture in Africa](https://www.wishh.org/wishh-led-training-strengthens-aquaculture-in-africa/) - ASA/WISHH continues to boost the growth of African aquaculture development this October through its latest trainings for regional entrepreneurs. With the support of USDA Agricultural Trade Promotion (ATP) funds, WISHH is convening 15 entrepreneurs from seven countries across the continent in Ghana, where they are learning from WISHH technical experts as well as one another. - [Textured Soy Protein Uses](https://www.wishh.org/textured-soy-protein-uses/) - [ASA/WISHH World Food Prize Event Showcases Global Value of Associations](https://www.wishh.org/asa-wishh-world-food-prize-event-showcases-global-value-of-associations/) - The virtual program that attracted 45 global food and feed leaders as well as U.S. soybean growers. WISHH held the side event on Oct. 21 in cooperation with the World Food Prize that honors the legacy of Nobel Prize Winner Norman Borlaug, an Iowan. The World Food Prize recognizes the accomplishments of individuals who have - [Soy Flour Uses in Africa](https://www.wishh.org/soy-flour-uses-in-africa/) - [WISHH Supports USAID Survey of Sub-Saharan Ag Processing](https://www.wishh.org/wishh-supports-usaid-survey-of-sub-saharan-ag-processing/) - ASA/WISHH leveraged its relationship with supply chain partners in sub-Saharan Africa to provide real-world insights on the challenges and opportunities facing agricultural processors who are vital to the production of highly nutritious foods that are also affordable and delicious. WISHH, understanding the need to strengthen the soybean value chain, identified key supply chain partners for - [ASA/WISHH Launches SNI Global Spanish-Language Resources on Soy Protein’s Benefits for Latin America Partners](https://www.wishh.org/asa-wishh-launches-sni-global-spanish-language-resources-on-soy-proteins-benefits-for-latin-america-partners/) - ASA/WISHH recently launched a new set of resource materials aimed at promoting the health advantages of soy protein to the food and beverage industry across Central America and the Dominican Republic. These materials, developed by the Soy Nutrition Institute Global, present the benefits of soy protein in plant-based and other food and beverage applications. They - [WISHH, USB, and Nigerian Partner Host Panel at 2024 World Food Prize](https://www.wishh.org/wishh-usb-and-nigerian-partner-host-panel-at-2024-world-food-prize/) - The ASA’s World Initiative for Soy in Human Health program, the United Soybean Board, and a key WISHH Nigerian partner hosted a panel on "Passing Down Generational Knowledge on the Farm and Across the Industry" at the 2024 World Food Prize. This session explored how farming knowledge from generation to generation can transfer knowledge and - [WISHH Partner Highlights Soy’s Value to Healthcare Professionals in Guatemala](https://www.wishh.org/wishh-partner-highlights-soys-value-to-healthcare-professionals-in-guatemala/) - Alimentos S.A., ASA/WISHH strategic partners in Latin America, launched a new initiative to highlight the value of soy to healthcare professionals in Guatemala. Educational content on soy protein for health is being distributed to 300 healthcare professionals, including nutritionists, pediatricians, geriatricians, and general practitioners, through a dedicated medical visit program. In addition, patients of these - [World Food Forum Welcomes WISHH Introducing Its Next Generation of Strategic Partners](https://www.wishh.org/world-food-forum-welcomes-wishh-introducing-its-next-generation-of-strategic-partners/) - ASA WISHH elevated the value of U.S. soy during the World Food Forum in Rome this week where WISHH’s presence included a Ghanaian strategic partner who represents WISHH’s pioneering work with the next generation of food and feed entrepreneurs. Soteria Aba Yedua Ntim-Adu participated as a youth delegate to the Food and Agriculture Organization of - [From Tortillas to Breakfast Cereals to Healthy Snacks: Award-Winning Scientist Sees Soy Protein Addition as a Solution for Better Nutrition and Health](https://www.wishh.org/from-tortillas-to-breakfast-cereals-to-health-snacks-award-winning-scientist-sees-soy-protein-addition-as-a-solution-for-better-nutrition-and-health/) - Sergio O. Serna Saldivar’s 30-plus years of scientific research took center stage in Mexico City in July 2024 as he accepted his most prestigious honor to date--Mexico’s national science award. Professor Serna’s home country recognized his “excellent track record of research, innovation and training in the areas of food engineering, biotechnology applied to the development - [Award-Winning WISHH Partner Presents Soy Protein Research at TIA Conference](https://www.wishh.org/award-winning-wishh-partner-presents-soy-protein-research-at-tia-conference/) - ASA/WISHH Strategic partner Sergio O. Serna Saldivar presented his research on soy protein for tortillas at the Tortilla Industry Association’s technical conference in September 2024. In a new white paper Serna confirms that soybeans have improved the nutrition, cost functionality and yield of both corn and wheat tortillas. The enrichment or fortification with 6-8% soybean - [WISHH, USDA & Strategic Partner Demonstrate U.S. Soy for School Meals](https://www.wishh.org/wishh-usda-strategic-partner-demonstrate-u-s-soy-for-school-meals/) - USDA’s Foreign Agricultural Service recognized ASA’s World Initiative for Soy in Human Health’s role in introducing U.S. soy for nutritious global school meals by inviting WISHH to make a Sept. 27 presentation to the Institute of Student Welfare of the Ministry of Education of the Dominican Republic at USDA headquarters in Washington, DC. USDA and - [American Soybean Association (ASA) announced Gena Perry as executive director of ASA’s World Initiative for Soy in Human Health program](https://www.wishh.org/american-soybean-association-asa-announced-gena-perry-as-executive-director-of-asas-world-initiative-for-soy-in-human-health-program/) - The American Soybean Association (ASA) announced Gena Perry as executive director of ASA’s World Initiative for Soy in Human Health program. Perry, who served as project director global strategy, is promoted Feb. 28 to WISHH’s top staff role. “We are pleased Gena will take the reins at WISHH, where she has a proven record leading - [Join WISHH Commodity Classic Panel on U.S. Soy’s Export Opportunities in Global Food Security](https://www.wishh.org/join-wishh-commodity-classic-panel-on-u-s-soys-export-opportunities-in-global-food-security/) - Find out how ASA’s WISHH program grows new soy protein markets for global food security through exports. WISHH is hosting a United Soybean Board-supported panel discussion to offer Commodity Classic attendees the opportunity to hear from WISHH Program Committee Chair and ASA Director Gerry Hayden along with experts from the soy value chain for global - [WISHH Strategic Partner Featured on Kenyan TV Network](https://www.wishh.org/wishh-strategic-partner-featured-on-kenyan-tv-network/) - 2022 brings even more positive exposure for one of ASA/WISHH’s strategic partners that participated in WISHH’s USB-funded project for entrepreneurs to expand the role of soy in foods or feeds. Prosoya Kenya stars on the Kenyan Television Network (KTN). Hailing its determination as a jobs creator and for bringing highly-nutritious foods to African markets, KTN - [WISHH Cultivates Latin American Food Company Innovation with Soy](https://www.wishh.org/wishh-cultivates-latin-american-food-company-innovation-with-soy/) - Latin American food companies continue to count on ASA/WISHH for innovation in new product development as well as introductions to U.S. soy suppliers. Of the companies WISHH provided soy functionality expertise to in the last 3 months: 40% have requested additional in-depth product formulation training for their product innovation staff.30% requested and received WISHH information - [Love Your Heart With Soy](https://www.wishh.org/love-your-heart-with-soy/) - Jill Weisenberger, Registered Dietitian • Feb 3, 2022 Eating to keep your heart healthy isn’t about a long list of foods to avoid. The supermarket is filled with foods your heart – and your tastebuds – will love. Eating ample wholesome plant-based foods like tofu, soynuts, whole grains, fruits, and vegetables can help you achieve healthy blood - [Can Soyfoods Help Global Consumers Fight Inflation?](https://www.wishh.org/can-soyfoods-help-global-consumers-fight-inflation/) - Linda Funk, Flavorful Insight • Jan 28, 2022 In today’s pandemic-altered world, soyfoods are good choices for global consumers who strive to maintain healthy budgets, healthy bodies and contribute to a healthy planet. According to new research, more than two-thirds of people around the world are feeling the effects of inflation that is pushing up - [Collaboration is Currency for WISHH and its Strategic Partners](https://www.wishh.org/collaboration-is-currency-for-wishh-and-its-strategic-partners/) - WISHH's attendance at the Soybean Leadership Academy last week affirmed key pillars of WISHH's new strategic plan. The Soybean Leadership Academy, hosted by ASA, provides a training program for soy industry leaders as well as networking opportunities. One track focused on the theme "Race for Relevance in a Rapidly Changing Environment." Led by speaker and - [WISHH Strategic Partners Star in New CNN Africa Feature](https://www.wishh.org/wishh-strategic-partners-star-in-new-cnn-africa-feature/) - ASA/WISHH strategic partner Evans Danso and technical expert Karen Veverica assess Ghana’s growing aquaculture industry in a new CNN feature. WISHH is at the forefront of aquaculture development in sub-Saharan Africa and provides technical support to entrepreneurs such as Danso. Together, WISHH and its strategic partners develop the market for soy-based feeds, improve food security - [What’s the Latest Global Update on Soymilk and Plant-Based Dairy Products?](https://www.wishh.org/whats-the-latest-global-update-on-soymilk-and-plant-based-dairy-products/) - Linda Funk, Flavorful Insight • Jan 5, 2022 Is the glass half-empty or half-full for soymilk in this era of plant-based dairy products? A decade or so ago, few could have predicted that a traditional dairy alternative like soymilk would find itself in a crowded plant-based milk market. In fact, plant-based dairy products continue to - [As Wild-caught Fish Supplies Dwindle, WISHH’s CAST Works to Close the Gap](https://www.wishh.org/as-wild-caught-fish-supplies-dwindle-wishhs-cast-works-to-close-the-gap/) - Freshwater fish are the mainstay of the Cambodian diet, but as catch yields dwindle, ASA/WISHH’s Commercialization of Aquaculture for Sustainable Trade-Cambodia (CAST) team is stepping in to help fill the production gap with high-quality affordable farm-raised fish. In 2021, the wild catch yield throughout Cambodia decreased by 8.5%. According to a recent article in the Phnom - [WISHH Hosts Latin American Virtual Trade Team on Soy-Based Foods](https://www.wishh.org/wishh-hosts-latin-american-virtual-trade-team-on-soy-based-foods/) - Chart photo caption: Soy tops the Food Industry Meat Alternatives List in Latin America. Source: Innova Market Insights WISHH hosted a virtual trade team of key and potential Latin American customers to raise awareness of U.S. soy protein’s applications in meat alternatives and highlight the sustainability of U.S. soy. Over the last 5 years, one - [WISHH Hosts Webinar to Kick Off Kazakhstan Program](https://www.wishh.org/wishh-hosts-webinar-to-kick-off-kazakhstan-program/) - Join WISHH on December 6 at 10:00 p.m. CST as WISHH launches its program in Kazakhstan. The Central Asian country is one of WISHH’s newest markets and offers growth potential for U.S. soy in the livestock feed sector. WISHH Asia Division Director Alan F. Poock will host the 90-minute webinar. The program also features welcoming - [WISHH Connects Latin American Food Companies to U.S. Soy Protein Ingredients](https://www.wishh.org/wishh-connects-latin-american-food-companies-to-u-s-soy-protein-ingredients/) - On November 30, WISHH Latin America will present a two-hour, virtual trade team event entitled, Meat Analogs and Extenders - Trends and Production with U.S. Soy. The event, funded by USDA Foreign Agricultural Service Market Access Program and the Michigan Soybean Committee, will provide the 65 invited food and beverage industry executives with the technical insights - [WorldFish and ASA/WISHH Publish First Comprehensive Survey on Sustainable Aquaculture in Cambodia](https://www.wishh.org/worldfish-and-asa-wishh-publish-first-comprehensive-survey-on-sustainable-aquaculture-in-cambodia/) - ASA/WISHH