Thomas Kentner Joins WISHH Program Committee

ASA President Ron Moore has confirmed Illinois soybean grower Thomas Kentner as the newest member of the FY 2017 World Initiative for Soy in Human Health (WISHH) Program Committee. Kentner will hold an at-large seat on the Committee, which oversees WISHH’s many activities that build long-term markets for U.S. soy. …

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WISHH Supports World Egg Day Activities in Ghana

Every year on the second Friday of October, World Egg Day is celebrated with activities worldwide that recognize the importance of eggs to nutrition. This year, the Ghana National Association of Poultry Farmers (GNAPF), with support from the American Soybean Association’s World Initiative for Soy in Human Health (ASA/WISHH) AMPLIFIES …

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ASA/WISHH Hosts Aquaculture Course in Pakistan

Participants in ASA/WISHH’s seminar on Aquaculture and Fish Feed Management visit a fish farm outside of Lahore to see first-hand the results of feeding soy-based fish feed to tilapia. The American Soybean Association’s World Initiative for Soy in Human Health program (ASA/WISHH) recently hosted a three day seminar in Pakistan …

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Case Study – USDA Cochran Program Alumni Join WISHH

USDA Cochran Alumni Star in ASA/WISHH’s 2016 School Feeding and Nutrition Training The vote is unanimous–100 percent of participants in the American Soybean Association’s World Initiative for Soy in Human Health (WISHH) Program’s September 2016 USDA Cochran Fellowship Program reported they “Agree Strongly—The Cochran Fellowship Program increased my knowledge of …

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Pakistan Evolves as a Major Market for U.S. Soy

With the continued growth of U.S. soybean exports to Pakistan, the U.S. Soybean Export Council (USSEC) has taken on responsibility for trade and technical serving efforts targeting oilseed crushers, feed millers and the poultry industry. U.S. soy family efforts began in the 1990s, when Pakistan used minimal levels of soybean …

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ASA/WISHH Hosts Soy Nutrition Seminar in Guatemala

Last month in Guatemala the American Soybean Association’s World Initiative for Soy in Human Health (ASA/WISHH) program hosted a soy nutrition seminar in collaboration with the Vice-Ministry of Food Security and Nutrition (VISAN), part of the Ministry of Agriculture. Close to forty participants attended the seminar, the majority of whom …

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