Developing
and Emerging
Markets

Untapped Trade

WISHH provides trade solutions, starting at the ground level and working to shape market dynamics, while positioning U.S. soy as a protein partner for the future.

Relationship Building

WISHH works with key stakeholders to demonstrate U.S. soy’s value for businesses and communities.

Long-Term Development

As an agricultural development partner, WISHH identifies markets that demonstrate growth potential and then works within those systems to build resilience in trade.

WORLD INITIATIVE FOR SOY IN HUMAN HEALTH

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