has co-authored a peer-reviewed journal article with experts at WorldFish and Michigan State University. Frontiers in Sustainable Food Systems has published the study, which is the first comprehensive survey of Cambodia’s aquaculture value chain. This paper analyzes the status and performances of Cambodian aquaculture farms and their allied industries. It highlights the potential for - [ASA/WISHH Salutes Cambodian Aquaculturist Association Progress on World Fisheries Day](https://www.wishh.org/asa-wishh-salutes-cambodian-aquaculturist-association-progress-on-world-fisheries-day/) - ASA/WISHH congratulates the Cambodian Aquaculturist Association (CAA) upon celebrating its one-year anniversary with more than 400 members ranging from fish farmers and distributors to feed millers and other industry partners. Celebrated each Nov. 21, World Fisheries Day highlights the critical importance fisheries play in the development of human lives, including the nutrients fish receive from - [Global Soyfood Demand Outpaces Population Growth](https://www.wishh.org/global-soyfood-demand-outpaces-population-growth/) - With a compound annual growth rate (CAGR) of 3%, demand for soyfoods continues to climb around the world with Asia, Western Europe and Latin America as the biggest markets, according to a new report by Agromeris. Meanwhile, global population grew at a CAGR of 1% during this same period (2010-2020), and per capita soy for food use - [WISHH Releases New ‘Baking with Soy Flour’ Video](https://www.wishh.org/wishh-releases-new-baking-with-soy-flour-video/) - ASA/WISHH’s new Baking with Soy Flour educational video shares how bakers can capture the protein power of defatted soy flour in their foods. The new video is a timely resource for bakers in Africa, Asia and Latin America where WISHH works with a variety of food entrepreneurs. WISHH developed the new video with U.S. Department - [U.S. Soybean Farmers Have an Unprecedented Leadership Role for Global Food Security](https://www.wishh.org/u-s-soybean-farmers-have-an-unprecedented-leadership-role-for-global-food-security/) - 2022 marks my family’s 70th year of growing soybeans, which means we all know our distinct roles very well. Tuning up machinery, clearing rocks out of the fields for planting, and then getting seeds in the ground each spring are just three of the many jobs that must get done so our protein-rich soy crop - [ASA/WISHH’s New Report Details Cambodian Aquaculture Project Successes](https://www.wishh.org/asa-wishhs-new-report-details-cambodian-aquaculture-project-successes/) - ASA/WISHH’s latest semi-annual report on the Commercialization of Aquaculture for Sustainable Trade (CAST)-Cambodia project details the continued success of WISHH’s work in Cambodia. The report to USDA, which funds the Food for Progress Project, covers Oct. 1, 2021-March 31, 2022. It notes this “period has been the busiest ever for CAST. People became more willing - [ASA/WISHH Sponsors Myanmar Soy Importers’ Educational Courses](https://www.wishh.org/asa-wishh-sponsors-myanmar-soy-importers-educational-courses/) - ASA/WISHH sponsored industry leaders from Myanmar (sometimes called Burma) to attend Specialty Soya and Grains Alliance (SSGA) educational courses in May. More than 30 soymilk and tofu company representatives, importers, food science faculty from Yangon University and USDA Foreign Agricultural Service (FAS) staff attended an ASA/WISHH organized watch party in a Yangon hotel. WISHH used - [U.S. Soy Protein Is Key Ingredient for Global Food Security](https://www.wishh.org/u-s-soy-protein-is-key-ingredient-for-global-food-security/) - U.S. soybeans, such as those processed into soy flour at the new Tiger Soy plant, are transported on ships, trains, trucks and more to reach some of the world’s most challenging environments. Upon arrival in at least 88 countries throughout the world, international organizations are working to tap the power of soy protein as a - [Nebraska Soybean Board Hosts its First ASA/WISHH International Trade Team](https://www.wishh.org/nebraska-soybean-board-hosts-its-first-asa-wishh-international-trade-team/) - ASA/WISHH’s trade team is in Nebraska this week where seven soyfood company leaders from Sri Lanka and one from Ghana are participating in the first Nebraska Soybean Board (NSB)-hosted WISHH trade team. NSB Chairman Doug Saathoff gave them a tour of his farm on May 16 to show how U.S. soy is produced to meet - [ASA/WISHH Trains Aquaculture Association Executives in sub-Saharan Africa](https://www.wishh.org/asa-wishh-trains-aquaculture-association-executives-in-sub-saharan-africa/) - ASA/WISHH’s latest association development activity trained seven leaders of the Ghana Aquaculture Association (GAA) to support expanding aquaculture production in sub-Saharan Africa. Using USDA Agricultural Trade Promotion Program (ATP) funds, WISHH offered customized training on strategic planning, communications and public relations, data collection and advocacy. Participants included fish farmers, processors and marketers. Sylvanus Atwatror, a - [WISHH Strategic Partner’s Poultry Progress Stars in US Agency for International Development Earth Day Message](https://www.wishh.org/wishh-strategic-partners-poultry-progress-stars-in-us-agency-for-international-development-earth-day-message/) - The U.S. Agency for International Development’s (USAID) Earth Day message highlights the continued progress of ASA/WISHH strategic partners who participated in WISHH’s USDA-funded AMPLIFIES Food for Progress poultry project in Ghana. USAID shares how EvansJoes Farm owners Josephine and Evans Kwasi Yeboah have reduced post-harvest loss in their feed as they grew their flock from - [WISHH Strengthens Ghana’s Poultry Association with Leadership Training for Women](https://www.wishh.org/wishh-strengthens-ghanas-poultry-association-with-leadership-training-for-women/) - ASA/WISHH’s new association leadership training for executives of the Women in Poultry Value Chain (WIPVaC) supports the growth of Ghana’s domestic poultry production. WISHH used USDA’s Agricultural Trade Promotion Program funds to offer association know how to 38 leading poultry producers, egg sellers, and feed marketers from seven of the southern regions of Ghana. The - [WISHH Partners with ARD, Promotes Research into Global Food Security](https://www.wishh.org/wishh-partners-with-ard-promotes-research-into-global-food-security/) - ASA/WISHH continued its partnerships with academia to promote U.S. soy’s role in global leadership with its attendance at the Association of 1890s Research Directors (ARD) Biannual Symposium in Atlanta, Georgia. At the University of Maryland-Eastern Shore’s (UMES) invitation, WISHH used funding from the United Soybean Board to sponsor the symposium, which had a theme focused - [Tradition Meets Trend: Soyfoods are a Mindful Choice](https://www.wishh.org/tradition-meets-trend-soyfoods-are-a-mindful-choice/) - By: Linda Funk, Flavorful Insight •Apr 11, 2022 In the United States, April is National Soyfoods Month—an ideal time to share news about the advantages that versatile soyfoods made with U.S.-grown soy offer to global consumers. Soyfoods have what it takes to satisfy today’s range of current food attitudes. Some consumers see food as medicine, some - [ASA/WISHH Partners with SNI Global on Fact Sheet Translations](https://www.wishh.org/asa-wishh-partners-with-sni-global-on-fact-sheet-translations/) - ASA/WISHH’s Asian and Latin American regions face challenges where consumers and companies might be unaware of the science that supports soy protein for healthy diets. Finding reliable and accurate information can be challenging to counter these many myths. The Soy Nutrition Institute Global (SNI Global) produces fact sheets on the many nutritional and health benefits of - [WISHH Trade Team Highlights WISHH's Impact in African Aquaculture](https://www.wishh.org/wishh-trade-team-highlights-wishhs-impact-in-african-aquaculture/) - WISHH is giving sub-Saharan African fish farmers the tools to catch opportunities and overcome challenges. "Because of WISHH's training and trade trips, I've gotten the confidence to start fish farming again," says Ghanaian John Domozoro. "The technical assistance really did the trick for me. "With this trip and the previous trainings, I have been able - [U.S. Ambassador Sees How CAST-Cambodia Women Entrepreneurs Adopt New Technologies](https://www.wishh.org/u-s-ambassador-sees-how-cast-cambodia-women-entrepreneurs-adopt-new-technologies/) - U.S. Ambassador to Cambodia W. Patrick Murphy met with five women aquaculture entrepreneurs who showed him how they are adopting improved aquaculture practices through ASA/WISHH’s USDA Food for Progress-funded Commercialization of Aquaculture for Sustainable Trade (CAST) project. As part of Women’s History Month, the Ambassador discussed challenges to their businesses and efforts to provide safe - [Four Women Who Lead Trade, Development & Food Security](https://www.wishh.org/four-women-who-lead-trade-development-food-security/) - WISHH salutes women around the world who are leading trade, development and global food security. In honor of #InternationalWomensDay on March 8 and #NationalNutritionMonth, WISHH shares the accomplishments of four women in our work. Cambodian CEO Launches Six New Fish Products with WISHH’s CAST Project Home Taste Foods CEO Sim Sereirath is building supply chains - [Down to the Dollar: Calculate the Optimal Nutritional Value of Soybean Meal](https://www.wishh.org/down-to-the-dollar-calculate-the-optimal-nutritional-value-of-soybean-meal/) - The U.S. Soybean Export Council invests in innovative tools enabling customers to make research-based data-driven decisions in their choices of soybeans and soybean products. This is the third story in a four-part series on the soy-specific tools and technologies for international customers of U.S. Soy. Soybean meal makes the world feed industry go ‘round. An - [Soyfoods May Help Reduce Risk of Heart Disease and Overall Mortality](https://www.wishh.org/soyfoods-may-help-reduce-risk-of-heart-disease-and-overall-mortality/) - More than 40,000 scientific papers focused on soyfoods, soy protein or other soybean components such as isoflavones, have been published over the past 30 years. That research continues with new insights on health impacts of soy. One area that continues to be heavily researched is cardiovascular disease (CVD). Uncovering the relationship of diet to CVD - [Make Room in Your Shopping Cart for Soy](https://www.wishh.org/make-room-in-your-shopping-cart-for-soy/) - It’s April, which means it’s National Soyfoods Month. Soy foods are wonderful meal and snack additions for so many reasons. For one, they’re complete plant proteins–meaning they contain all nine essential amino acids that your body can’t produce on its own. Also, regularly eating soy protein may be beneficial for cholesterol levels because it is - [Soybeans Poised to Help Address the Caloric and Protein Needs of a Growing Global Population](https://www.wishh.org/soybeans-poised-to-help-address-the-caloric-and-protein-needs-of-a-growing-global-population/) - By: Mark Messina, PhD, Soy Nutrition Institute (SNI) Global • May 17, 2022 As the global population continues to increase, world leaders and scientific researchers alongside U.S. farmers strive to identify ways to feed our growing populace. In a new “Perspective” published in Frontiers in Nutrition, author Mark Messina, Ph.D., M.S., outlines how soybeans play a - [ASA/WISHH Joins NASDA Panel to Discuss On-the-Ground Knowledge of Trade and Global Food Security](https://www.wishh.org/asa-wishh-joins-nasda-panel-to-discuss-on-the-ground-knowledge-of-trade-and-global-food-security/) - ASA’s World Initiative for Soy in Human Health Program joined the National Association of State Departments of Agriculture this week to update NASDA members on the linkages between trade, development, and global food security. WISHH Executive Director Gena Perry participated in a panel discussion alongside the National Corn Growers Association’s Angus Kelly and Pinion’s Brian - [WISHH & USB Share Work on Global Food Security Through Trade and Development](https://www.wishh.org/wishh-usb-share-work-on-global-food-security-through-trade-and-development/) - ASA’s World Initiative for Soy in Human Health Program lent its expertise to a panel focused on global food security. In partnership with the World Affairs Council St. Louis, “The Impact of the War in Ukraine on the World’s Agricultural Supply Chain and Global Food Security” was held this week at the Donald Danforth Plant Science - [ASA/WISHH Joins AgTech NEXT to Highlight U.S. Soy’s Role in A Resilient Food Future](https://www.wishh.org/asa-wishh-joins-agtech-next-to-highlight-u-s-soys-role-in-a-resilient-food-future/) - ASA’s World Initiative for Soy in Human Health Program is partnering with the Donald Danforth Plant Science Center to participate in the annual AgTech NEXT in St. Louis on Oct. 11-13. AgTech NEXT convenes leaders who play a critical role in accelerating agriculture innovation and building a more resilient future for foods. Attendees range from - [WISHH Joins NASDA to Showcase U.S. Soy in Trade, Development & Global Food Security](https://www.wishh.org/wishh-joins-nasda-to-showcase-u-s-soy-in-trade-development-global-food-security/) - ASA’s World Initiative for Soy in Human Health Program is working with the National Association of State Departments of Agriculture to update NASDA’s leadership about U.S. Soy’s role in trade, development and global food security. With funding and support from the United Soybean Board, WISHH Executive Director Gena Perry will participate in NASDA’s annual meeting - [Join ASA/WISHH/World Affairs Council STL Program on Global Food Security](https://www.wishh.org/join-asa-wishh-world-affairs-council-stl-program-on-global-food-security/) - Join ASA’s World Initiative for Soy in Human Health Program for an in-person as well as virtual program hosted in partnership with the World Affairs Council St. Louis that centers on global food security. USB is supporting “The Impact of the War in Ukraine on the World’s Agricultural Supply Chain and Global Food Security,” 7:30 am - [Business Leaders from Three Continents Gain Soy Protein Insights](https://www.wishh.org/business-leaders-from-three-continents-gain-soy-protein-insights/) - ASA’s World Initiative for Soy in Human Health Program’s busy summer of trade teams is in full swing. This August, food and feed leaders from three different continents visited soy production leaders in Minnesota, North Dakota, and South Dakota. Business leaders from Asia, Central America, and sub-Saharan Africa joined the trip to explore new ideas - [USAID Announcement Reinforces U.S. Soy’s Importance in Global Food Security](https://www.wishh.org/usaid-announcement-reinforces-u-s-soys-importance-in-global-food-security/) - U.S. Soy’s already significant role in global food security is made even more important by a historic decision by the U.S. Agency for International Development. USAID Administrator Samantha Power announced a nearly $1.3 million additional aid package to combat malnutrition during a July 18 speech at the Center for Strategic and International Studies in Washington, - [WISHH Celebrates Cambodian High School Aquaculture Learning on International Youth Day](https://www.wishh.org/wishh-celebrates-cambodian-high-school-aquaculture-learning-on-international-youth-day/) - ASA/WISHH recognizes the exciting real-world aquaculture learning at Raksmeay Sophonna High School in the Kampong Thom Province. WISHH’s collaboration with the Cambodian high school technology park supports the 2022 International Youth Day theme of “Intergenerational Solidarity” across generations for sustainable development. International Youth Day is August 12. The high school is home to one of five - [ASA Confirms New WISHH Executive Committee](https://www.wishh.org/asa-confirms-new-wishh-executive-committee/) - American Soybean Association President Brad Doyle has confirmed the election of ASA’s World Initiative for Soy in Human Health Program officers and committee members for the upcoming year. Officers are Roberta Simpson-Dolbeare (ASA-IL) who will serve as Chair, Morey Hill (IA) as Vice Chair, Bob Haselwood (KS) as Treasurer, and Craig Williams (IN) as Secretary. - [ASA/WISHH Workshop Boosts Latin American Food Companies’ Knowledge of U.S. Soy](https://www.wishh.org/wishh-workshop-boosts-latin-american-food-companies-knowledge-of-u-s-soy/) - ASA’s World Initiative for Soy in Human Health Program is convening a three-day workshop in Mexico this week that has attracted 11 participants that WISHH selected from 21 food industry and ingredient distribution companies. The trainees from Costa Rica, Dominican Republic, El Salvador, Guatemala, and Honduras, are spending 18 hours in hands-on work in small-scale - [ASA/WISHH Shares Update on Aquaculture and U.S. Soy’s Presence Worldwide](https://www.wishh.org/asa-wishh-shares-update-on-aquaculture-and-u-s-soys-presence-worldwide/) - ASA/WISHH Executive Director Gena Perry joined Ag News Daily Podcast to recap WISHH’s recent trip to Cambodia, advances in aquaculture, and the role U.S. soy plays in global food security. Perry updated the audience on WISHH’s overall goals and how advances in aquaculture development increases the visibility and impact of U.S. soy protein worldwide. AG - [ASA/WISHH Updates Foreign Agricultural Service on Activities](https://www.wishh.org/asa-wishh-updates-foreign-agricultural-service-on-activities/) - ASA’s WISHH Program Committee farmer leaders and WISHH staff today briefed USDA’s Foreign Agricultural Service in Washington, D.C. on WISHH’s results and how the strong relationship with USDA connects trade and development for U.S. soybean growers. FAS Administrator Daniel Whitley and other FAS representatives joined to discuss current work and outlook for important FAS initiatives, - [ASA/WISHH & State Department Fellow Provide Aquaculture Training in sub-Saharan Africa](https://www.wishh.org/asa-wishh-state-department-fellow-provide-aquaculture-training-in-sub-saharan-africa/) - ASA’s World Initiative for Soy In Human Health Program continues its strong partnerships in aquaculture in sub-Saharan Africa. It partnered with Tanzania-based Aqua-Farms Hatcheries to deliver a one-week training to 20 tilapia hatchery managers, technicians, and researchers. WISHH is at the forefront of aquaculture development in the region to provide technical support to entrepreneurs, improving - [WISHH and Kansas Soybean Commission Continue Busy Summer of Trade Teams](https://www.wishh.org/wishh-and-kansas-soybean-commission-continue-busy-summer-of-trade-teams/) - ASA’s World Initiative for Soy in Human Health Program continued a busy summer of trade team travel in June as strategic partners and entrepreneurs from Asia and sub-Saharan African visited with U.S. soybean growers, attended training programs, and exchanged information on the benefits of U.S. soy in feed. The Kansas Soybean Commission and Kansas State - [U.S. Soybean Leaders See Success in Cambodian Aquaculture & Feed Growth](https://www.wishh.org/u-s-soybean-leaders-see-success-in-cambodian-aquaculture-feed-growth/) - U.S. soybean leaders are in Cambodia this week witnessing the progress that ASA/WISHH and strategic partners have made to grow the Cambodian aquaculture industry and its use of soy in aquaculture feeds that contribute to a safe and sustainable supply of nutritious fish protein. The farmers are meeting with WISHH’s strategic partners under WISHH’s USDA - [WISHH Launches New Website Section Dedicated to U.S. Soy’s Global Food Security Actions](https://www.wishh.org/wishh-launches-new-website-section-dedicated-to-u-s-soys-global-food-security-actions/) - ASA/WISHH launched a new section of its website to highlight how U.S. soybean growers are contributing to global food security through increased export opportunities. On the United Soybean Board-funded site, readers will find content from strategic partners, news announcements, and even occasional op-eds chronicling how U.S. soy contributes to global food security issues.The visionary U.S. - [ASA/WISHH Brings Asian Soyfoods Trade Team to ND & MN for ‘Better Than Ever’ Training](https://www.wishh.org/asa-wishh-brings-asian-soyfoods-trade-team-to-nd-mn-for-better-than-ever-training/) - ASA/WISHH leveraged North Dakota Soybean Council and USDA Agricultural Trade Promotion program funding to bring 11 soyfoods participants from Cambodia and Myanmar (Burma) to the Northern Crops Institute in North Dakota and then to Minnesota for the Specialty Soya and Grains Alliance’s first Fork to Farm Day on June 10. The June 6-11 trade team - [Soy Foods Support Today’s Focus on Flavor](https://www.wishh.org/soy-foods-support-todays-focus-on-flavor/) - By: Linda Funk, Flavorful Insight • July 17, 2022 Consumer food choices take taste, sustainability and health into consideration. Additionally, the flavor trend flourishes at global food industry events, on restaurant menus, in new cookbooks and media coverage. A closer look shows that taste is the primary purchase motivator among U.S. consumers (82%), followed by - [Soy Foods Ride the Wellness Wave](https://www.wishh.org/soy-foods-ride-the-wellness-wave/) - By: Linda Funk, Flavorful Insight • August 9, 2022 Wellness-driven food trends may well create a new niche for soy foods. Today’s nutrition and wellness considerations increasingly affect consumer food choices. Research suggests that one in four people globally are more concerned about their immune health than they were before the pandemic. Millennial and Gen - [Soy Protein Can Help Address US Cardiometabolic Health](https://www.wishh.org/soy-protein-can-help-address-us-cardiometabolic-health/) - By: Mark Messina, Soy Nutrition Institute • September 5, 2022 According to the National Health and Nutrition Examination Survey (NHANES) conducted in 2017-18, only 6.8% of U.S. adults have optimal cardiometabolic health.1 What’s more, there has been a significant downward trend in cardiometabolic health over nearly 20 years. NHANES defined optimal cardiometabolic health according to five criteria: adiposity, - [WISHH & In-Country Teams Prepare for More Progress](https://www.wishh.org/wishh-in-country-teams-prepare-for-more-progress/) - ASA’s World Initiative for Soy in Human Health Program is leading training for in-country representatives during the week of Oct. 3 as WISHH prepares for more progress in its work in 28 countries across Asia, sub-Saharan Africa and Latin America. WISHH in-country representatives from Cambodia, Myanmar and Sri Lanka joined in-person while the other regions - [ASA/WISHH & USB Explain the Power of U.S. Soy Protein for Global Food Security on Agri-Pulse Webinar](https://www.wishh.org/asa-wishh-usb-explain-the-power-of-u-s-soy-protein-for-global-food-security-on-agri-pulse-webinar/) - ASA’s World Initiative for Soy in Human Health Program joined the United Soybean Board to participate in a webinar on U.S. soybean growers’ commitment to global food security. Titled ‘Growing New Soy Protein Markets for Global Food Security,” the webinar explained how soy can contribute to global food security in developing and emerging markets. WISHH - [Joint World Food Prize Event Showcases U.S. Soy’s Commitment to Food Security](https://www.wishh.org/joint-world-food-prize-event-showcases-u-s-soys-commitment-to-food-security/) - ASA’s World Initiative for Soy in Human Health Program joined a panel of U.S. soybean organization leaders in discussing their commitment to global food security as part of the 2022 Norman E. Borlaug International Dialogue in Des Moines. The Nov. 19 breakout panel U.S. Soy Producers' Commitment to Feeding a Fragile World featured how U.S. soy - [ASA/WISHH Hosts Training for African Supply Chain Partners](https://www.wishh.org/asa-wishh-hosts-training-for-african-supply-chain-partners/) - ASA’s World Initiative for Soy in Human Health Program organized business management training for key sub-Saharan Africa partners this week. The training, which focuses on the Total Productive Maintenance (TPM) Program, includes WISHH supply chain partners representing five companies from four different countries: Kenya, Nigeria, Ghana, and Uganda. The attendees, Sesaco Limited, Prosoya Kenya, Alltech, - [WISHH, Soybean Growers Lead East Africa Trade Mission](https://www.wishh.org/wishh-soybean-growers-lead-east-africa-trade-mission/) - ASA’s World Initiative for Soy in Human Health Program is in East Africa joining USDA’s agribusiness trade mission in Nairobi, Kenya, and Zanzibar, Tanzania on Oct. 31 - Nov. 4. Their participation reinforces the importance of U.S. soy protein for trade, development, and food security in sub-Saharan Africa. WISHH Chair Roberta Simpson-Dolbeare, an Illinois soybean - [WISHH, CAST Present Program Success and Evaluation Methods](https://www.wishh.org/wishh-cast-present-program-success-and-evaluation-methods/) - ASA’s World Initiative for Soy in Human Health Program and the Commercialization of Aquaculture for Sustainable Trade-Cambodia Project staff presented CAST program success this week at the American Evaluation Association conference in New Orleans. This annual conference examines best practices, policies, and innovative approaches that are improving the field of evaluation science and helping organizations - [ASA/WISHH Hosts Aquaculture Trainings for Nigerian Producers](https://www.wishh.org/asa-wishh-hosts-aquaculture-trainings-for-nigerian-producers/) - In preparation for World Fisheries Day on Nov. 21, ASA’s World Initiative for Soy in Human Health Program shares how it is leading aquaculture growth in sub-Saharan Africa. WISHH launched a training program for fish producers in Nigeria in October that builds on WISHH’s regional aquaculture strategy in West Africa. With USDA Agriculture Trade Promotion - [ASA/WISHH Presents CAST Success in World Aquaculture Trade Show](https://www.wishh.org/asa-wishh-presents-cast-success-in-world-aquaculture-trade-show/) - ASA’s World Initiative for Soy in Human Health Program and the Commercialization of Aquaculture for Sustainable Trade-Cambodia Project attended a world aquaculture conference in Singapore this week. The group gathered at World Aquaculture Singapore, a major international trade show where exhibitors present the latest innovations in aquaculture technology as well as exchange ideas. The show - [ASA/WISHH Honored for Collaboration with SSGA](https://www.wishh.org/asa-wishh-honored-for-collaboration-with-ssga/) - Specialty Soya and Grains Alliance awarded ASA’s World Initiative for Soy in Human Health Program the “Advancing SSGA” Alliance Honors Award at their annual meeting last week in Indianapolis. The award acknowledges the collaboration between WISHH and SSGA as both organizations work together to promote identity-preserved soybeans to soymilk and tofu companies in Myanmar and - [Cambodian Aquaculturist Association Meeting & Trade Show Draws 200](https://www.wishh.org/cambodian-aquaculturist-association-meeting-trade-show-draws-200/) - The Cambodian Aquaculturist Association’s third annual meeting and trade show attracted 200 participants on Dec. 8-9 in Phnom Penh. ASA/WISHH helped launch the now 900-member strong association and continues to work closely with it through the USDA-funded Commercialization of Aquaculture for Sustainable Trade -Cambodia Food for Progress Project. On Dec 8, CAA signed a Memorandum - [WISHH Partners to Improve Global Food Security through Increased Soy Utilization](https://www.wishh.org/wishh-partners-to-improve-global-food-security-through-increased-soy-utilization/) - As 2023 kicks off, ASA’s World Initiative for Soy in Human Health Program continues to partner with Edesia Nutrition – a company utilizing U.S. soy in the production of Ready to Use Supplementary Foods that are shipped widely around the world. In the coming months WISHH will work with Edesia to test a new formula - [WISHH Builds Relationships with Companies Utilizing Soy Protein for Global Food Security](https://www.wishh.org/wishh-builds-relationships-with-companies-utilizing-soy-protein-for-global-food-security/) - ASA’s World Initiative for Soy in Human Health Program continues discussions with companies utilizing U.S. soy in food production in order to feed populations worldwide. As part of their USB-funded thought leader meetings, WISHH received a briefing from Lubbock-based Breedlove Foods. Breedlove is a commercial-sized non-profit food processor. The company is a long-time user of - [ASA/WISHH Sponsors Trade Team Members’ Inclusion at UGA International Poultry Short Course](https://www.wishh.org/asa-wishh-sponsors-trade-team-members-inclusion-at-uga-international-poultry-short-course/) - The American Soybean Association’s World Initiative for Soy in Human Health program sponsored the travel and participation of four people from Ethiopia, Ghana, and Senegal to the International Poultry Short Course at the University of Georgia. WISHH escorted the group from Atlanta to Athens for the program, which includes intensive classroom lecture and hands-on laboratory - [ASA/WISHH and Africa Strategic Partners join International Production and Processing Expo](https://www.wishh.org/asa-wishh-and-africa-strategic-partners-join-international-production-and-processing-expo/) - The American Soybean Association’s World Initiative for Soy in Human Health program sponsored the travel and participation of strategic partners from Ethiopia, Ghana, and Senegal to the International Production and Processing Expo (IPPE) in Atlanta, Georgia from January 24-26, 2023. The team traveled from Athens, Georgia where they attended the University of Georgia’s International Poultry - [WISHH Visits Asia to see Updates on Soy Food and Feed Projects](https://www.wishh.org/wishh-visits-asia-to-see-updates-on-soy-food-and-feed-projects/) - The American Soybean Association’s World Initiative for Soy in Human Health Program is traveling to Southeast Asia to receive updates on WISHH’s soy food and feed projects in the region. Led by North Dakota soybean grower and WISHH Program Committee member Adam Redmann, the trade team will travel to Cambodia and Vietnam to meet with - [ASA/WISHH to Showcase Value of U.S. Soy at Aquaculture Ghana](https://www.wishh.org/asa-wishh-to-showcase-value-of-u-s-soy-at-aquaculture-ghana/) - The American Soybean Association’s World Initiative for Soy in Human Health Program is joining the Chamber of Aquaculture Ghana (COA) as part of its continuing aquaculture work in Africa. Along with select partners, WISHH will join COA as a platinum sponsor for its annual Aquaculture Ghana event this spring. COA and Aquaculture Ghana foster stakeholder - [ASA/WISHH to Host U.S. Soy Producers’ Commitment to Feeding a Growing World Conversation at Commodity Classic](https://www.wishh.org/asa-wishh-to-host-u-s-soy-producers-commitment-to-feeding-a-growing-world-conversation-at-commodity-classic/) - As global food security continues to make daily headlines, the American Soybean Association’s WISHH Program continues to educate audiences on how U.S. soy and U.S. soybean growers lead on this topic. WISHH’s three pillars of trade, development, and food security will be on display at this year’s Commodity Classic in Orlando. A breakfast conversation, U.S. - [WISHH Annual Report FY22](https://www.wishh.org/wishh-annual-report-2022/) - Loading Viewer… - [Women Leaders for Science in Sub-Saharan Aquaculture](https://www.wishh.org/women-leaders-for-science-in-sub-saharan-aquaculture/) - As aquaculture continues to grow in sub-Saharan Africa, so does ASA’s World Initiative for Soy in Human Health program’s work with women leaders, particularly when it comes to the adoption and sharing of scientific knowledge for sound aquaculture practices. In Ghana, four dynamic women are trailblazers at one of the nation’s leading aquaculture companies. Founded - [The Value and Use of Soy Protein Ingredients](https://www.wishh.org/5112-2/) - By: Michelle Braun, PhD, International Flavors & Fragrances (IFF) • November 21, 2022 Soy ingredients provide an opportunity to carry the harvest forward. The power of the soybean is reaped for use in foods through processing innovation. Over a third of the soybean is composed of high-quality protein that is released after the oil is extracted. - [WISHH Hosts Global Food Security Discussions at Commodity Classic](https://www.wishh.org/wishh-hosts-global-food-security-discussions-at-commodity-classic/) - WISHH featured its trade, development and global food security work last week during a Commodity Classic main stage event. With the support of the United Soybean Board, WISHH Executive Director Gena Perry, USB Chair Meagan Kaiser and USSEC Chair Doug Winter spoke at the program moderated by USSEC CEO Jim Sutter. USB also supported WISHH’s - [Soy Foods Month 2023](https://www.wishh.org/soy-foods-month-2023/) - [USDA Staff Visit CAST Cambodia Project: Discuss Connections for School Feeding](https://www.wishh.org/usda-staff-visit-cast-cambodia-project-discuss-connections-for-school-feeding/) - ASA/WISHH’s Cambodia team met with Washington, D.C.-based USDA Foreign Agricultural Service staff who traveled to Cambodia to review implementation of a USDA McGovern-Dole International Food for Education and Child Nutrition Program led by the World Food Programme and partners. The FAS representatives were Ms. Bobbi Kraham, Senior International Program Specialist, McGovern Dole, and Ms. Sigal - [WISHH Partners with SNI Global for Soy Foods Month](https://www.wishh.org/wishh-partners-with-sni-global-for-soy-foods-month/) - ASA’s World Initiative for Soy in Human Health Program is collaborating with SNI Global for Soy Foods Month this April. SNI Global recognizes the value of U.S. soy in providing high-quality protein. Some of its content in April discusses the sustainable way that soy is grown. SNI Global’s Farming for the Future with Sustainable Practices - [Protein Powerhouse: 25% More Soy](https://www.wishh.org/protein-powerhouse-25-more-soy/) - Each April marks Soy Foods Month. April 2023 finds ASA’s World Initiative for Soy in Human Health partnering on important work with Edesia Nutrition to demonstrate the benefits of 25% more U.S. Soy protein in Edesia’s product, designed to deliver sustainable nutrition for global food security. In December 2021, WISHH convened a global food security - [WISHH to Sponsor Interns’ Attendance at Aquaculture Ghana Conference](https://www.wishh.org/wishh-to-sponsor-interns-attendance-at-aquaculture-ghana-conference/) - The ASA’s World Initiative for Soy in Human Health Program is sponsoring five interns from WISHH partner Flosell Farms to participate in Aquaculture Ghana, an aquaculture industry conference taking place at the World Trade Center in the capital city of Accra this month. USB support already allows WISHH to serves as a platinum sponsor to - [Innovative Technology Trials Begin in Ghana](https://www.wishh.org/innovative-technology-trials-begin-in-ghana/) - This week, ASA’s World initiative for Soy in Human Health program began setting up aeration trials at two commercial aquaculture farms in Ghana. Funded by the Nebraska Soybean Board, the trials are conducted to assess the economic viability of using pond aeration systems in tilapia production. Electricity remains a major input cost for fish farmers - [WISHH Cultivates Asian Markets for U.S. Soy](https://www.wishh.org/wishh-cultivates-asian-markets-for-u-s-soy/) - Asian market growth is another reason to celebrate April as Soy Foods Month. ASA/WISHH is building new Asian markets for U.S. identity preserved (IP) food soybeans by leveraging USDA program funding with U.S. soy checkoff investments. As a result, tofu and soymilk companies in Cambodia and Myanmar are planning 2023 purchases of U.S. IP food - [WISHH Cambodian Aquaculture Project Hosts U.S. Fish Innovation Lab](https://www.wishh.org/wishh-cambodian-aquaculture-project-hosts-u-s-fish-innovation-lab/) - This week, ASA’s World Initiative for Soy in Human Health Program’s Cambodian aquaculture project hosted the U.S. Agency for International Development Feed the Future Innovation Lab for Fish at Mississippi State University. Mark Lawrence, Ph.D., the program’s director, provides activity leadership and serves as the main liaison for USAID. He exchanged information with WISHH’s USDA - [New ASA/WISHH Committee Members Highlight World Trade Month](https://www.wishh.org/new-asa-wishh-committee-members-highlight-world-trade-month/) - In conjunction with World Trade Month this May, the American Soybean Association has announced two new members have been appointed to its World Initiative for Soy in Human Health program committee. Soybean growers Heather Feuerstein of Belding, Michigan, and Daniel Adams of Eddyville, Kentucky, join WISHH in support of its work connecting trade and development - [ASA/WISHH & USB Partner to Reach Rome-based Global Food Security Leaders](https://www.wishh.org/asa-wishh-usb-partner-to-reach-rome-based-global-food-security-leaders/) - ASA’s WISHH organized meetings with the world’s leading global food security organizations based in Rome where the soy delegation repeatedly received feedback that it was important to have U.S. soybean farmers’ voices and views heard in Rome. WISHH Chair Roberta Simpson-Dolbeare, WISHH Treasurer Bob Haselwood, USB Chair Meagan Kaiser and WISHH Executive Director Gena Perry - [West African Poultry Farmer Prefers U.S. Soybean Meal](https://www.wishh.org/west-african-poultry-farmer-prefers-u-s-soybean-meal/) - ASA’s WISHH recognizes May as Trade Month by highlighting its work connecting trade and development with Mathew Bonso, owner of a 50,000-bird flock in Ghana. “I prefer U.S. soy because I learned about its quality through WISHH,” says Bonso. Shortly after he founded Harimat Farms in 2018, Bonso began working with WISHH through its U.S. - [WISHH Aqua Professionals Graduate in sub-Saharan Africa](https://www.wishh.org/wishh-aqua-professionals-graduate-in-sub-saharan-africa/) - WISHH Chair Roberta Simpson-Dolbeare and Treasurer Bob Haselwood honored five young professionals upon their completion of WISHH’s 16-week aquaculture training in Ghana. The May graduates demonstrate how WISHH’s United Soybean Board-supported internship program cultivates innovation and opportunities for the future of fish farming and soy demand in sub-Saharan Africa. “A highlight of our trip was - [African Aqua Entrepreneurs Catch Careers that Contribute to Food Security](https://www.wishh.org/african-aqua-entrepreneurs-catch-careers-that-contribute-to-food-security/) - Flosell Farms is awash with activity on a May morning as Davida Obeng-Mensah and her coworkers harvest young tilapia from ponds perched above the banks of Ghana’s Volta River. The staff and interns then place the young fish in aquaculture tanks where they will grow as they feast on soy-based feeds. Obeng-Mensah, a 2022 ASA/WISHH - [ASA/WISHH Partner Launches Cambodia’s First Commercial Soy-fed Snakehead Hatchery](https://www.wishh.org/asa-wishh-partner-launches-cambodias-first-commercial-soy-fed-snakehead-hatchery/) - ASA/WISHH’s Commercialization of Aquaculture for Sustainable Trade-Cambodia announces a CAST partner has expanded his fish farm to launch Cambodia’s first commercial hatchery to spawn soy-fed striped snakehead fish. Ung Kimly, owner of Sopheak Mongkul Farms, is active in WISHH’s USDA Food for Progress CAST-Cambodia Project. Kimly’s brood stock came from a CAST pilot demonstration. He - [ASA’S WISHH Airs Food Security Ads on DC NPR Station](https://www.wishh.org/asas-wishh-airs-food-security-ads-on-dc-npr-station/) - Washington D.C.'s NPR station, WAMU, is airing ASA/WISHH advertisements that inform listeners on how U.S. soybean farmers support WISHH and U.S. soy’s important role in global food security. The six radio ads feature soy as a protein powerhouse. USB is supporting the ads airing on the public news and talk station beginning in June. They - [ASA/WISHH Trade Teams Strengthen Ties to US Soy](https://www.wishh.org/asa-wishh-trade-teams-strengthen-ties-to-us-soy/) - The American Soybean Association’s World Initiative for Soy in Human Health program led two trade teams across four states this June. Across two trade teams, WISHH partnered with the Kansas Soybean Commission, Minnesota Soybean Research and Promotion Council, and the Northern Crops Institute, to bring eight soy food and feed business leaders from Myanmar, Cambodia, - [Building Future Leaders for Aquaculture](https://www.wishh.org/building-future-leaders-for-aquaculture/) - ASA/WISHH’s global aquaculture strategy is feeding fish and helping fill the growing demand for aquaculture professionals in sub-Saharan Africa. Since the year 2000, aquaculture production in sub-Saharan Africa has grown by 11% annually on average — almost twice as fast compared with the rest of the world. Today, more than 60% of Africa’s population is - [ASA/WISHH Sponsors Strategic Partners’ Presentations at Nigeria: NOW Conference](https://www.wishh.org/asa-wishh-sponsors-strategic-partners-presentations-at-nigeria-now-conference/) - The American Soybean Association’s World Initiative for Soy in Human Health Program sponsored the attendance and presentations of multiple African strategic partners at the annual Nigeria: Now Conference in Lagos. Longtime WISHH research partner Leticia Amoakoah Twum and aquaculturist Sofolabi Sofela attended the conference to present research on soy’s use in food products for global - [ASA/WISHH’s Eggcellent Protein Progress in Ghana](https://www.wishh.org/asa-wishhs-eggcellent-protein-progress-in-ghana/) - The results keep growing from the World Initiative for Soy in Human Health Program’s USDA Food for Progress Poultry Project that concluded its activities in Ghana in 2019. Ghanaian poultry farmers, like Mathew Bonso, continue to make progress and recognize the value of their long-term partnership with WISHH that has leveraged soy checkoff and USDA resources. - [ASA/WISHH & USB Support Aquaculture Programs in Africa](https://www.wishh.org/asa-wishh-usb-support-aquaculture-programs-in-africa/) - See why there is a waiting list for aquaculture trainings offered by ASA’s World Initiative for Soy in Human Health program at Flosell Farms in Ghana. In a new video, WISHH highlights why the real-world internship experience is part of its global aquaculture strategy that promotes sustainable feeds for fish. Additionally, WISHH’s United Soybean Board-supported - [Youth Lead Aquaculture Toward a Sustainable World](https://www.wishh.org/youth-lead-aquaculture-toward-a-sustainable-world/) - August 12 is International Youth Day. The 2023 theme is Green Skills for Youth: Toward a Sustainable World. David Samveasna applied to work for ASA/WISHH as a result of his concern about Cambodia’s declining populations of wild-caught fish. Then age 23, David also saw the job as an opportunity to gain expertise to help fish - [Business Leaders from 3 Continents Form WISHH’s Largest Trade Team of the Summer](https://www.wishh.org/business-leaders-from-3-continents-form-wishhs-largest-trade-team-of-the-summer/) - Key business representatives from prominent soy food companies and distributors on three continents comprised the largest trade team delegation for ASA’s World Initiative for Soy in Human Health Program this year. Company leaders from Latin America, Asia, and sub-Saharan Africa joined the Northern Crops Institute’s INTSOY trade team to explore multiple options for incorporating U.S. - [In Nigeria WISHH’s 16-Year Partnership Lifts U.S. Soy Trade](https://www.wishh.org/in-nigeria-wishhs-16-year-partnership-lifts-u-s-soy-trade/) - Alltech Nutrients Limited, a Nigerian food company, continues to prefer U.S. Soy for quality and innovation thanks to its 16-year partnership with ASA’s World Initiative for Soy in Human Health program. Through WISHH’s long-term trade and development partnership, the company has bought 255 metric tons of U.S. Soy since 2018. This includes 80 metric tons - [BBC News Features WISHH Partners in Cambodia](https://www.wishh.org/bbc-news-features-wishh-partners-in-cambodia/) - BBC News Global News Podcast has highlighted partners of the American Soybean Association’s WISHH program in a report on how sustainable technology improves the lives of Cambodians. The series, Female Founders: Green Tech in the Blue Economy, discusses the solar domes for drying fish, which were installed as part of WISHH’s USDA Food for Progress - [Cambodia’s AgriMaster Feed Mill Sees 10-20% Sales Growth for Aqua Feed](https://www.wishh.org/cambodias-agrimaster-feed-mill-sees-10-20-sales-growth-for-aqua-feed/) - AgriMaster General Manager Rady Chea is projecting a 10-20% increase in demand for the company’s aquaculture feeds in 2023-2024. The Cambodian feed manufacturer and WISHH strategic partner is a U.S. soybean meal buyer for its feeds that are sold throughout the Southeast Asian country. Chea reports the company has completed a multi-million dollar expansion of - [WISHH’s Craig Williams Speaks at Purdue Food Security Roundtable](https://www.wishh.org/wishhs-craig-williams-speaks-at-purdue-food-security-roundtable/) - WISHH Secretary Craig Williams described how U.S. soy is a protein powerhouse during his featured remarks at a global food security roundtable that brought Indiana’s top agriculture leaders to Purdue University on September 6. The Eleanor Crook Foundation partnered with Purdue and invited WISHH to have Williams, an Indiana soybean grower, speak. Participants included the - [ASA/WISHH Partnerships Launch Innovation in Cambodian Aquaculture](https://www.wishh.org/asa-wishh-partnerships-launch-innovation-in-cambodian-aquaculture/) - Fish farmers and extension agents circled the latest in aquaculture innovations for Cambodia in August at an ASA World Initiative for Soy in Human Health aquaculture field day. The educational event was an aquaculture kicking-the-tires opportunity. While the attendees’ fish farming experience ranged from two to 22 years, all came to gain knowledge about WISHH’s - [WISHH Facilitates Partner Tour of Edesia Nutrition](https://www.wishh.org/wishh-facilitates-partner-tour-of-edesia-nutrition/) - ASA’s WISHH introduced University of Maryland-Eastern Shore and Delaware State University agricultural research and business students to the important role of U.S. soy protein for global food security when the students traveled to Edesia Nutrition in Rhode Island last week. The tour allowed college students to see and hear from Edesia, including how WISHH’s United - [WISHH & Partners Celebrate Soy Protein in Uganda](https://www.wishh.org/wishh-partners-celebrate-soy-protein-in-uganda/) - ASA’s WISHH program put soy’s benefits for health and economic growth on stage and on television in Uganda in September. Kentucky soybean grower Daniel Adams, a member of the WISHH program committee, along with WISHH Executive Director Gena Perry and Strategic Advisor Liz Hare joined WISHH’s long-term strategic partner, SESACO, in promoting soy foods and - [WISHH Introduces Updated Soy Value Pyramid](https://www.wishh.org/wishh-introduces-updated-soy-value-pyramid/) - The 2023 version of WISHH’s Soy Value Pyramid highlights the many opportunities for soy to generate improved nutrition as well as economic growth in the 29 countries where WISHH works in Asia, Latin America and Sub-Saharan Africa. First introduced 20 years ago, WISHH’s Soy Value Pyramid continues to showcase the versatility of soy to improve - [Cracking a Code for a Healthy Future](https://www.wishh.org/cracking-a-code-for-a-healthy-future/) - Eggs For a Healthy Future is the Theme of World Egg Day on Oct. 13, 2023 WISHH’s September poultry trainings have given 40 Ghanaian egg producers as well as U.S. soybean growers more reasons than ever to celebrate World Egg Day. “Poultry is one of the avenues Ghanaian authorities see as a contributor to food - [Join ASA’s WISHH Program at its 2023 World Food Prize Panel](https://www.wishh.org/join-asas-wishh-program-at-its-2023-world-food-prize-panel/) - ASA’s World Initiative for Soy in Human Health Program joins a panel at the 2023 World Food Prize alongside the United Soybean Board, U.S. Soybean Export Council and Iowa Soybean Association. The discussion, titled “Sustainable Solutions for Every Life, Every Day to Harness Change,” will also include WISHH’s CAST-Cambodia aquaculturist specialist David Samveasna. He will - [WISHH, Soybean Organizations Take Stage at World Food Prize](https://www.wishh.org/wishh-soybean-organizations-take-stage-at-world-food-prize/) - ASA’s World Initiative for Soy in Human Health Program appeared on stage along with the United Soybean Board and the U.S. Soybean Export Council for a session attended by 1400 participants of the 2023 World Food Prize in Des Moines. David Samveasna, a veterinarian and aquaculture specialist for WISHH’s CAST-Cambodia aquaculture project, highlighted the importance - [ASA/WISHH Updates Cambodian Ag Ministry at FAO World Food Forum](https://www.wishh.org/asa-wishh-updates-cambodian-ag-ministry-at-fao-world-food-forum/) - ASA’s World Initiative for Soy in Human Health program updated the Kingdom of Cambodia’s Ministry of Agriculture on WISHH’s aquaculture work while participating in United Nation’s Food and Agriculture Organization’s (FAO) World Food Forum in Rome in October. The 2023 forum centered around the theme of “Agrifood Systems’ Transformation Accelerates Climate Action.” It brought together - [WISHH Represents U.S. Soy at Nutrition Security Roundtable](https://www.wishh.org/wishh-represents-u-s-soy-at-nutrition-security-roundtable/) - ASA’s World Initiative for Soy in Human Health Executive Director Gena Perry shared the benefits of U.S. soy during a nutrition security roundtable led by Edesia Nutrition in Rhode Island on Nov. 3. Edesia hosted the discussion and a plant tour where participants, including UNICEF and the U.S. Agency for International Development, saw how Edesia - [Partners Build a Trained Aquaculture Workforce in Cambodia](https://www.wishh.org/partners-build-a-trained-aquaculture-workforce-in-cambodia/) - Cambodian fish farmers are now hiring better-trained graduates thanks to close cooperation between ASA/WISHH’s U.S. Department of Agriculture Food for Progress project, the Royal Government of Cambodia and Kansas State University. The effort includes the Royal University of Agriculture, WISHH’s Commercialization of Aquaculture for Sustainable Trade-CAST Cambodia project, and the Sustainable Intensification Innovation Lab at Kansas - [Nigeria and Cambodia Showcase WISHH’s Global Aqua Strategy](https://www.wishh.org/nigeria-and-cambodia-showcase-wishhs-global-aqua-strategy/) - WISHH Builds Nigerian Aquaculture Through Strategic Partnerships In Nigeria, WISHH helps train professionals at Animal Care Laboratories, a leading business that offers livestock feeds, animal diagnostics and animal health products. Although Animal Care’s primary business lies in the poultry sector, it works with over 1,000 fish farmers. The company is an important partner for WISHH’s - [WISHH Strategic Partner Edesia Expands Capacity with Donation from Bezos Family](https://www.wishh.org/wishh-strategic-partner-edesia-expands-capacity-with-donation-from-bezos-family/) - Congratulations to WISHH strategic partner Edesia Nutrition upon news that the Bezos family has selected Edesia to receive up to $137 million. With the donation, Edesia plans to double its production of nutritious foods, many of which are made with #USSOY. Edesia will also scale up its work to prevent malnutrition, add production lines and - [WISHH Builds Nigerian Aquaculture Through Strategic Partnerships](https://www.wishh.org/wishh-builds-nigerian-aquaculture-through-strategic-partnerships/) - In Nigeria, WISHH helps train professionals at Animal Care Laboratories, a leading business that offers livestock feeds, animal diagnostics and animal health products. Although Animal Care’s primary business lies in the poultry sector, it works with over 1,000 fish farmers. The company is an important partner for WISHH’s increasing aquaculture work in Africa’s most populous - [WISHH’s First Conference in Kazakhstan Attracts Animal Feed Industry](https://www.wishh.org/wishhs-first-conference-in-kazakhstan-attracts-animal-feed-industry/) - ASA’s World Initiative for Soy in Human Health program hosted its first animal feed conference in Kazakhstan, which was sponsored by the Illinois Soybean Association. The conference marks an important milestone as WISHH continues its work into a key emerging market for U.S. soy. Held in the capital Astana, the event showcased how U.S. soy - [WISHH Food Security Dialogue Opens with Navy Admiral (ret) and Global Leaders](https://www.wishh.org/wishh-food-security-dialogue-opens-with-navy-admiral-ret-and-global-leaders/) - ASA’s World Initiative for Soy in Human Health program kicked off its Global Food Security Dialogue with U.S. Naval Academy Vice Admiral (retired) Sean Buck on Dec. 13 in Annapolis on the USNA campus. Buck’s dinner speech set the stage for the Dec. 14 program where WISHH and guests pursued solutions for global food security. - [ASA/WISHH International Partners Star at Global Food Security Dialogue](https://www.wishh.org/asa-wishh-international-partners-star-at-global-food-security-dialogue/) - ASA’s World Initiative for Soy in Human Health program showcased how WISHH works with international strategic partners and highlighted the role U.S. soy plays in global food security. Supported by the United Soybean Board, WISHH’s Take Action for Global Food Security dialogue centered on the theme of “We Build Markets Together.” WISHH held the program - [USB Chair Reinforces ASA/WISHH Partnership Value](https://www.wishh.org/usb-chair-reinforces-asa-wishh-partnership-value/) - United Soybean Board Chair Steve Reinhard reinforced the value of strategic partnerships with the ASA’s World Initiative for Soy in Human Health program last month. Reinhard, a soybean grower from Ohio, spoke at WISHH’s 2023 global food security dialogue at the United States Naval Academy in Annapolis, Maryland and has since highlighted WISHH’s work during - [WISHH Dispels Myths and Promotes U.S. Soy to Potential Consumers in Sri Lanka](https://www.wishh.org/wishh-dispels-myths-and-promotes-u-s-soy-to-potential-consumers-in-sri-lanka/) - The ASA’s World Initiative for Soy in Human Health program helped positioned the importance of U.S. soy to potential consumers in Sri Lanka on December 13th. WISHH’s work was featured at an event led by the Association of SAARC (South Asian Association for Regional Cooperation) Foods in Sri Lanka. The program, titled "Food Security in - [Illinois Soybean Growers Join WISHH in Cambodia](https://www.wishh.org/illinois-soybean-growers-join-wishh-in-cambodia/) - The ASA’s World Initiative for Soy in Human Health program welcomed Illinois Soybean Association farmer leaders and staff to Cambodia this week to see updates on WISHH aquaculture and feed activities. ISA came to the Southeast Asian country on January 17-19 to visit buyers and users of U.S. soy feeds as well as see the - [ASA/WISHH, U.S. Soy Highlight AFRAQ23 in Zambia](https://www.wishh.org/asa-wishh-u-s-soy-highlight-afraq23-in-zambia/) - In November 2023, WISHH organized a 27-person delegation to partake in the World Aquaculture Society’s AFRAQ23 conference held in Lusaka, Zambia. AFRAQ23 focuses on the latest research and developmental aspects of aquaculture in Africa. The delegation, consisting of farmers, academics, feed manufacturers, animal health specialists, and government workers from Ghana, Nigeria, Tanzania, Zimbabwe, and Cote - [ASA/WISHH African Strategic Partners Highlight Trade Team in Georgia](https://www.wishh.org/asa-wishh-african-strategic-partners-highlight-trade-team-in-georgia/) - The American Soybean Association’s World Initiative for Soy in Human Health program sponsored the participation of multiple African strategic partners to two major trade team events held in Georgia in January. Attendees from Ghana and Senegal engaged in the International Poultry Short Course at the University of Georgia and the International Production and Processing Expo - [CAST-Cambodia Aqua Association Gains Traction](https://www.wishh.org/cast-cambodia-aqua-association-gains-traction/) - ASA/WISHH's CAST-Cambodia project continues to lead and strengthen the aquaculture supply chain in Cambodia. CAST and the Cambodian Aquauculturist Association organized a regional fish and aquaculture business dialogue in Battambang province, Cambodia on March 13. More than 150 stakeholders, including fish producers, processors, and community representatives, joined the dialogue to discuss industry challenges and find - [WISHH Meets with Global Organizations at UN Event](https://www.wishh.org/wishh-meets-with-global-organizations-at-un-event/) - ASA/WISHH Executive Director Gena Perry discussed WISHH’s work in global food security, trade and development with international organizations while participating in events held in conjunction with the United Nations 68th Commission on the Status of Women in New York City. Perry met with representatives of organizations, such as the Food and Agriculture Organization of the - [WISHH Expands Aqua Aeration Trials to Nigeria](https://www.wishh.org/wishh-expands-aqua-aeration-trials-to-nigeria/) - ASA’s World Initiative for Soy in Human Health program began the installation of aeration equipment for trials in Nigeria last week at two aquaculture farms. The Nebraska Soybean Board has supported WISHH’s trials in sub-Saharan Africa, which have now expanded to collaboration with two Nigerian aqua farms, CHI and JDPC, where WISHH has just installed - [During Soy Foods Month WISHH Recognizes U.S. Soy as A Nutritional Powerhouse for Latin America](https://www.wishh.org/during-soy-foods-month-wishh-recognizes-u-s-soy-as-a-nutritional-powerhouse-for-latin-america/) - Each April marks Soy Foods Month. April 2024 finds ASA’s World Initiative for Soy in Human Health program recognizing one of its important partnerships in Latin America. WISHH partners with Dominican Republic-based CTC Group to help deliver nutritious foods packed with U.S. soy to consumers in Latin America. “Soy is a nutritional powerhouse,” says CTC - [WISHH Presents Importance of U.S. Soy to Research Directors](https://www.wishh.org/wishh-presents-importance-of-u-s-soy-to-research-directors/) - The ASA’s World Initiative for Soy in Human Health program continued its work with the private and public sector to highlight U.S. soy's global value by participating in the Association of 1890s Research Directors (ARD) Biannual Symposium in Nashville, Tennessee. The symposium focused on "Climate, Health, and Cultivating the Next Generation of Agriculture Leaders." University - [WISHH to Participate in its Largest Regional Food Conference in Latin America](https://www.wishh.org/wishh-to-participate-in-its-largest-regional-food-conference-in-latin-america/) - The ASA’s World Initiative for Soy in Human Health program brings its message of improving food security through trade and development to the largest regional food conference in Central America and the Caribbean this spring. With support from the United Soybean Board, WISHH will participate in Expo Alimentaria in Costa Rica. Expo Alimentaria is the - [WISHH, Multiple Strategic Partners Mark Ghana Poultry Day](https://www.wishh.org/wishh-multiple-strategic-partners-mark-ghana-poultry-day/) - The ASA’s World Initiative for Soy in Human Health program is sponsoring the Ghana Tourism Authority’s Ghana Poultry Day, organized by Agrihouse Foundation. The event emphasizes the importance of supporting and consuming locally produced poultry, highlighting its nutritional value. WISHH has supported the poultry value chain in Ghana since it launched the USDA Food for - [CASE STUDY - Partners Deliver Fresh and Safe Fish to Cambodian School Meal Program](https://www.wishh.org/case-study-partners-deliver-fresh-and-safe-fish-to-cambodian-school-meal-program/) - Cambodian children in 77 schools are benefitting from fresh, nutritious and safe fish in their meals thanks to leadership and cooperation that fosters a successful model for locally raised fish to nourish even more children. As a result of the extensive networking and business matching effort, wholesalers and school suppliers signed 16 contracts to provide - [WISHH Leads Soy Food Festival in Ghana](https://www.wishh.org/wishh-leads-soy-food-festival-in-ghana/) - ASA’s World Initiative for Soy in Human Health program led this year’s Soy Food Festival in Ghana, aimed at promoting the integration of soy products into daily diets. In collaboration with local partners, the festival highlighted soy’s potential to enhance nutrition, food security, and entrepreneurship in the region. Festival organizers showcased soy’s versatility for human - [WISHH, Strategic Partner Update Guatemala Ministry on Soy for School Meals](https://www.wishh.org/wishh-strategic-partner-update-guatemala-ministry-on-soy-for-school-meals/) - Last week, members of the ASA’s World Initiative for Soy in Human Health program joined representatives from Alimentos S.A. in a meeting at the Ministry of Agriculture in Guatemala. The group met with members from the office of Guatemala’s Vice Ministry of Food Security and Nutrition to update the office on WISHH projects and how - [WISHH Brings Multi-Continent Trade Team to INTSOY](https://www.wishh.org/wishh-brings-multi-continent-trade-team-to-intsoy/) - The ASA’s World Initiative for Soy in Human Health program welcomed its largest trade team of the summer to the Northern Crops Institute’s INTSOY program last week. Business leaders from sub-Saharan Africa, Latin America, and Asia joined the trade team to get an overview of the U.S. soy industry in the United States. This year’s - [WISHH, USB Sponsor Eastern Africa Regional Aquaculture Conference](https://www.wishh.org/wishh-usb-sponsor-eastern-africa-regional-aquaculture-conference/) - The American Soybean Association’s World Initiative for Soy in Human Health Program sponsored the attendance of multiple African strategic partners at the Eastern Africa Regional Aquaculture Conference. WISHH partners from Ghana, Nigeria, Uganda, and Tanzania are attending the conference considering the rapid advancement of aquaculture on the eastern part of the continent and its importance - [ASA Confirms New WISHH Executive Committee](https://www.wishh.org/asa-confirms-new-wishh-executive-committee-2/) - American Soybean Association President Josh Gackle has confirmed the election of ASA’s World Initiative for Soy in Human Health Program officers and committee members for the upcoming year. Officers are Iowa soybean grower Morey Hill as Chair, Craig Williams (IN) as Vice Chair, Bob Haselwood (KS) as Treasurer, and new to the WISHH Executive committee - [WISHH & Yedent: Solving Nutrition Challenges in Ghana](https://www.wishh.org/wishh-yedent-solving-nutrition-challenges-in-ghana/) - A WISHH partner for nearly a decade, Ghanaian business Yedent came from humble beginnings to become a leader in food and feed production. As founder and CEO Samuel Ntim-Adu explains, WISHH and U.S. Soy have been a part of the story every step of the way. - [WISHH’s Trade Mission Highlights U.S. Soy's Impact in Ghana](https://www.wishh.org/wishhs-trade-mission-highlights-u-s-soys-impact-in-ghana/) - Soybean grower leaders from Illinois, Iowa, and Kansas led a trade team trip to Ghana earlier this summer to mark the achievements of U.S. Soy's investment in West Africa and to explore future opportunities for collaboration. The trade team was supported by the United Soybean Board. The trade team's journey began with a meeting with - [WISHH Sponsors Latin American and Asian Trade Team at IFT FIRST Conference](https://www.wishh.org/wishh-sponsors-latin-american-and-asian-trade-team-at-ift-first-conference/) - The ASA’s World Initiative for Soy in Human Health program sponsored the participation of trade team members from Latin America and Asia at the prestigious Institute of Food Technologists’ Food Improved by Research, Science, and Technology trade show last week. IFT FIRST, the leading trade show for global ingredients, brings together researchers, scientists, engineers, and - [WISHH Engages USDA on U.S. Soy for International Trade](https://www.wishh.org/wishh-engages-usda-on-u-s-soy-for-international-trade/) - The American Soybean Association’s World Initiative for Soy in Human Health program emphasized the importance of soy exports in international marketing in its engagements with USDA this month. First, WISHH Executive Director Gena Perry participated in a panel for the U.S. Agricultural Export Development Council which included Foreign Agricultural Service Minister Counselor Ellen Luger and - [ASA/WISHH’s FEEDing Pakistan Project: A Foundation to Food Security](https://www.wishh.org/asa-wishhs-feeding-pakistan-project-a-foundation-to-food-security/) - In a new video, Shafaq Fatima, Ph.D., looks back on ASA/WISHH’s FEEDing Pakistan Aquaculture project and how it also pushed career development for women in the country, supported the long-term development of the aquaculture industry in Pakistan, and furthered demand for U.S. soy. “Under the ASA WISHH program, the first state of the art feed - [ASA/WISHH Updates USDA on Ghanaian Successes](https://www.wishh.org/asa-wishh-updates-usda-on-ghanaian-successes/) - Farmer leaders participating in ASA’s World Initiative for Soy in Human Health program delegation briefed USDA’s Foreign Agricultural Service in Accra, Ghana this month. The soybean growers from Illinois, Iowa, and Kansas presented FAS representatives with updates of WISHH’s activities in Ghana, particularly on how WISHH has leveraged farmer checkoff dollars with USDA support to - [WISHH, Flosell Celebrate Milestones in Ghana](https://www.wishh.org/wishh-flosell-celebrate-milestones-in-ghana/) - Farmer leaders representing the ASA’s World Initiative for Soy in Human Health program celebrated the success of WISHH’s long-term collaboration with strategic partner Flosell Farms this week as it toured its aquaculture facilities in Sogakope, Ghana. Soybean growers from Illinois, Iowa, and Kansas are on a trade team trip in the West African country to - [WISHH Panel Stars at Nigeria: Now Conference](https://www.wishh.org/wishh-panel-stars-at-nigeria-now-conference/) - This week, the ASA’s World Initiative for Soy in Human Health Program sponsored the participation of Nigerian strategic partners at the annual Nigeria: Now Conference in Lagos. WISHH led a panel discussion, Partnering with US SOY to Tackle Food and Nutritional Insecurity, which gave an overview of it’s work in aquaculture development in Nigeria. During - [WISHH Shares U.S. Soy’s Value with Global Food Security Organizations](https://www.wishh.org/wishh-shares-u-s-soys-value-with-global-food-security-organizations/) - U.S. soybean growers joined ASA/WISHH in presenting the power of U.S. soy protein for both human foods and animal feeds during May meetings with all three Rome-based food agencies as well as the U.S. Ambassador to the United Nations Agencies for Food and Agriculture, and USDA Foreign Agricultural Service staff. Ambassador Jeffrey Prescott and others - [U.S. Soy for Food & Feed is a Global Protein Solution](https://www.wishh.org/u-s-soy-for-food-feed-is-a-global-protein-solution/) - ASA’s World Initiative for Soy in Human Health program convened a dialogue in December 2023 to highlight how collaboration between U.S. farmers, and private business and public leaders can address global food security. United Soybean Board Chair Steve Reinhard joined past Chair Meagan Kaiser and WISHH ex-officio and USB Director Tony Mellenthin to discuss why - [WISHH Presents Work at International Food Aid Showcase](https://www.wishh.org/wishh-presents-work-at-international-food-aid-showcase/) - The ASA’s World Initiative for Soy in Human Health program sponsored and participated in the International Food Aid Showcase at the United States Department of Agriculture on May 2nd. WISHH Executive Director Gena Perry and New Business Development Director Mike Doherty presented several WISHH projects in Asia, Latin America, and sub-Saharan Africa, including how WISHH - [WISHH, North Dakota Soybean Welcome Cambodian Business Leaders on Trade Trip to U.S.](https://www.wishh.org/wishh-north-dakota-soybean-welcome-cambodian-business-leaders-on-trade-trip-to-u-s/) - The ASA’s World Initiative for Soy in Human Health program welcomed Cambodia business leaders for the Essential Amino Acid Short Course with the Northern Crops Institute last week. The course provided a comprehensive overview of the soy industry in the United States and was an extension of WISHH’s trade trip to Southeast Asia in Winter - [U.S. Soy Flour Plays a Key Role in Global Food Security](https://www.wishh.org/u-s-soy-flour-plays-a-key-role-in-global-food-security/) - Building on ASA/WISHH’s United Soybean Board sponsored global food security dialogue, WISHH strategic partners Tiger Soy and Edesia Nutrition explain why U.S. soy packs the necessary protein for life-saving food packets across the world. - [Back to School Soy Foods for Kids](https://www.wishh.org/back-to-school-soy-foods-for-kids/) - By: Malina Malkani, MS, RDN, CDN • August 1, 2023 It’s back to school season! If you’ve been noodling on how best to set your children up for success this year, a great place to start is increasing the variety and nutrient-density of their diets. As a pediatric registered dietitian and mom of three, one of my ## Pages - [Home](https://www.wishh.org/) - WISHH connects trade and development across global market systems, improving food security in developing and emerging markets for U.S. soy. - [Requests for Proposals/Employment Opportunities](https://www.wishh.org/requests-for-proposals-employment-opportunities/) - Employment Opportunities/RFPs Employment Opportunities Program Operations Assistant Request for Proposals RFQ – Economics Study - [Staff](https://www.wishh.org/staff/) - Staff The WISHH Team The WISHH team works to find untapped market potential, build global relationships with strategic partners and implement projects that increase opportunities for trade and to improve food security. Meet our team: Biography Gena Perry Executive Director Biography Vickie Wilks Chief Operating Officer Biography Eric DeMerit Director of Operations Biography Modibo Diabate - [Governing Committee](https://www.wishh.org/governing-committee/) - Governing Committee Meet the WISHH Committee​​ WISHH’s governing committee provides direction and sets priorities for our work with partners across the globe. 2025-2026 Executive Committee Chair Morey Hill (IA),Vice-Chair Scott Gaffner (IL),Secretary Jeff O’Connor (IL),and Treasurer Bob Haselwood (KS). Current WISHH Committee Members Morey Hill Iowa Scott Gaffner Illinois Jeff O'Connor Illinois Bob Haselwood Kansas - [Join the WISHH Newsletter](https://www.wishh.org/wishh-newsletter/) - Join the WISHH Newsletter Complete the form below to stay informed on the latest news from the World Initiative for Soy in Human Health. Your email address*: First Name * Last Name * Company * Title * Subscribe to the WISHH Newsletter - [Association Building](https://www.wishh.org/focus-areas/association-building/) - Association Building WISHH & U.S. Department of Agriculture Food for Progress Forged Trade Ties for U.S. Soybean Farmers March 18, 2026 WISHH Partners with LixCap to Strengthen Investment-Ready Aquaculture Markets for U.S. Soy in Cambodia January 22, 2026 Representatives from the ASA’s World Initiative for Soy in Human Health program visited its partners in Cambodia - [Human Food & Beverage](https://www.wishh.org/focus-areas/human-food-beverage/) - Human Food & Beverage WISHH Connects Central American Food Industry with U.S. Soy Innovation at IFT FIRST July 16, 2026 WISHH hosted food industry leaders from Guatemala, Costa Rica, and El Salvador at the IFT FIRST Conference in Chicago July 12-15. IFT First is one of the world’s leading food science and innovation events. The - [Poultry](https://www.wishh.org/focus-areas/poultry/) - Poultry WISHH Ghanaian Partners Visit Nigeria Through Cross-Regional Exchange at IITA July 1, 2026 The ASA’s World Initiative for Soy in Human Health program welcomed poultry business leaders from Ghana to the International Institute of Tropical Agriculture in Ibadan, Nigeria, last week for a cross-regional exchange designed to strengthen businesses and expand future demand WISHH - [Aquaculture](https://www.wishh.org/focus-areas/aquaculture/) - Aquaculture WISHH Showcases U.S. Soy’s Philippine Aquaculture Success to African Partners July 9, 2026 The ASA’s World Initiative for Soy in Human Health program partnered with the U.S. Soybean Export Council on a five-day aquaculture knowledge exchange in the Philippines beginning July 6th. The trip brought six participants representing the leading aquaculture farm and WISHH - [Focus Areas](https://www.wishh.org/focus-areas/) - Focus Areas WISHH Previews Summer of Trade Teams in Recognition of World Trade Month May 13, 2026 As World Trade Month highlights the importance of international partnerships, the ASA’s World Initiative for Soy in Human Health program is recognizing a busy summer focused on strengthening global connections that create new opportunities for U.S. soy. In - [Online Resource Center](https://www.wishh.org/online-resource-center/) - Online Resource Center WISHH not only provides networking opportunities, but also essential knowledge transfer. Explore our resources for food, feed and management to help you capture the many benefits of soy protein. Search MANAGEMENT Soy Buyer’s Guide admin September 25, 2024 Below is the ASA’s World Initiative for Soy in Human Health program’s new Soy - [Latin America](https://www.wishh.org/wishh-news/latin-america/) - Latin America WISHH, Central America Partners attend Training in Mexico on Soy-based Foods December 12, 2025 Earlier this month, the ASA’s World Initiative for Soy in Human Health program brought14 key partners from Central America to a four-day technical workshop at the Monterrey Institute of Technology in Mexico. The training equipped participants from Costa Rica, - [Asia](https://www.wishh.org/wishh-news/asia/) - Asia WISHH Brings Global Trade Team to IPPE to Strengthen Connections for U.S. Soy January 28, 2026 This January, the ASA’s World Initiative for Soy in Human Health program is accompanying trade team members from Asia and Africa to the International Production & Processing Expo following their participation in the University of Georgia’s International Poultry - [Africa](https://www.wishh.org/wishh-news/africa/) - Africa WISHH Strategic Partners’ Soyfoods Star at World’s Largest Food Show February 5, 2026 ASA’s World Initiative for Soy in Human Health Program’s strategic partner, Sesaco Limited, brought the benefits of soy flour and other high-value soy ingredients to world’s largest food and beverage show, Gulfood, held January 26-30 in Dubai. Over the years, WISHH - [WISHH News](https://www.wishh.org/wishh-news/) - WISHH News WISHH Receives MAP and FMD Funding to Advance U.S. Soy in New and Emerging Markets February 18, 2026 The ASA’s World Initiative for Soy in Human Program has once again been allocated Market Access Program (MAP) and Foreign Market Development (FMD) funding for the 2026 program year. ASA serves as the cooperator of - [About Us](https://www.wishh.org/why-wishh/) - About Us Watch WISHH’s ‘explainer’ video to see how strategic partnerships with WISHH capture the potential for economic progress with soy protein in nutritious foods as well as feeds for poultry, fish and more. WISHH is making the video available in five languages (Burmese, English, French, Khmer, and Spanish), a new record for WISHH translations - [In The News](https://www.wishh.org/in-the-news/) - In The News AMPLIFIES Ghana Partner Isaac Sesi Wins MIT Innovator Under 35 July 11, 2019 AMPLIFIES Ghana Partner Isaac Sesi Wins MIT Innovator Under 35 Media Contact Karen Coble Edwards karen@kcegroup.com - [Market Trends and Insights](https://www.wishh.org/market-trends-and-insights/) - Market Trends and Insights ASA/WISHH & Nigerian Partner, Sejfarms, Sign MOU to Advance Aquaculture August 28, 2025 The American Soybean Association’s World Initiative for Soy in Human Health and Sejfarms Consult Limited are building on their three-year-old relationship by signing a Memorandum of Understanding for even greater collaboration to advance Nigeria’s fish production. The MOU - [Global Food Security](https://www.wishh.org/global-food-security/) - Global Food Security WISHH builds U.S. soy trade through strategic partnerships to improve health, nutrition, and food security in developing and emerging markets. Below are highlights of programs led by WISHH to connect trade and development in a record number of 28 countries. What is Global Food Security? WISHH Recognizes the Global Movement of Soy-packed - [Strategic Plan](https://www.wishh.org/strategic-plan/) - Strategic Plan Mission​ The World Initiative for Soy in Human Health (WISHH) develops agricultural value chains in emerging markets, creating trade and long-term demand for U.S. soy.​ Vision The World Initiative for Soy in Human Health (WISHH) builds U.S. soy trade through the improvement of health, nutrition, and food security in emerging markets. Values Empowerment - [Poultry](https://www.wishh.org/poultry/) - Poultry Increased Efficiency in the Poultry Sector Improves Ghanaian Food Security Ghana was named the fastest growing economy in the world in 2019; however, the lack of efficiencies in the poultry value chain has inhibited sector growth and protein production. Poultry and egg producers in the West African country struggle with the cost of production - [Partner Resources](https://www.wishh.org/partner-resources/) - Partner Resources Our Supporters & Partners One of WISHH’s greatest strengths is the breadth of expertise within our network of partners throughout the globe. With our focus on feed and food technology, we connect local entrepreneurs, communities, governments and private organizations with the right resources to increase demand and fuel economic growth. Learn more about - [Log In](https://www.wishh.org/log-in/) - [wppb-login] - [Incubator](https://www.wishh.org/incubator/) - Incubator Startup Mindset WISHH works with driven leaders and supply chain partners within countries to build networks and fill gaps in the value chain needed to launch a new product or service. Networking WISHH develops networks in each market to understand public and private influencers, as well as governmental policies, regulations and macroeconomic behaviors, to - [Human Nutrition](https://www.wishh.org/human-nutrition/) - Human Nutrition Guatemalan Product Manager Innovates with Soy Protein Diana Sánchez Farfán, project manager at Central de Alimentos, S.A., has a passion for the food industry and creating new products to meet evolving consumer demands. As consumers look to more nutritious and protein rich foods, she is one of the global innovators who contribute to - [Accessibility Statement](https://www.wishh.org/accessibility-statement/) - Accessibility Statement The World Initiative for Soy in Human Health (WISHH) is committed to accessibility and strives to ensure its services are accessible to the broadest circle of people, including those with disabilities. This website is designed to conform to the principles of the World Wide Web Consortium’s Web Content Accessibility Guidelines (WCAG 2.1) 2.1 - [Home](https://www.wishh.org/home/) - U.S. Soy's Catalyst in EmergingMarkets WISHH connects trade and development across global market systems, improving food security. Developing and Emerging Markets WISHH works with strategic partners to create trade opportunities within untapped markets. ___ Learn More Incubator WISHH serves as a soy industry incubator, spurring innovation by connecting local entrepreneurs with industry-specific resources and business - [Go-To-Market Strategists](https://www.wishh.org/go-to-market-strategists/) - Go-To-Market Strategists Market System Experts WISHH brings a unique understanding of existing and emerging market systems and helps connect new businesses to relevant resources within the public, private and non-profit sectors. Localized Approach WISHH recognizes that building market systems is not a onesize-fits-all approach, so we work with our partners toward a solution that fits - [Developing and Emerging Markets](https://www.wishh.org/emerging-markets/) - Developing and Emerging Markets Untapped Trade WISHH provides trade solutions, starting at the ground level and working to shape market dynamics, while positioning U.S. soy as a protein partner for the future. Relationship Building WISHH works with key stakeholders to demonstrate U.S. soy’s value for businesses and communities. Long-Term Development As an agricultural development partner, - [Contact Us](https://www.wishh.org/contact-us/) - Contact Us The World Initiative for Soy in Human Health12647 Olive Boulevard, Suite 410St. Louis, MO 63141 314.576.1770 wishh@soy.org Fields marks with * are required. Full Name Email Message I Accept terms and conditions Send - [Building Associations](https://www.wishh.org/building-associations/) - Building Associations EGGceptional Women’s Poultry Association Anniversary ASA/WISHH salutes Ghana’s Women in Poultry Value Chain (WIPVaC) Apex Body as they celebrate their fifth anniversary and a sustained record in uniting the women who, as their slogan says, “Think Chicken.” WIPVaC and WISHH have partnered since WIPVaC’s early days when they launched regional chapters of the - [Aquaculture](https://www.wishh.org/aquaculture/) - Aquaculture Under the Dome, Over-The-Top Results! WISHH’s USDA-Food for Progress Commercialization of Aquaculture for Sustainable Trade-Cambodia Project is tackling multiple challenges in the country’s aquaculture industry with the introduction of solar domes for drying fish. Cambodia’s wet season spans May to October and is a major challenge to fish distributors and the farmers who depend - [404](https://www.wishh.org/404-page/) ## Document Embedder - [ASA/WISHH Global Food Security Dialogue Report 2025](https://www.wishh.org/ppt_viewer/asa-wishh-global-food-security-dialogue-report-2025/) - [ASA/WISHH Global Food Security Dialogue Report 2023](https://www.wishh.org/ppt_viewer/asa-wishh-global-food-security-dialogue-report-2023/) - [WISHH Nigeria Success and Opportunities](https://www.wishh.org/ppt_viewer/wishh-nigeria-success-and-opportunities/) - [WISHH Ghana Success and Opportunities](https://www.wishh.org/ppt_viewer/wishh-ghana-success-and-opportunities/) - [WISHH Food Security Dialogue 2025 - Speaker Biographies](https://www.wishh.org/ppt_viewer/wishh-food-security-dialogue-2025-speaker-biographies/) - [WISHH Food Security Dialogue 2025 Agenda](https://www.wishh.org/ppt_viewer/wishh-food-security-dialogue-2025-agenda/) - [Nutritional and Health Benefits of Cereal-based Foods Supplemented with Soybean Products](https://www.wishh.org/ppt_viewer/nutritional-and-health-benefits-of-cereal-based-foods-supplemented-with-soybean-products/) - [Soy Buyer's Guide](https://www.wishh.org/ppt_viewer/soy-buyers-guide/) - [Partners Deliver Fresh and Safe Fish to Cambodian School Meal Program Case Study](https://www.wishh.org/ppt_viewer/partners-deliver-fresh-and-safe-fish-to-cambodian-school-meal-program-case-study/) - [WISHH Annual Report 2023](https://www.wishh.org/ppt_viewer/wishh-annual-report-2023/) - [FAO Egg Infographic](https://www.wishh.org/ppt_viewer/fao-egg-infographic/) ## Categories - [News](https://www.wishh.org/category/news/) - [Current Program Highlights](https://www.wishh.org/category/current-program-highlights/) - [Anti-Spam Category](https://www.wishh.org/category/anti-spam-categorie/) - [Management - Online Resource Center](https://www.wishh.org/category/management-online-resource-center/) - [Human Food - Online Resource Center](https://www.wishh.org/category/human-food/) - [Feed - Online Resource Center](https://www.wishh.org/category/feed-online-resource-center/) - [Global Food Security](https://www.wishh.org/category/global-food-security/) - [Asia](https://www.wishh.org/category/asia/) - [Africa](https://www.wishh.org/category/africa/) - [Latin America](https://www.wishh.org/category/latin-america/) - [Aquaculture](https://www.wishh.org/category/aquaculture/) - [Poultry](https://www.wishh.org/category/poultry/) - [Association Building](https://www.wishh.org/category/association-building/) - [Human Nutrition](https://www.wishh.org/category/human-nutrition/) - [Human Food & Beverage](https://www.wishh.org/category/human-food-beverage/) - [2025](https://www.wishh.org/category/2025/) ## Tags - [Media Contact](https://www.wishh.org/tag/media-contact/) - [Developing Soy Markets](https://www.wishh.org/tag/developing-soy-markets/) - [Emerging Soy Markets](https://www.wishh.org/tag/emerging-soy-markets/) - [Free Trade](https://www.wishh.org/tag/free-trade/) - [University of Illinois](https://www.wishh.org/tag/university-of-illinois/) - [Food Insecurity](https://www.wishh.org/tag/food-insecurity/) - [Cambodia](https://www.wishh.org/tag/cambodia/) - [Aquaculture](https://www.wishh.org/tag/aquaculture/) - [Kansas State University](https://www.wishh.org/tag/kansas-state-university/) - [Feed Mill](https://www.wishh.org/tag/feed-mill/) - [soy nutrition](https://www.wishh.org/tag/soy-nutrition/) - [Central America](https://www.wishh.org/tag/central-america/) - [Soy Education](https://www.wishh.org/tag/soy-education/) - [Emerging Markets](https://www.wishh.org/tag/emerging-markets/) - [Guatemala](https://www.wishh.org/tag/guatemala/) - [AMPLIFIES](https://www.wishh.org/tag/amplifies/) - [USDA](https://www.wishh.org/tag/usda/) - [Ghana](https://www.wishh.org/tag/ghana/) - [Poultry Feed](https://www.wishh.org/tag/poultry-feed/) - [Eggs](https://www.wishh.org/tag/eggs/) - [U.S. Soy](https://www.wishh.org/tag/u-s-soy/) - [Fish Feed](https://www.wishh.org/tag/fish-feed/) - [CAST](https://www.wishh.org/tag/cast/) - [Food for Progress](https://www.wishh.org/tag/food-for-progress/) - [South Africa](https://www.wishh.org/tag/south-africa/) - [Auburn University](https://www.wishh.org/tag/auburn-university/) - [Livestock Feed](https://www.wishh.org/tag/livestock-feed/) - [Purdue University](https://www.wishh.org/tag/purdue-university/) - [North Dakota State University](https://www.wishh.org/tag/north-dakota-state-university/) - [Mississippi State University](https://www.wishh.org/tag/mississippi-state-university/) - [Nutrition and Food Security](https://www.wishh.org/tag/nutrition-and-food-security/) - [Localized Approach](https://www.wishh.org/tag/localized-approach/) - [Business Planning](https://www.wishh.org/tag/business-planning/) - [Food Loss](https://www.wishh.org/tag/food-loss/) - [Food Waste](https://www.wishh.org/tag/food-waste/) - [Data management](https://www.wishh.org/tag/data-management/) - [Food Safety](https://www.wishh.org/tag/food-safety/) - [Management](https://www.wishh.org/tag/management/) - [association](https://www.wishh.org/tag/association/) - [feed](https://www.wishh.org/tag/feed/) - [logistics](https://www.wishh.org/tag/logistics/) - [packaging](https://www.wishh.org/tag/packaging/) - [trade](https://www.wishh.org/tag/trade/) - [soybean oil](https://www.wishh.org/tag/soybean-oil/) - [investment](https://www.wishh.org/tag/investment/) - [policy](https://www.wishh.org/tag/policy/) - [baking](https://www.wishh.org/tag/baking/) - [food](https://www.wishh.org/tag/food/) - [nutrition](https://www.wishh.org/tag/nutrition/) - [health](https://www.wishh.org/tag/health/) - [recipes](https://www.wishh.org/tag/recipes/) - [soy food](https://www.wishh.org/tag/soy-food/) - [soya](https://www.wishh.org/tag/soya/) - [pan](https://www.wishh.org/tag/pan/) - [Panificación](https://www.wishh.org/tag/panificacion/) - [fish](https://www.wishh.org/tag/fish/) ## File Type - [pdf](https://www.wishh.org/ppv_document_tags/pdf/)